Inside Retail

MAY 2, 2022

Asia Pacific’s airport retail market is projected to grow to US$33.8 billion by 2026, driving the global market to $63.4 Airport retailers are welcoming data technological innovation to improve customer engagement,” Ray said. billion thanks to a compound annual growth rate of 7.8

Retail Marketing 130

Retail Marketing Marketing Customer Engagement Retail Sales 130

Retail Focus

JUNE 22, 2023

Consumer demands for curated ads from trusted brands is prompting retailers to tap retail media opportunities and open up new revenue streams from monetising their first party audiences, according to the latest research from ADvendio , the leading omnichannel advertising solution provider.

Curate 130

Curate Consumer Advertising Social Media 130

Inside Retail

MAY 19, 2023

The store will feature an in-store area for consumers to trial products, including a basketball hoop, hitting wall and on-site racquet stringing. Time is a currency, so consumer time well spent in an interactive, engaging, experiential environment is critical,” he added. So this is great on all levels,” he stated.

Sporting Goods 130

Sporting Goods Marketing Social Media Engagement 130

Retail Focus

APRIL 27, 2021

Ray Harris, owner and director of Swarm and Folio Mirror says, “Many people may be surprised to see digital tools such as selfie mirrors in personal service environments where one-to-one customer engagement is critical. The post Amazon has disrupted retail but can they crack the hair and beauty market?

Marketing 264

Marketing Concept Customer Engagement Promotion 264

Retail Focus

OCTOBER 10, 2023

MoEngage , the leading insights-led customer engagement platform, has announced that AVON, Virgin Experience Days and LOUNGE will be among its keynote speakers at #GROWTH Summit London , the event that showcases the leading voices and sharpest minds in marketing and commerce.

Customer Engagement 147

Customer Engagement Engagement Marketing Strategy 147

Inside Retail

SEPTEMBER 13, 2021

According to the CommBank Consumer Insights Report May 2021, the experiences during the pandemic last year greatly impacted how consumers think, act and shop. Aside from many consumers spending cautiously, the research revealed that 91 per cent of people increased their digital activities. consumer-insights.

Consumer 130

Consumer Engagement Customer Engagement Shopping 130

Inside Retail

JANUARY 15, 2024

If day one of the National Retail Federation’s annual conference, Retail’s Big Show, was all about AI, the overarching focus of day two was learning how to appeal to the modern consumer, especially Gen Z. Let Gen Z in on the (marketing) fun All three panelists agreed that Gen Z is wary of inauthentic marketing tactics from brands.

Social Media 246

Social Media Engagement Consumer Artistic 246

RetailMinded

JULY 29, 2023

According to McKinsey & Company , 75% of consumers are exploring new shopping behaviors, indicating a significant change in their preferences and priorities. These statistics underscore the need for businesses to comprehend and adapt to the evolving currents of customer buying behavior. So let’s get to it!

Strategy 52

Strategy Consumer Social Media Customer Engagement 52

RetailMinded

JULY 29, 2023

According to McKinsey & Company , 75% of consumers are exploring new shopping behaviors, indicating a significant change in their preferences and priorities. These statistics underscore the need for businesses to comprehend and adapt to the evolving currents of customer buying behavior. So let’s get to it!

Strategy 52

Strategy Consumer Social Media Customer Engagement 52

Inside Retail

AUGUST 27, 2023

There are plenty of ways you can optimise your customer engagement this BFCM. Get in front of your customers (or in their pocket). SMS is just about the easiest way to reach customers, and we should know. During Black Friday, customers are bombarded with choices. Here are just some of them. Check it out here.

Strategy 243

Strategy Customer Engagement Engagement Social Media 243

Inside Retail

MARCH 14, 2024

In an era when consumers expect brands to respond rapidly to queries about products, delivery schedules and any other interaction, a growing number of retailers are turning to interactive voice response (IVR) systems to enhance customer experience. Speed is part of the user experience.

Customer Engagement 246

Customer Engagement Engagement Concept Consumer 246

Retail Times

SEPTEMBER 27, 2023

European consumers are in “open relationships” with brands, akin to the concept in personal interactions, according to the latest research from Twilio, the customer engagement platform that drives real-time, personalised experiences for today’s leading brands. Retail Times - Retail news, reports, analysis & comment

Engagement 40

Engagement Consumer Customer Engagement Concept 40

Inside Retail

JANUARY 12, 2023

Because social media is where many consumers spend their time, and where they look for inspiration and discovery. Some platforms have shopping tabs where consumers can browse, save, and buy products – in effect creating their own catalogues and shopping lists. And for consumers: Discovery of new products and services.

