Three practical solutions to drive brilliant customer engagement

Inside Retail

The number of touchpoints to reach them and the amount of data being generated, continues to skyrocket, which can sometimes make for a very disjointed customer engagement strategy. . How can you leverage zero- and first-party data for more cohesive customer engagement journeys?

Should Retailers Look to Online Casinos for Inspiration About How to Keep Customers Engaged?

Retail Focus

There are so many sites vying for customers in every niche, and it’s getting harder for businesses to stand out. Customers know how abundant their options are, so if they don’t like what they see at a site they can quickly look elsewhere.

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In my opinion: improving retail customer engagement requires a mobile mindshift, says MoEngage

Retail Times

By Mike Barclay, senior director of European operations for MoEngage, an insights-driven customer engagement platform. Comment In my opinion Opinion Time MoEngage

China lockdowns dampen Burberry’s growth despite investment in customer engagement, says GlobalData

Retail Times

Following today’s release of Burberry’s figures for Q1, FY2022/23; Pippa Stephens, apparel analyst at GlobalData, a leading data and analytics company, offers her view: “Despite investing considerably in growing its customer base through various high-profile celebrity partnerships, community initiatives and a product refresh to appeal to younger shoppers, Burberry recorded subdued growth of £26m to £505m in Q1 FY2022/23 – just 1.4%

Revolution Beauty accelerates customer engagement with an increased online conversion rate uplift of 3.59% using Taggstar’s social proof messaging

Retail Times

Revolution Beauty’s fast-fashion approach to beauty sees it launch products weekly, with a highly engaged influencer and customer base involved in spreading the word.

How To Engage Retail Customers Begins With A Wow Moment

The Retail Doctor

For retail customers to let down their guard, share their desires, and get over their fears of purchasing, you must get them involved. Customer Service Retail Sales Training customer engagement

Beyond customer loyalty: How to become a brand hitmaker and create fans

Inside Retail

However, in today’s shopping-obsessed culture, it’s also possible for brands to build their own dedicated fan base of customers who will stick by them no matter what. But for those that can, a whole new world of customer experiences await them. Create a meaningful customer connection.

Primark Shoppers Literally Stripping Off in Store to Try on Clothes

VMS

A case study in brand loyalty is unfolding across the pond, where the Primark fashion retailer has its customers stripping down to try on its clothes, Bristol Live reports. Though the retailer is telling people to not try on its products inside the store, customers simply don’t care.

DMA research reveals how cost of living crisis is impacting consumer spending and loyalty habits

Retail Times

Today the Data & Marketing Association (DMA) has published its latest report in the Customer Engagement series, ‘How to Win Trust and Loyalty’.

Text rises up the ranks for customer communications, but retailers are missing out on the mobile opportunity

Retail Times

While email remains the most prevalent marketing channel amongst retailers and consumers, text is on the rise, latest data from customer engagement platform Wunderkind has found.

Fashion Goes Tech: Digital Transformation in Fashion (4) – part 2/2

Fashion Retail

Fashion, like other industries, is adapting to digital transformation by redefining customer engagement and optimizing operations across new business models with a new approach to product development where sustainability and traceability are mandatory.

Magenta Telekom dials up personalisation with MoEngage to grow app engagement by 150%

Retail Focus

Austria’s second-largest telecommunication brand, Magenta Telekom, has boosted digital engagement, growing app use and interactions by 150%, thanks to a solution from MoEngage, the leading insights-led customer engagement platform.

3D AR Customizer from Reality Interactive

VMS

3D AR Customizer from Reality Interactive. A tool for visualizing a product with endless customization options. Make imagination a reality with the 3D AR Customizer.

Magenta Telekom dials up personalisation with MoEngage to grow app engagement by 150%

Retail Times

Austria’s second-largest telecommunication brand, Magenta Telekom, has boosted digital engagement, growing app use and interactions by 150%, thanks to a solution from MoEngage, the leading insights-led customer engagement platform.

New data reveals two-thirds of consumers say brands still aren’t getting customer service right

Retail Times

New data from Dixa, a leading customer engagement platform, has today revealed that brands are struggling to meet evolving consumer demands and expectations in the realm of customer service.

