Inside Retail

JANUARY 12, 2023

Because social media is where many consumers spend their time, and where they look for inspiration and discovery. Some platforms have shopping tabs where consumers can browse, save, and buy products – in effect creating their own catalogues and shopping lists. And for consumers: Discovery of new products and services.

Social Media 264

Social Media Beauty and Health Engagement Customer Engagement 264

Inside Retail

NOVEMBER 14, 2023

As the year-end shopping season kicks off, Zalora , one of Asia’s leading online fashion retailers, and part of Global Fashion Group (GFG), is ramping up its marketing to capture consumers’ attention. It facilitates wider brand reach, quicker inventory turnover, and direct engagement, thereby fostering increased brand loyalty.

Fashion 130

Fashion Tailored Engagement Shopping 130

Inside Retail

JULY 12, 2023

This revolutionary change, once met with scepticism, is now being hailed as an opportunity to enhance consumer trust and forge stronger connections with audiences. It’s when customers voluntarily provide details about their preferences, interests, and needs. Zero-party data is held close to the vest by many in the industry.

Marketing 130

Marketing Customer Engagement Advertising Consumer 130

Inside Retail

MARCH 3, 2024

In the new retail economy, retailers are under pressure to optimise supply chain efficiency and provide seamless service for customers via multiple channels. Adopting this approach not only reduces environmental impact but also frees up staff time away from processing waste packaging and towards more customer engagement.

Tailored 130

Tailored Gifts Customer Engagement Strategy 130

Inside Retail

APRIL 29, 2021

Lacoste Japan, operator of the French premium casual brand, has collected zero-party data based on the consent of the consumer in preparation for the upcoming restrictions on the use of cookie data. Consumers were asked to choose their favourite long sleeve polo colours and vote against other colours. Campaign objectives.

Strategy 230

Strategy Hobbies Customer Engagement Color 230

Inside Retail

OCTOBER 24, 2023

The current state of affairs “Malaysia has a growing economy and a strong consumer market, making it an attractive destination for expanding retail businesses. This presents a vast consumer base for headwear products,” he noted. Nonetheless, the region also offers significant opportunities.

Target Market 130

Target Market Social Media Fashion Tailored 130

Retail Focus

NOVEMBER 7, 2023

They are creating hyperphysical retail experiences that engage multiple senses, foster community, and appeal to Gen Z consumers. Notably, statistics underscore the importance of this transformation: 32% of consumers seek in-store experiential moments. 58% are influenced by excellent past customer service.

Engagement 148

Engagement Customer Engagement Layout Display 148

Retail Focus

MAY 3, 2023

Wunderkind’s 2023 [GL1] WunderkIndex Report conducted in-depth research of 99 UK eCommerce brands, analysing on-site shopping journeys and customer engagement across both email and text channels over a six-month period.

Light 130

Light Tailored Promotion Customer Engagement 130

Retail Focus

DECEMBER 12, 2023

Importance of Christmas Windows to Consumers Enhancing the Festive Atmosphere Christmas windows transcend their role as mere promotional tools; they emerge as architects of a city or shopping district’s festive ambiance. Christmas windows, with their artful displays and thematic storytelling, serve as powerful emotional touchpoints.

Art 265

Art Display Light Curate 265

Inside Retail

SEPTEMBER 25, 2023

Founded in 2005, the group has successfully built a conglomerate that speaks to the heart of Indonesian consumers. Some of his key experiences revolve around utilising data-driven insights and Artificial Intelligence (AI) to create tailored shopping experiences.

Tailored 130

Tailored Strategy Engagement Accessories 130

Inside Retail

MAY 27, 2021

While looking for growth solutions, EziBuy shared their goals with Rokt , an AI powered technology company that helps e-commerce businesses personalise the purchase experience for each customer in the Transaction Moment. Consumers say they want relevant communication, and retailers say that it is a crucially important effort.

Tailored 246

Tailored Engagement Perspective Customer Engagement 246

Show Best

DECEMBER 1, 2023

As we step into the future of retail, the landscape is ever-evolving, driven by innovations in design, technology, and consumer preferences. Expect to see AR mirrors for virtual try-ons, interactive displays providing in-depth product information, and VR experiences that transport customers into a brand’s story.

Design Trends 77

Design Trends Retail Design Layout Design 77

Inside Retail

AUGUST 1, 2023

Axel Winter, chief executive officer of Pivot Digital Pte Ltd Expanding functionality According to Winter, the OneSiam app already caters to a diverse customer base in Bangkok, including a new generation of consumers. We must recognize that the time for digital transformation has already passed.

Engagement 130

Engagement Tailored Customer Engagement Strategy 130

Inside Retail

DECEMBER 14, 2023

Even if they haven’t bought a product yet, the behaviour of other customers may indicate that they will. A tailored experience fosters a sense of being valued and understood, that a company knows the consumer and understands their needs. Recommendation engines are believed to drive up to 35 per cent of Amazon’s sales.

Engagement 130

Engagement Line Pattern Balance 130

Inside Retail

JULY 18, 2023

In our always-connected society, consumers are all the more demanding. They expect tailored content that aligns with their lifestyle, irrespective of location, preferred device or even time – placing greater strain on today’s stores. Ultimately, creating more value and satisfaction for the consumer.

Consumer 130

Consumer Tailored Customer Engagement Fashion 130

Inside Retail

NOVEMBER 16, 2023

Furthermore, one in two consumers surveyed said they would complete their holiday shopping entirely or mostly online this season and a further 32 per cent equally in-store or online. Klaviyo recommends tailoring early access deals for VIP customers to optimise their engagement.

