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From product to practices: how fashion “sustainability” is finding its natural place in brand management practices.

Retail Focus

Several decades ago, some brands saw an opportunity to showcase sustainable products in their offerings. Additionally, customers wanted to be closer to brands to understand and learn how to integrate their sustainability processes into their models. . Fashion brands and sustainability.

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Hallenstein Brothers gets new CEO

Inside Retail

Brown has been a brand manager at True Alliance since 2009, most recently managing the Ben Sherman brand. In that role, he was responsible for product sourcing, buying, design, marketing, wholesale and retail sales, brand positioning and organisational development.

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Stock vs. Custom Point-of-Purchase Displays: How to Evaluate Your Options

Instore Design

It’s a big question for brand managers: are stock or custom point-of-purchase displays better for my products? Here’s everything you need to determine whether your brand merits a stock POP display or custom display

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Hula Hoops unveils refreshed packaging

Talking Retail

John McDougall, brand manager at KP Snacks, said: “Hula Hoops is an iconic brand and continues to be a dominant player in the crisps, This story continues at Hula Hoops unveils refreshed packaging.

Pattern 101
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Cadbury to launch Caramilk buttons

Talking Retail

Nancy Galvin, brand manager for Cadbury, said: This story continues at Cadbury to launch Caramilk buttons. Cadbury is to launch a Caramilk version of its chocolate buttons.

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Anne Klein, Lotto parent buys majority stake in Isaac Mizrahi

Inside Retail

Global brand management firm WHP Global has bought a 70 per cent stake in Isaac Mizrahi from Xcel Brands, in a deal valuing the American designer label at US$68 million. Through the acquisition, WHP Global now owns and operates brands with a combined turnover of more than $4.2

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Historic lozenge brand launches sugar-free version

Talking Retail

Mentholated lozenge brand Jakemans is to launch a sugar-free variant in January. Elizabeth Hughes-Gapper, brand manager, said: “It is important we offer our customers a variety of flavours and we are absolutely thrilled we are absolutely thrilled to be.

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Swizzels kicks off summer campaign

Talking Retail

Confectionery manufacturer Swizzels has launched a summer campaign for its Squashies brand. Clare Lynch, Squashies brand manager at Swizzels, said: ‘‘Squashies continues to.

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Cofresh launches lunchbox-friendly crisps

Talking Retail

Indian snacking brand Cofresh has launched a multi-pack format for the back-to-school season. Cofresh brand manager Jon. The packs contain 5x20g bags of Cofresh Grills in Sweet Chilli, Peri Peri and Chilli Cheese flavours, retailing at 70p.

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Smirnoff adds a new pre-mix flavour to its vodka range

Talking Retail

Camisha Zinke, Smirnoff brand manager, said: “Following the launch. Smirnoff has launched a pre-mixed can of vodka flavoured with raspberry and lemonade. The new 250ml format is available from 6 April and will be in either a single slimline can or a price-marked pack.

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Managing retail touchpoints for a positive customer experience

Retail Focus

Having found out that “traditional” management tools have become less relevant, brands were forced to rethink their processes to survive, stay relevant and true to their audiences. . Brands are looking at ways to add value to the customer’s journey within their spheres. .

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KitKat gets festive with limited edition winter flavour

Talking Retail

Nestlé Confectionery is launching a limited edition caramelised biscuit variant for its KitKat brand. Alicia Gardner, assistant brand manager for KitKat, said: “With its warming spiced caramel flavour, our newest two-finger KitKat is.

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Starbucks ready-to-drink chilled coffee now in take-home cartons

Talking Retail

Laura Scott, senior commercial brand manager, said: “The new Starbucks multi-serve variants respond to our consumers’ evolving consumption habits. Starbucks ready-to-drink chilled coffee has added a 750ml multi-serve carton to its range.

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New KitKat Chunky Caramel

Talking Retail

Kitkat has launched a new, limited-edition caramel version of its Chunky range, Callum Smith, assistant brand manager for KitKat, said: “We think fans will be delighted with our latest innovation.

