In my opinion: improving retail customer engagement requires a mobile mindshift, says MoEngage

Retail Times

By Mike Barclay, senior director of European operations for MoEngage, an insights-driven customer engagement platform. Comment In my opinion Opinion Time MoEngage

Revolution Beauty accelerates customer engagement with an increased online conversion rate uplift of 3.59% using Taggstar’s social proof messaging

Retail Times

Revolution Beauty’s fast-fashion approach to beauty sees it launch products weekly, with a highly engaged influencer and customer base involved in spreading the word.

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Beyond customer loyalty: How to become a brand hitmaker and create fans

Inside Retail

However, in today’s shopping-obsessed culture, it’s also possible for brands to build their own dedicated fan base of customers who will stick by them no matter what. But for those that can, a whole new world of customer experiences await them. Create a meaningful customer connection.

How To Engage Retail Customers Begins With A Wow Moment

Retail Doc

For retail customers to let down their guard, share their desires, and get over their fears of purchasing, you must get them involved. Customer Service Retail Sales Training customer engagement

10 Easy Ways to get Customer Reviews that Boost Retail Sales

Retail Doc

Customer reviews are very influential and can increase your sales more than marketing with a paid ad but can be hard to get. Here’s 10 proven tips to get customers to review your business online. Marketing customer experience customer engagement

Primark Shoppers Literally Stripping Off in Store to Try on Clothes

VMS

A case study in brand loyalty is unfolding across the pond, where the Primark fashion retailer has its customers stripping down to try on its clothes, Bristol Live reports. Though the retailer is telling people to not try on its products inside the store, customers simply don’t care.

Four-stop shop: average Brit has four ‘shoppable’ devices in their home

Retail Times

The average Brit has four ‘shoppable devices’ in their home – with over a third of people (36%) regularly relying on online stores – according to new research from customer engagement specialist Emarsys. Data Time Research Emarsys

New data reveals two-thirds of consumers say brands still aren’t getting customer service right

Retail Times

New data from Dixa, a leading customer engagement platform, has today revealed that brands are struggling to meet evolving consumer demands and expectations in the realm of customer service.

Personalisation gap persists as UK retailers’ engagement capabilities fail to meet accelerated digital demands

Retail Times

The personalisation gap is growing as UK retailers’ accelerate their efforts to keep up with the new digital-first demands of shoppers in their omnichannel buying journeys, the latest research from insights-led customer engagement platform, MoEngage, shows.

MoEngage raises $77Million Series E funding, led by Goldman Sachs Asset Management and B Capital

Retail Focus

MoEngage , the insights-led customer engagement platform, today announced that it has raised USD $77M in Series E funding. Connecting with our customers in a meaningful way is a key part of our success as a business.

How Castorama future proofed its customer loyalty program against the death of third-party cookie

Retail Times

Cheetah Digital, a leading cross-channel customer engagement solution provider for the modern marketer, has announced it has strengthened its partnership with Castorama, part of the British DIYgroup Kingfisher, to rapidly scale its customer loyalty strategy.

Pandemic prompts mobile to overtake email as consumers’ preferred communications channel during buying journeys, MoEngage data shows

Retail Times

Mobile has risen up the ranks during the course of the pandemic, to take the top spot over email as European shoppers’ preferred choice of communication from brands and retailers during their omnichannel buying journeys, the latest research from insights-led customer engagement platform, MoEngage, revealed. Data Time Research MoEngage

Adore Beauty records good growth, plans to launch skincare line

Inside Retail

million with the active customer base increasing 13 per cent to 876,000. Returning customers delivered 71 per cent of the revenue ordering at least three times per year. Pureplay online retailer Adore Beauty has reported positive sales momentum in the first half of the financial year.

AS Watson uses AI to power skincare solutions, doubling conversion rate

Retail Times

AS Watson, the world’s largest international health and beauty retailer, leverages AI solution to deliver O+O (Offline plus Online) customer experience.

