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First Steps To Start A Career In Retail Design Without Experience

Retail Focus

If you’re not very good at branding yourself, you might need to hire the service of a skilled brand manager who can present your business aesthetically. Nowadays, using social media and websites is a critical aspect of both businesses, big or small. Create An Online Presence . Conclusion .

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Reimagining tradition: Rive Gauche Pâtisserie embraces change in Singapore

Inside Retail

Inada said that the brand has conducted several surveys to gauge the understanding of the brand among local Singaporeans, and found out that while many had great memories of the brand when they were much younger, they had lost touch as they got older.

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Swizzels kicks off summer campaign

Talking Retail

Confectionery manufacturer Swizzels has launched a summer campaign for its Squashies brand. The “Squashathon” campaign will feature across Swizzels’ social media channels throughout July and August, running summer-themed challenges with daily prizes on offer. POS and displays materials will also be available for retailers.

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Can Gen Z intimates brand Parade maintain its cult status post-acquisition?

Inside Retail

Why Parade is so popular Parade has reached its current cult status by appealing to a younger, largely Gen Z, customer base through its focus on inclusivity, sustainability, and social media. To maintain the brand’s legacy, AAI will need to avoid watering down the brand’s essence for something that may be considered more mainstream.

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Cofresh launches lunchbox-friendly crisps

Talking Retail

The launch will be supported by PR, advertising and social media campaigns, as well as in-store promotional activity. Cofresh brand manager Jon. The packs contain 5x20g bags of Cofresh Grills in Sweet Chilli, Peri Peri and Chilli Cheese flavours, retailing at 70p. Or just read more coverage at Talking Retail.

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Taylor Swift offers a masterclass in marketing. Here’s what retailers can learn

Inside Retail

You don’t have to be a marketing expert to know that Taylor Swift is a bulletproof brand that consistently improves, regardless of the challenges she faces or the challenges she sets for herself.

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Proximity retailing and current retail environmental paradoxes

Retail Focus

Opening or reviving a retail business in remote locations should put on first: Embracing technology: Shop owners can use digital platforms such as e-commerce websites, social media, and online marketplaces to reach a wider customer base and compete with larger retailers.