Consumer Retail Marketing Shopping Tailored 
Retail Focus
FEBRUARY 15, 2024
Understanding how to effectively appeal to this group requires a blend of traditional marketing wisdom and innovative strategies that resonate with the digital-native generation. Utilizing data analytics, retailers can deliver personalized marketing messages and customized product recommendations.
Creative Displays Now
MARCH 18, 2024
Word-of-mouth marketing or word-of-mouth advertising refers to your customers’ casual, organic conversations about your products, services or brand. WOM marketing is free — you only need to provide valuable products that satisfy consumer needs and the kind of service that makes them feel seen and heard by your brand.
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Retail Bound
APRIL 23, 2024
Retail is an ever-evolving industry that has seen its fair share of changes over the years. From traditional brick-and-mortar stores to the rise of e-commerce, product startups have had to adapt and keep up with changing consumer behavior. trillion by 2025, making it a lucrative market for product startups.
Inside Retail
APRIL 11, 2024
The joint venture, announced in February, marks the establishment of Steiff Asia Ltd and the inauguration of an Asia supply chain hub situated in the Shanghai free trade zone, functioning as a pivotal logistics centre to cater not only to the Chinese market but also to other key markets across Asia and the US.
Inside Retail
JUNE 28, 2021
In today’s new normal, the shopping experience is no longer defined by the boundaries of bricks-and-mortar, but by the customer journey as a whole. Consumers now expect retailers to engage them whenever and wherever they want, with a shopping experience tailored to their individual needs. And consumers can feel it.
Barber Design
FEBRUARY 3, 2017
According to the latest retail marketing research by IBM, ‘digital natives’ still prefer shopping in bricks and mortar stores to shopping online. And retailers must acknowledge and respond quickly to this – because ‘Generation Z’ is going to be much bigger than ‘Generation X’. billion by 2020.
Inside Retail
JUNE 29, 2021
Retail marketing has evolved over the last few years. While advances in technology have allowed for more personalisation and better shopping experiences, the way consumers shop – both online and in-store – has changed significantly and the lines between the digital and physical world continue to blur further.
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