Social Media 264

Social Media Beauty and Health Engagement Customer Engagement 264

Creative Displays Now

MARCH 4, 2024

Retail marketing, or retail advertising, includes various tactics to spread awareness to your target audience and increase sales — from old favorites to newly launched goods. There are three primary types of retail marketing. Keep your brand at the front of customers’ minds. What Is Retail Advertising?

Retail Marketing 52

Retail Marketing Strategy Marketing Social Media 52

Inside Retail

APRIL 29, 2021

Lacoste Japan, operator of the French premium casual brand, has collected zero-party data based on the consent of the consumer in preparation for the upcoming restrictions on the use of cookie data. Consumers were asked to choose their favourite long sleeve polo colours and vote against other colours. Campaign objectives.

Strategy 230

Strategy Hobbies Customer Engagement Color 230

Retail Focus

APRIL 4, 2024

In a world where consumers’ behaviours, expectations, and preferences are rapidly changing, premium and luxury brands are faced with a unique challenge – how to preserve their identity and exclusivity while adapting to the digital age (Purwar 2019). Modern luxury marketing relies on the omnichannel experience.

Social Media 147

Social Media Strategy Balance Engagement 147

Retail Focus

SEPTEMBER 28, 2022

Austria’s second-largest telecommunication brand, Magenta Telekom, has boosted digital engagement, growing app use and interactions by 150%, thanks to a solution from MoEngage, the leading insights-led customer engagement platform.

Engagement 130

Engagement Customer Engagement Social Media Strategy 130

Retail Focus

JUNE 6, 2022

MoEngage , the insights-led customer engagement platform, today announced that it has raised USD $77M in Series E funding. Multi-channel marketing tools available today are built to deliver campaign analytics and manage workflow automation. in July and $30M in Dec 2021, taking its total investment to $178m within 8 years.

Management 147

Management Customer Engagement Engagement Expansion 147

Inside Retail

NOVEMBER 14, 2022

Having embraced digital shopping channels during the pandemic, Australian consumers have become well used to the personalisation and tailored content offered online. So how can physical retail stores replicate the experience and deliver an equally personalised interface for customers?

Engagement 289

Engagement Customer Engagement Strategy Promotion 289

Inside Retail

OCTOBER 24, 2023

The current state of affairs “Malaysia has a growing economy and a strong consumer market, making it an attractive destination for expanding retail businesses. The APAC marketplace Broderick said that the APAC market presents both challenges and opportunities for the headwear industry and New Era.

Target Market 130

Target Market Social Media Fashion Tailored 130

Inside Retail

JANUARY 5, 2023

The last few years forced many consumers to do new things from home like ordering groceries online, or attending virtual events. Many consumers also looked [for] ways to keep active from home or with lockdowns, and some will have shifted their behaviour that way longer term,” Pallant said. Cut through the noise.

Customer Engagement 244

Customer Engagement Engagement Consumer Strategy 244

Inside Retail

MARCH 7, 2024

Despite a slight dip in 2020, the global apparel market is set to grow to about US$2 trillion by 2028, from US$1.79 Locally, women’s apparel represents the largest segment with an estimated market volume of US$11.86 billion; the men’s apparel market is about half of that, worth US$6.35 billion apparel industry in Australia.

Apparel 130

Apparel Boutique Fashion Expansion 130

Retail Focus

NOVEMBER 7, 2023

They are creating hyperphysical retail experiences that engage multiple senses, foster community, and appeal to Gen Z consumers. Notably, statistics underscore the importance of this transformation: 32% of consumers seek in-store experiential moments. 58% are influenced by excellent past customer service.

Engagement 147

Engagement Customer Engagement Layout Display 147

Inside Retail

SEPTEMBER 5, 2022

Consumers expect more when they purchase online. If product images are fuzzy or blurred, and consumers cannot view products clearly in detail and from different angles, they are less likely to make a purchase. About the author: Mark Blitenthall is manager of services and customer engagement at GS1 Australia.

Customer Engagement 130

Customer Engagement Light Consumer Concept 130

Inside Retail

MARCH 3, 2024

In the new retail economy, retailers are under pressure to optimise supply chain efficiency and provide seamless service for customers via multiple channels. Innovations such as cardboard wrap-around machines, for example, are minimising packaging waste while simultaneously enhancing the customer experience with print-on-demand technology.

