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Mastering customer engagement: The key to retail and e-commerce success

Inside Retail

In today’s hyper-competitive landscape, mastering customer engagement isn’t just an option – it’s essential for survival and growth. Data-driven, action-based personalisation: A game changer Data-driven personalisation isn’t just a buzzword – it’s about creating meaningful customer relationships.

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The impact of gamification on retail customer engagement

Inside Retail

Consumers want to be entertained. Increased engagement leads to higher sales. With consumers more willing than ever to gamify their shopping experiences, brands need to look beyond the need to convince their prospective customers to just buy something. Gaming can help marketers: Collect valuable customer data.

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Three practical solutions to drive brilliant customer engagement

Inside Retail

As we know, today’s consumers are doing much of their shopping online. The number of touchpoints to reach them and the amount of data being generated, continues to skyrocket, which can sometimes make for a very disjointed customer engagement strategy. . Take Ticketek , for example. per cent of the total retail sales (NAB).

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81% of UK shoppers always open delivery notification emails from retailers, offering increasing customer engagement opportunities

Retail Focus

Retailers and brands who outsource post-purchase updates to third-party fulfillment or courier companies could be missing out on valuable customer engagement opportunities, according to the latest research from Scurri , the next-generation delivery management platform.

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Crafting A Unique Brand Identity And Customer Engagement In Retail

RetailMinded

Welcome to the world of crafting a unique brand identity and customer engagement in retail. In this article, we will explore the art and science behind creating a retail experience that not only stands out but also forges deep connections with your customers. The USP is the magnetic force that draws consumers to your offerings.

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Interactive Design Trends: Elevating Customer Engagement in Retail Displays

Instore Design

In today's dynamic retail landscape, staying ahead of the curve is crucial for brands and marketers seeking to captivate consumers. As we delve into 2024, it's paramount to explore the forefront of innovation driving customer engagement. One such avenue witnessing a meteoric rise is interactive retail displays.

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New survey reveals: UK consumers call on AI to save “broken” customer service, as businesses fail to deliver on customer expectations

Retail Times

The results of a new survey into the customer service industry have been released, revealing a growing call from UK consumers for brands to find ways to fix declining levels of customer satisfaction, particularly as customers become more unforgiving of poor service delivery.