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Key Strategies to Improve Your Retail Company’s Online Customer Journey and Increase Customer Retention

Retail Focus

By building an intelligently optimised online customer journey you can achieve higher sales conversion rates, improved customer retention, and a stronger, more recognisable brand. This can ideally lead to long-term customer retention and improve the profitability and efficiency of your business processes.

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What Can Casinos Learn From the Retail World on Customer Retention

Retail Focus

One of the biggest takeaways that casinos can borrow from retail is to have a customer-centric approach where gaming can be fun, relaxing and responsible. The post What Can Casinos Learn From the Retail World on Customer Retention appeared first on Retail Focus Magazine - Retail Design.

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The four trends defining online retail in 2024

Inside Retail

Customer retention With both consumers and retailers feeling the pinch of increasing costs, customer retention will be a key theme of 2024. The competitive landscape is overflowing, making customer acquisition more expensive. Customer retention efforts are six to seven times more cost-effective.

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Why Innovative Loyalty Card Programs Can Significantly Improve Customer Retention & Engagement

Parcel Pending

Savvy retailers are updating their customer loyalty programs to increase customer satisfaction and ensure customer retention. The lure of loyalty cards remains the same since its inception: it’s more cost efficient to retain an existing customer than it is to acquire a new customer. Parcel Pending.

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Adore Beauty’s earnings rise amid record number of returning customers

Inside Retail

The company saw record 519,000 returning customers, up 5.8 Active customers rose 1.6 Customer retention and brand awareness grew to 64.7 The online beauty retailer’s earnings before interest, taxes, depreciation, and amortisation (EBITDA) surged 661 per cent to $4.8 million while revenue grew 7.4 per cent to $195.7

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How fierce competition in digital channels is reshaping marketing budgets

Inside Retail

Amid significant shifts in shopper buying behaviours throughout last year and already this year, retailers are working hard to stay in front of existing customers and attract new ones. Economic uncertainty and customer purchasing habits are weighing heavily on marketing leaders’ minds. However, the acquisition is only half the story.

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Frequent flyer initiatives saved airlines – can loyalty programs save retail?

Inside Retail

Frequent flyer programs infamously saved airlines’ profit margins by driving customer retention and eventually lucrative partnerships with banks. Inside Retail spoke to Philip Shelper, founder and CEO of Loyalty & Reward Co, to better understand the chasm between airline loyalty programs and retail loyalty programs.