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The Famous Grouse campaign inspires togetherness

Talking Retail

Whisky brand The Famous Grouse has kicked off a global campaign to “inspire consumers to share, savour and enjoy The Famous Grouse together”. Lewis Bright, global senior brand manager at The Famous Grouse said: “The ‘Join Us By.

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Nestlé unveils cocktail-inspired After Eight flavour

Talking Retail

Nestlé Confectionery is set to launch a Mojito & Mint flavour for its After Eight brand. Debbie Bowen, senior brand manager for After Eight said: “Last year’s limited edition Gin & Tonic After.

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Cadbury spreads joy with gifting bars launch

Talking Retail

Nancy Moore, brand manager for Cadbury Gifting, said: “The last year. Cadbury Dairy Milk is launching limited edition chocolate gifting bars this summer.

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Wrigley’s Extra chewing gum introduces two new flavours

Talking Retail

Sasha Storey, senior brand manager for Extra, said: “Following the successful. Mars Wrigley’s Extra gum has launched two new fruit flavours – apple and blueberry.

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Cadbury adds nutty flavour to Wispa range

Talking Retail

Joshua Collier, brand manager at Mondel?z Cadbury is launching a limited edition Wispa Gold Hazelnut flavour to help retailers drive sales.

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Spar gets ready for summer with new wine launches

Talking Retail

Adam Georgiou, brand manager from Spar UK, This story continues at Spar gets ready for summer with new wine launches. Alcohol alcohol spar Spar Brand symbol groups wineSpar is rolling out four new wines for its own-label range ahead of the summer.

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Theme park tickets deals offered with Yazoo

Talking Retail

Flavoured milk brand Yazoo is running its ticket promotion with the Merlin group for the third summer running. Maren Fuhrich, Yazoo’s brand manager, said: “With the summer months approaching, we wanted to shake up the mundane so.

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Sean “Diddy” Combs Bids for Bankrupt Sean John Label

VMS

million to purchase the assets of Sean John, the fashion brand he founded, out of bankruptcy, reports Bloomberg. Brand management firm GBG USA Inc. owns 90 percent of the brand via a joint venture with Combs, according to court papers.

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Five Guys opens first Australian outlet

Inside Retail

Master franchisee Seagrass Hospitality is opening the long-awaited fast food brand at the Penrith Panthers Leagues Club on the busy Mulgoa Road. Robby Andronikos, brand manager of Five Guys Australia, said “It’s been an incredibly fun journey to bring the Five Guys opening to this point.

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Nestlé announces new launches for spring

Talking Retail

Meg Miller, brand manager for Kit Kat, This story continues at Nestlé announces new launches for spring. Nestlé is to launch a series of new confectionery products for the spring, including Kit Kat Bites and Aero in the form of a chocolate button.

Form 52
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Virtual masterclasses now available online

Inside Retail

Curious about how the world’s most inclusive fashion brand manages inventory for all shapes and sizes? Ever wondered how Ikea manages to roll out innovative campaigns globally in record time? Business Careers HR Leadership Management Marketing Professional leadership marketing

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Immersive Queen store opens on Carnaby Street

Retail Focus

The new store, created in partnership with Bravado, Universal Music Group’s merchandise and brand management company, features all of the hallmarks of the band. The Champion collection features unisex T-shirts and sweatshirts, with a nod to the fashion brand’s heritage.

Art 215
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Quality Street and John Lewis announce the return of in-store pick and mix stations

Retail Focus

Quality Street brand manager Cat Mews said: “We know how much people missed our pick and mix stations at John Lewis last year, so we are delighted to announce that they are back for 2021.

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French biscuits make their way to UK stores

Talking Retail

French biscuit brand LU is launching into the UK in four varieties. each) will offer shoppers a “quintessential taste of France to enjoy at home” Charlotte Parkes, senior brand manager for LU, said: “It’s not every day that you can say.

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Cono Sur highlights sustainability efforts with digital campaign

Talking Retail

Chilean wine brand Cono Sur has kicked-off a digital campaign focusing on its sustainability credentials. Cono Sur senior brand manager Heather Jones said: “We know from research.