Tailored 130

Tailored Gifts Customer Engagement Strategy 130

Inside Retail

JUNE 5, 2023

The 11,000 sq ft store features products from well-known fitness and lifestyle brands and a 3D foot scanner that customers can use to help them find the right fit. He believes that the high demand for athleisure and premium sportswear in the island republic makes it the perfect base for further expansion into the broader Asian market.

Expansion 130

Expansion Engagement Social Media Consumer 130

Inside Retail

FEBRUARY 8, 2022

Gifts have long since been a consumer favourite for Valentine’s Day celebrations. It’s a way for consumers to show their loved one’s admiration and gratitude on a love-filled day, yet as the global supply chain disruption lingers into 2022, consumers are becoming more reluctant in purchasing presents for this shopping event.

Gifts 130

Gifts Customer Retention Customer Engagement Consumer 130

Inside Retail

NOVEMBER 14, 2023

As the year-end shopping season kicks off, Zalora , one of Asia’s leading online fashion retailers, and part of Global Fashion Group (GFG), is ramping up its marketing to capture consumers’ attention. It facilitates wider brand reach, quicker inventory turnover, and direct engagement, thereby fostering increased brand loyalty.

Fashion 130

Fashion Tailored Engagement Shopping 130

Retail Focus

MAY 3, 2023

New data from Wunderkind , the leading performance marketing solution that scales one-to-one messages for retailers and brands, has revealed that black holes in retailers’ shopper identification capabilities are hampering personalisation efforts, and leaving revenue opportunities on the table.

Light 130

Light Tailored Promotion Customer Engagement 130

Inside Retail

SEPTEMBER 21, 2023

In marketing for BFCM, the spotlight has now shifted dramatically from email to exceptionally effective SMS campaigns. Research from the Sinch group shows 98 per cent open rates and 36 per cent clickthrough rates for SMS marketing, a level of performance unparalleled by other channels.

Engagement 130

Engagement Strategy Promotion Customer Engagement 130

Inside Retail

DECEMBER 7, 2023

According to Statista , a German online platform that specialises in data gathering and visualisation, the global market for the use of AI in retail was valued at about $4.84 By 2028, the market is expected to grow continuously to reach $31.38 billion in 2021. It reinforces that it’s urgent to carefully regulate this space.”

Art 130

Art Customer Engagement Marketing Shopping 130

Inside Retail

OCTOBER 11, 2023

A few years ago, it seemed like every new brand making noise in the market was adopting a direct-to-consumer (DTC) business model. The history and growth of DTC In the 2010s, early digital-native vertical brands (DNVB) such as Warby Parker and Glossier gained a lot of attention for their use of technology to reach consumers online.

Engagement 130

Engagement Strategy Consumer Marketing 130

Inside Retail

APRIL 27, 2022

The report is designed for smart retailers seeking growth outside of their core markets, highlighting four distinct behaviours that have emerged from the latest consumer research. This is framed as four distinct opportunities for retailers to cast a wider net and engage new shoppers.

Social Media 130

Social Media Engagement Consumer Shopping 130

Inside Retail

JUNE 15, 2021

Retailers and consumers have been urged — or forced — to take their transactions into the digital marketplace. New consumers. Gen Z (those born after 1997) is dramatically reshaping the consumer landscape in China and there are more than 300 million of them according to the latest census statistics. New brands . New operations.

Consumer 147

Consumer Strategy Engagement Marketing 147

Inside Retail

JULY 18, 2023

In our always-connected society, consumers are all the more demanding. The new role of the physical store blends a dynamic, interactive hub for brand experiences, customer engagement, and product discovery. Ultimately, creating more value and satisfaction for the consumer.

Consumer 130

Consumer Tailored Customer Engagement Fashion 130

Retail Focus

MAY 30, 2023

Creating a brand community has always been an important marketing concept and a valuable brand asset. Other brands, such as LuluLemon or Huda Beauty, have invested in the power of digital to grow a following and establish an engaged community. Customers are also the primary drivers of the project and its sustainability.

Retail Design 130

Retail Design Design Engagement Display 130

Inside Retail

NOVEMBER 2, 2023

In his new role, he will expand his oversight to include regional teams across commercial, marketing and operations. In his new role, Zhou will lead the China team responsible for commercial, marketing and communications, customer engagement, and retail operations.

Customer Engagement 130

Customer Engagement Expansion Planning Management 130