VIDEO: How Quay Australia helped to change the eyewear game

Inside Retail

But the game has changed and brands like Quay are now keeping customers engaged with on-trend, affordable eyewear that can be easily mixed and matched with their wardrobe on a regular basis.

Clarks steps up digital revenues with 1-2-1 marketing from Wunderkind

Retail Times

Clarks, the international shoemaker and footwear retailer, has partnered with leading performance marketing engine Wunderkind (formerly BounceX), to enhance its digital targeting and personalisation strategies, resulting in improved customer engagement and increased digital revenues.

Apac tipped to fuel global airport retail market recovery

Inside Retail

Airport retailers are welcoming data technological innovation to improve customer engagement,” Ray said. Asia Pacific’s airport retail market is projected to grow to US$33.8 billion by 2026, driving the global market to $63.4 billion thanks to a compound annual growth rate of 7.8

MoEngage raises $77m Series E funding, led by Goldman Sachs Asset Management and B Capital

Retail Times

MoEngage, the insights-led customer engagement platform, today announced that it has raised USD $77M in Series E funding.

Endeavour Group ramps up digital investment as sales near $1 billion

Inside Retail

For the first time, we are seeing more customers engaging with our brands via the website or app than in our brick-and-mortar stores,” said Claire Smith, director of EndeavourX.

Global Mutual signs 8,500 sq ft Sports Direct at Affinity Devon

Retail Focus

Frasers Group has this week committed to open a new 8,500 sq ft Sports Direct store at Affinity Devon , the 100,000 sq ft outlet scheme in Bideford. The news underlines the confidence in the Global Mutual managed scheme from the occupier community. This letting follows the opening of Quba and Co.

Dreams implements enhanced customer service tools as contact centre demand grows

Retail Times

Dreams, the UK’s number one specialist bed retailer, has joined forces with Netcall, a leading provider of low-code and customer engagement solutions, to elevate its customer service offering by delivering a seamless experience across all its service channels.

How retailers can boost loyalty in the zero-party era

Inside Retail

It’s psychographic data that includes your customers’ values, attitudes, interests, and personality traits. So what does this mean for retailers who want to drive revenue while providing their customers with more personalised experiences?

Scentre Group boosts leasing rate, turnover rebounds

Inside Retail

We continue to drive strong demand for space in our Westfield Living Centres from existing and new businesses who are focused on growing their customer engagement and optimising their most productive stores with us,” Allen said in a results statement.

Urban Outfitters, Inc. standardises on Qlik for in-store reporting

Retail Times

The initiative will also consolidate three previously separate reporting locations into one central Qlik hub, creating efficiencies that will give employees back essential time to increase customer engagement and satisfaction. Qlik® has announced that Urban Outfitters, Inc.

The future is seamless: New report signals a wave of on and offline customer loyalty innovation as brands adapt to the post-covid world

Retail Focus

The report highlights the vital role customer loyalty programmes have played throughout the Covid-19 crisis, and how the pandemic-induced acceleration of eCommerce looks set to usher in a wave of brand loyalty innovation over the next three years.

Baby Bunting records higher profits, plans expansion into New Zealand

Inside Retail

“As the strength of our offer grows and our customer engagement increases, we will assess the broader $5.1 Retailer Baby Bunting Group has reported strong revenue growth in the first half on the back of market-share gains. The baby goods chain recorded sales of $239.1

Why personalisation is the new loyalty program

Inside Retail

Today, customers expect highly tailored and targeted interactions when they engage with a brand. This is across the buying journey and over the lifetime of that customer’s interaction with the brand.

Frank Mayer and Associates, Inc. Display Wins 2021 OmniShopper Award

Frank Mayer

The LED+ display is placed inline and features audio that speaks to the customer via push button interactive controls. The design of the display, positioning in-store, and lighting features keep customers engaged while they learn about lighting features and benefits.