Four-stop shop: average Brit has four ‘shoppable’ devices in their home

Retail Times

The average Brit has four ‘shoppable devices’ in their home – with over a third of people (36%) regularly relying on online stores – according to new research from customer engagement specialist Emarsys. Data Time Research Emarsys

Cheetah Digital named ‘Challenger’ in Gartner Magic Quadrant

Inside Retail

As pressure increases on marketing teams to deliver offers and messages that drive the customer relationship, we are incredibly proud to be recognised for our strong ability to execute for our customers. Manage data ethically and secure to satisfy end-customer privacy concerns.

Twilio report shows consumers want personalisation, but don’t trust brands with their data

Retail Times

Customers expect personalisation during every brand interaction — but they don’t trust brands to keep their personal data secure and to use it responsibly. That’s the dilemma companies everywhere are currently facing, according to new data from Twilio, the leading customer engagement platform.

Gander drives sustainable retail with Ganderlytics

Talking Retail

The platform provides a comprehensive insight into ‘reduced to clear’ stock, wastage, store compliance, redistribution, and customer engagement.

Adore Beauty CEO resigns to take up new role

Inside Retail

She has led the business through a period of rapid growth while creating a long-term expansion plan centred around customer engagement. Adore Beauty Group CEO Tennealle O’Shannessy is to step down prompting a global search by the company’s board for a replacement.

How Castorama future proofed its customer loyalty program against the death of third-party cookie

Retail Times

Cheetah Digital, a leading cross-channel customer engagement solution provider for the modern marketer, has announced it has strengthened its partnership with Castorama, part of the British DIYgroup Kingfisher, to rapidly scale its customer loyalty strategy.

Adore Beauty records good growth, plans to launch skincare line

Inside Retail

million with the active customer base increasing 13 per cent to 876,000. Returning customers delivered 71 per cent of the revenue ordering at least three times per year. Pureplay online retailer Adore Beauty has reported positive sales momentum in the first half of the financial year.

MoEngage raises $77Million Series E funding, led by Goldman Sachs Asset Management and B Capital

Retail Focus

MoEngage , the insights-led customer engagement platform, today announced that it has raised USD $77M in Series E funding. Connecting with our customers in a meaningful way is a key part of our success as a business.

Pandemic prompts mobile to overtake email as consumers’ preferred communications channel during buying journeys, MoEngage data shows

Retail Times

Mobile has risen up the ranks during the course of the pandemic, to take the top spot over email as European shoppers’ preferred choice of communication from brands and retailers during their omnichannel buying journeys, the latest research from insights-led customer engagement platform, MoEngage, revealed. Data Time Research MoEngage

AS Watson uses AI to power skincare solutions, doubling conversion rate

Retail Times

AS Watson, the world’s largest international health and beauty retailer, leverages AI solution to deliver O+O (Offline plus Online) customer experience.

VIDEO: How Quay Australia helped to change the eyewear game

Inside Retail

But the game has changed and brands like Quay are now keeping customers engaged with on-trend, affordable eyewear that can be easily mixed and matched with their wardrobe on a regular basis.

Amazon Prime Day: millions of shoppers to be overwhelmed with ‘choice overload’, says Emarsys

Retail Times

That’s according to a new study conducted by customer engagement platform, Emarsys. Millions of shoppers could abandon their carts this Amazon Prime Day, with one in ten UK consumers (10%) deserting purchases when offered an overwhelming level of choice. Retail News Retailer News Emarsys

Personalisation gap persists as UK retailers’ engagement capabilities fail to meet accelerated digital demands

Retail Times

The personalisation gap is growing as UK retailers’ accelerate their efforts to keep up with the new digital-first demands of shoppers in their omnichannel buying journeys, the latest research from insights-led customer engagement platform, MoEngage, shows.

How digital signage and kiosks can help stores match the online experience

Inside Retail

So how can physical retail stores replicate the experience and deliver an equally personalised interface for customers? This is driving a growing expectation of exceptional customer experiences in-store, says Hanns, including demand for services such as click-and-collect, and endless aisles.