Strategy 130

Strategy Engagement Planning Promotion 130

Compliantia

JULY 4, 2023

Differences in local consumer behavior and preferences Each location has its own unique customer base with varying preferences and behaviors. It requires market research and a tailored approach to ensure promotions resonate with the local audience. Navigating these legal requirements can be complex and time-consuming.

Promotion 95

Promotion Location Management Tailored 95

Inside Retail

AUGUST 17, 2021

The 2021 State of Fashion report published by McKinsey showed that data captured in the past 18 months indicates fashion moved “five years forward in consumer and business adoption of digital in a matter of months”. Starting with Chanel, Farfetch aims to enhance interactions between consumers and sales associates.

Fashion 130

Fashion Customer Engagement Beauty and Health Engagement 130

Show Best

JULY 28, 2023

Interactive Product Displays: Interactive product displays enhance customer engagement and education. Incorporating digital screens or tablets that provide information about different strains, product origins, and effects can empower customers to make informed decisions.

Design Trends 66

Design Trends Design Interior Design Display 66

Parcel Pending

FEBRUARY 28, 2023

The interactions between customer and retailer are made up of all these different touchpoints. Customers often choose companies they shop at based on their overall experience through all points of the customer engagement journey – not simply individual interactions with individual departments. www.pwc.com. March 28, 2022.

Social Media 52

Social Media Tailored Strategy Shopping 52

Parcel Pending

FEBRUARY 28, 2023

The interactions between customer and retailer are made up of all these different touchpoints. Customers often choose companies they shop at based on their overall experience through all points of the customer engagement journey – not simply individual interactions with individual departments. www.pwc.com. March 28, 2022.

Social Media 52

Social Media Tailored Strategy Shopping 52

Greater Group

APRIL 24, 2023

Shopfitting or shop fitting is not a common and familiar term to regular consumers and may only be used by people who work in a specialised field within the broader retail industry such as shopfitters, architects, designers, project managers and retailers. However, it’s one of the key elements in retail design.

Retail Space 52

Retail Space Space Layout Display 52

Inside Retail

JULY 27, 2023

Personalisation was initially lost in the mass market and the anonymity of online shopping, but retailers are using customer data to create highly personalised shopping experiences, from recommendations to tailored promotions. The consumer demand for a personalised experience is immense and growing.

Shopping 243

Shopping Tailored Customer Engagement Engagement 243

Inside Retail

FEBRUARY 20, 2024

Australia, like many other regions, is witnessing a significant shift in consumer behaviour, with e-commerce playing an increasingly integral role in the retail landscape. This year, leveraging artificial intelligence (AI) for personalised recommendations, targeted marketing, and tailored shopping experiences is a game-changer.

Tailored 246

Tailored Social Media Strategy Target Market 246

Parcel Pending

APRIL 21, 2021

Although consumer return rates normally hover between 25-30%, Narvar reports that they skyrocketed to 70% in 2020! Consumers will get the gratification that comes from in- store shopping , and stores will have lower inventory and personnel requirements.”. Direct-to-Consumer Brands Embracing Physical Stores.

Merchandising 52

Merchandising Social Media Shopping Consumer 52

Parcel Pending

SEPTEMBER 30, 2021

The lure of loyalty cards remains the same since its inception: it’s more cost efficient to retain an existing customer than it is to acquire a new customer. Consumer data clearly backs up this strategy: 84% of consumers say they’re more apt to stick with a brand that offers a loyalty program 2.

Customer Retention 52

Customer Retention Engagement Form Social Media 52

Inside Retail

FEBRUARY 27, 2024

It is getting harder to turn visitors into buyers and consumers are overwhelmed with choices. However, by embracing personalisation and optimising the timing and content of communications, retailers can have a better chance than their rivals of converting visitors across any channel into repeat customers.

Strategy 130

Strategy Customer Engagement Engagement Tailored 130

All Work

DECEMBER 18, 2020

Retail designers understand how brick and mortar stores can make genuine connections with consumers and also drive a successful online experience. The retail sector has figured out customers not only want to look at goods on a shelf and buy items; they want an experience. Optimus Offices (image: Work Design Magazine).

Retail Design 57

Retail Design Design Layout Space 57

Inside Retail

FEBRUARY 16, 2022

Today, customers expect highly tailored and targeted interactions when they engage with a brand. This ensures minimal discounting and margin erosion and true tailored service delivery. Those that embrace personalisation not only deliver on customer outcomes, but also on business performance.

Tailored 130

Tailored Customer Engagement Engagement Merchandising 130

Inside Retail

FEBRUARY 26, 2024

One of the key trends that defined retail in 2023 was pop-up shops and how these experiential shopping experiences have taken hold over millennial and Gen Z consumers. Pop-ups are one way Nordstrom has been trying to drive sales and draw in younger, more trend-savvy consumer groups.

Department Stores 130

Department Stores Fashion Shopping Engagement 130

Inside Retail

JANUARY 8, 2024

It can be traced back to the late ’90s, when, in 1997, media entrepreneur Patrick Courrielche launched an event in Los Angeles dubbed The Ritual Expo, bringing together music, fashion, and food in a single consumer experience. She believes that the key elements of a successful pop-up are authenticity and engagement.

Engagement 130

Engagement Shopping Artistic Marketing 130

Inside Retail

AUGUST 15, 2023

As part of this effort to shift how consumers view coffee, Market Lane has endeavoured to share as much information as possible relating to its product and offering. It does so through a variety of methods, including the use of its website, social media, product packaging and custom-made postcards. In a recession.

Marketing 130

Marketing Engagement Location Shopping 130

Retail Focus

MARCH 2, 2022

2. Boost Customer Engagement. Every transaction is monitored in real-time by the Customer relationship management system. Consumers trust that if it is made electronically, it should be done quickly, or else they would go. Whether by calling, internet, or site, all client interactions may be tailored.

Management 130

Management Advertising Strategy Engagement 130