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Toys “R” Us Owner Acquires 7.4% Stake in Express

VMS

Brand management company WHP Global (New York) will spend a total of $260 million to acquire a 7.4 The brand manager will also spend $25 million to acquire 5.4 percent stake in struggling fashion retailer Express Inc. Columbus, Ohio).

Balance 52
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Eat Natural launches major summer advertising campaign

Talking Retail

Lucia Gimson, brand manager at Eat Natural, said: “Our vision is to enable consumers to reconnect with nature, providing the authentic taste. Snack bar maker Eat Natural is launching its first-ever multi-media advertising campaign this month.

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Nescafé rolls-out Gold iced coffee range into convenience sector

Talking Retail

Laura Branch-Parker, senior brand manager at Nestlé. Nescafé has launched its Gold Iced Coffee products into convenience stores. Nescafé Gold Iced Cappuccino and Nescafé Gold Iced Latte Salted Caramel contain seven sachets per box, retailing at £2.98

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Spar delivers on pledge to launch own-label vegan wine range

Talking Retail

Adam Georgiou, Spar’s brand manager for own-label alcohol in the UK, said: “More than half a million people took part. Spar has launched a range of own-label vegan wines, the first grocer to do so.

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Diet Coke celebrates authenticity with media campaign

Talking Retail

Amber Topalcik, senior brand manager at Diet Coke, said: “With a broad, passionate, and loyal fanbase, this. Diet Coke has launched a media campaign to “shine a light on individual authenticity”.

Light 65
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Magners kicks off six-figure advertising campaign

Talking Retail

Godelieve Crawford, Magners senior brand manager, said: “Summer is always an exciting season for cider and it is the perfect time to bring ‘When Time Bears. Magners Irish Cider is kicking off its first advertising campaign in four years.

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Queen to open experiential pop-up shop on Carnaby Street

Retail Focus

The new store, created in partnership with Bravado , Universal Music Group’s merchandise and brand management company, features all of the hallmarks of the band. The Champion collection features unisex T-shirts and sweatshirts, with a nod to the fashion brand’s heritage.

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Mecca for mums: How The Memo is disrupting the baby goods market

Inside Retail

At the time, she was a brand manager at Mecca, so she understood the power of a highly curated and branded shopping environment, and a first-rate customer experience, but she felt like it didn’t exist in the baby goods category.

Marketing 207
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Experiential Activations: The Return

Trade Show Booth Companies - Trade Group

In March 2021, WHP Global, a brand management company, acquired a controlling interest in Tru Kids. Connect activitiesto your brand. Companies ‘ biggest mistake when creating trade show experiential activations is not connecting their brand to the event.

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Employee-first tech could transform the retail experience chain

Retail Focus

Our retail brand, and the way it’s experienced by the customer, is now recognised as one of the biggest differentiators in the business. Brands mean business. . A consistent brand experience, in every store. The employee and customer experience are intrinsically linked.

Flow 200
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First Steps To Start A Career In Retail Design Without Experience

Retail Focus

Brand Your Business. If you’re not very good at branding yourself, you might need to hire the service of a skilled brand manager who can present your business aesthetically.

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Retail appointments for the week

Inside Retail

Williams names retail general manager. Williams has appointed Steven Woolley as its new general manager for retail. Daniel Grieder, the new CEO of Hugo Boss, is now officially on board and will be joining the brand’s managing board. Clothing and footwear company R.M.

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How LVMH’s Courvoisier aims to create a new generation of cognac drinkers

Inside Retail

LVMH-owned cognac brand Courvoisier recently served up some uniquely French ‘joie de vivre’ at a highly attended pop-up in Hong Kong , as part of its campaign to revive cocktail culture in the market.

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A step back in time: Piaget’s Sydney store blends old with new

Inside Retail

Luxury Swiss watch brand Piaget opened the doors to its very first standalone store in Sydney earlier this month, at Westfield in Pitt Street Mall. How important is it for the brand to have that direct connection with its customer base?

Boutique 207