Unity 219

Clarks steps up digital revenues with 1-2-1 marketing from Wunderkind

Retail Times

Clarks, the international shoemaker and footwear retailer, has partnered with leading performance marketing engine Wunderkind (formerly BounceX), to enhance its digital targeting and personalisation strategies, resulting in improved customer engagement and increased digital revenues.

Some Retailers May Embrace Automation This Holiday Season

VMS

which specializes in customer engagement. Leveraging automation is absolutely critical to fill workforce gaps and create a connected customer engagement strategy of humans and bots,” says Jenni Palocsik, Verint’s vice president, marketing insights, experience and enablement.

Bullring & Grand Central secures 27,500 sq ft JD Sports upsize for Summer 2023

Retail Focus

The work we do to drive customer engagement through events, pop-ups and collaborations gives brands confidence to continue to invest in this key national destination, maintaining and growing our relevance as customer habits change.”.

Apac tipped to fuel global airport retail market recovery

Inside Retail

Airport retailers are welcoming data technological innovation to improve customer engagement,” Ray said. Asia Pacific’s airport retail market is projected to grow to US$33.8 billion by 2026, driving the global market to $63.4 billion thanks to a compound annual growth rate of 7.8

Dreams implements enhanced customer service tools as contact centre demand grows

Retail Times

Dreams, the UK’s number one specialist bed retailer, has joined forces with Netcall, a leading provider of low-code and customer engagement solutions, to elevate its customer service offering by delivering a seamless experience across all its service channels.

Endeavour Group ramps up digital investment as sales near $1 billion

Inside Retail

For the first time, we are seeing more customers engaging with our brands via the website or app than in our brick-and-mortar stores,” said Claire Smith, director of EndeavourX.

Pricer ESLs deliver investment payback period of 18 months, new study shows

Retail Focus

These include enhanced customer experience through more dynamic and accurate pricing and promotions, as well as enriching the experience at the shelf-edge with product information, rich content and displays to drive customer engagement, something shoppers are increasingly demanding.

MoEngage raises $77m Series E funding, led by Goldman Sachs Asset Management and B Capital

Retail Times

MoEngage, the insights-led customer engagement platform, today announced that it has raised USD $77M in Series E funding.

what’s next for retail?

Retail Focus

Pre-pandemic, engagement with global environmental issues was mired in a false sense of security and widespread apathy. Brands were unsure how to authentically drive their environmental agenda, and customer engagement was hampered by sporadic profiling.

Global Mutual signs 8,500 sq ft Sports Direct at Affinity Devon

Retail Focus

Frasers Group has this week committed to open a new 8,500 sq ft Sports Direct store at Affinity Devon , the 100,000 sq ft outlet scheme in Bideford. The news underlines the confidence in the Global Mutual managed scheme from the occupier community. This letting follows the opening of Quba and Co.

Retail Minded Works With The KENTUCKY RETAIL FEDERATION On Their INAUGURAL RETAIL RECHARGE CONFERENCE

Retail Minded

Sessions on the agenda include: Mysteries Unveiled: Lessons in Marketing, Customer Engagement & How to Win More Sales. Yelp 101: Best Practices to Boost Your Profile Page, Manage Customer Reviews, Combat Negative Reviews & More. Lexington, Ky. –

Urban Outfitters, Inc. standardises on Qlik for in-store reporting

Retail Times

The initiative will also consolidate three previously separate reporting locations into one central Qlik hub, creating efficiencies that will give employees back essential time to increase customer engagement and satisfaction. Qlik® has announced that Urban Outfitters, Inc.

The future is seamless: New report signals a wave of on and offline customer loyalty innovation as brands adapt to the post-covid world

Retail Focus

The report highlights the vital role customer loyalty programmes have played throughout the Covid-19 crisis, and how the pandemic-induced acceleration of eCommerce looks set to usher in a wave of brand loyalty innovation over the next three years.

Scentre Group boosts leasing rate, turnover rebounds

Inside Retail

We continue to drive strong demand for space in our Westfield Living Centres from existing and new businesses who are focused on growing their customer engagement and optimising their most productive stores with us,” Allen said in a results statement.