The customer is in control: Here’s the new payment and checkout experience

Inside Retail

Here are some of the ways that businesses have reconsidered safe and convenient ways for customers to shop and pay in person. The kiosks are often used by customers who would prefer to limit chances of Covid transmission or have weighed up whether they would be faster checking out themselves.

Amazon has disrupted retail but can they crack the hair and beauty market?

Retail Focus

Folio Hair, is a digital mirror that allows styling and tutorial sessions to be recorded and associated products tagged to each session, building a profile and database of customer sessions. .

Lacoste Japan advances towards a zero-party data strategy

Inside Retail

After the success of this campaign, the two companies will continue to work on new methods of collecting consumer data and improving customer engagement using zero-party data.

3 things to know about the retail contact centre of the future

Inside Retail

Powering retail growth: the next generation of contact centres presents the most important retail customer service statistics and insights in the market, painting a picture of what the future of retail contact centres looks like. The future of customer service agents: .

Meet Tennealle O’Shannessy: #1 in this year’s Top 50 People in E-Commerce

Inside Retail

She has led the business through a period of rapid growth, while creating a long-term expansion plan centred around customer engagement. Inside Retail’s Top 50 People in E-Commerce is an annual ranking of the most impressive and inspiring leaders in Australia’s online retail industry.

Aussie shoppers reluctant to go back in-store

Inside Retail

Customer engagement and mobile messaging provider MessageMedia’s report Retail’s Tech Revolution , which surveyed 1000 participants, shows strongly divergent opinions, with 39 per cent of respondents desperate to go out and do some traditional Christmas shopping in-store.

Torrid Plans for 25 New Stores Each Year

VMS

Torrid CEO Liz Muono says, “Looking ahead, we see meaningful opportunity to deliver profitable sustainable long-term growth as we continue to drive our Curve business, further deepen customer engagement and expand brand awareness across channels.”. Torrid (City of Industry, Calif.)

Data dynamism: Three ways embedded analytics are transforming retailers’ data into competitive retail insights

Retail Focus

Improved employee wellbeing and retention: As well as understanding the needs and wants of customers, integrated data software can optimise internal processes. It also monitors employee turnover as part of its effort to retain staff and improve customer experience.

Barbeques Galore unveils loyalty program, ditches ‘spend and save’ approach

Inside Retail

Barbeques Galore has launched a brand-new customer loyalty program, the Barbeque Legends Club, with a distinct offering of expertise and experience, following extensive market research by the brand.

Elevating Training and Onboarding Effectiveness for New Employees

Theatro

Due to these factors, the retailer began searching for a solution to engage employees early in their onboarding process to help reduce attrition costs, improve retention rates, accelerate training processes, and expand proficiencies.

‘Retail is not dead’ – AS Watson COO explains the new standard for retail

Inside Retail

The traditional strategy of O2O from the past generation drove customers from one channel to another, however O+O is totally different,” Ngai says. “It O+O customers spend three times what an in store-only customer shops with us.

Opinion: Why retailers need to start measuring trust

Inside Retail

While it is widely known that trusted customers engage early and are loyal and strong advocates, most organisations and leaders have low trust literacy. Competing on trust is an emerging opportunity for brands vying to provide unique value for customers.

The last mile: How can retailers diversify their carrier strategy?

Inside Retail

Just as customers expect to easily browse according to their preferences, they expect checkout and delivery to go just as smoothly. Delivery has become a clear indicator of retailer competence, defining the brand value as much as any other part of the customer engagement.

The retailer’s guide to Valentine’s Day

Inside Retail

Encouragingly, Emarsys’ Power to the Marketer research found 46 per cent of retailers are turning to more web personalised technologies this year which will play a major role in customer experience, CRM, and customer retention.

Gifts 130

2019 vs 2020 vs 2021: How has Covid impacted Christmas?

Inside Retail

The interesting thing is we started to see a few retailers starting Black Friday and Cyber Monday a few days earlier and starting to pull some of that early customer engagement into their pipeline,” observed Ioakim. I think you have the opportunity now to win some customers.

Gifts 207