Inside Retail

NOVEMBER 16, 2023

As the annual Black Friday Cyber Monday (BFCM) shopping season nears, it’s not too late to review strategies to optimise sales during this key annual retail festival. Enter Klaviyo – an intelligent marketing automation platform with the tools to help retailers optimise their BFCM success. But for those who have not — it’s not too late!

Strategy 130

Strategy Engagement Planning Promotion 130

Creative Displays Now

MARCH 4, 2024

Whether you’re an experienced product developer or new to the retail industry, you must know strategies for introducing customers to your products and continuing to grow revenue. There are three primary types of retail marketing. Keep your brand at the front of customers’ minds. What Is Retail Advertising?

Retail Marketing 52

Retail Marketing Strategy Marketing Social Media 52

RetailMinded

JULY 29, 2023

According to McKinsey & Company , 75% of consumers are exploring new shopping behaviors, indicating a significant change in their preferences and priorities. These statistics underscore the need for businesses to comprehend and adapt to the evolving currents of customer buying behavior. So let’s get to it!

Strategy 52

Strategy Consumer Social Media Customer Engagement 52

RetailMinded

JULY 29, 2023

According to McKinsey & Company , 75% of consumers are exploring new shopping behaviors, indicating a significant change in their preferences and priorities. These statistics underscore the need for businesses to comprehend and adapt to the evolving currents of customer buying behavior. So let’s get to it!

Strategy 52

Strategy Consumer Social Media Customer Engagement 52

Inside Retail

JULY 12, 2023

In the ever-evolving landscape of digital marketing , the demise of third-party cookies has emerged as a game-changing shift for marketers worldwide. This revolutionary change, once met with scepticism, is now being hailed as an opportunity to enhance consumer trust and forge stronger connections with audiences.

Marketing 130

Marketing Customer Engagement Advertising Consumer 130

Inside Retail

NOVEMBER 27, 2023

In the ever-evolving retail landscape, technology has swiftly moved from being a novelty to becoming the linchpin of both operational and customer-centric strategies. Today’s consumers might browse products online and then feel, try and buy them in physical stores.

Consumer 147

Consumer Engagement Shopping Pattern 147

Inside Retail

MAY 19, 2023

The store will feature an in-store area for consumers to trial products, including a basketball hoop, hitting wall and on-site racquet stringing. Time is a currency, so consumer time well spent in an interactive, engaging, experiential environment is critical,” he added. So this is great on all levels,” he stated.

Sporting Goods 130

Sporting Goods Marketing Social Media Engagement 130

Retail Focus

JUNE 22, 2023

Consumer demands for curated ads from trusted brands is prompting retailers to tap retail media opportunities and open up new revenue streams from monetising their first party audiences, according to the latest research from ADvendio , the leading omnichannel advertising solution provider.

Curate 130

Curate Consumer Advertising Social Media 130

Retail Focus

OCTOBER 10, 2023

MoEngage , the leading insights-led customer engagement platform, has announced that AVON, Virgin Experience Days and LOUNGE will be among its keynote speakers at #GROWTH Summit London , the event that showcases the leading voices and sharpest minds in marketing and commerce.

Customer Engagement 147

Customer Engagement Engagement Marketing Strategy 147

Retail Focus

APRIL 27, 2021

Ray Harris, owner and director of Swarm and Folio Mirror says, “Many people may be surprised to see digital tools such as selfie mirrors in personal service environments where one-to-one customer engagement is critical. The post Amazon has disrupted retail but can they crack the hair and beauty market?

Marketing 264

Marketing Concept Customer Engagement Promotion 264

Retail Focus

APRIL 4, 2024

Expert Manager at Univers Retail | Ephemeral Retailing Specialist | Published Author | Speaker In the dynamic and ever-evolving landscape of contemporary business, the concept of digital transformation has emerged as a pivotal force shaping industries and strategies at an unprecedented pace.

Social Media 147

Social Media Strategy Balance Engagement 147

Inside Retail

JANUARY 15, 2024

If day one of the National Retail Federation’s annual conference, Retail’s Big Show, was all about AI, the overarching focus of day two was learning how to appeal to the modern consumer, especially Gen Z. Digital strategies to decode Gen Z” was the topic of one of the opening panels. The video immediately went viral, garnering over 2.6

Social Media 246

Social Media Engagement Consumer Artistic 246

Inside Retail

SEPTEMBER 13, 2021

According to the CommBank Consumer Insights Report May 2021, the experiences during the pandemic last year greatly impacted how consumers think, act and shop. Aside from many consumers spending cautiously, the research revealed that 91 per cent of people increased their digital activities. consumer-insights.

Consumer 130

Consumer Engagement Customer Engagement Shopping 130

Inside Retail

NOVEMBER 14, 2022

Having embraced digital shopping channels during the pandemic, Australian consumers have become well used to the personalisation and tailored content offered online. So how can physical retail stores replicate the experience and deliver an equally personalised interface for customers?

Engagement 289

Engagement Customer Engagement Strategy Promotion 289

Retail Focus

SEPTEMBER 28, 2022

Austria’s second-largest telecommunication brand, Magenta Telekom, has boosted digital engagement, growing app use and interactions by 150%, thanks to a solution from MoEngage, the leading insights-led customer engagement platform.

Engagement 130

Engagement Customer Engagement Social Media Strategy 130

Inside Retail

JANUARY 5, 2023

The last few years forced many consumers to do new things from home like ordering groceries online, or attending virtual events. Many consumers also looked [for] ways to keep active from home or with lockdowns, and some will have shifted their behaviour that way longer term,” Pallant said. Cut through the noise.

Customer Engagement 244

Customer Engagement Engagement Consumer Strategy 244

Inside Retail

OCTOBER 24, 2023

The current state of affairs “Malaysia has a growing economy and a strong consumer market, making it an attractive destination for expanding retail businesses. The APAC marketplace Broderick said that the APAC market presents both challenges and opportunities for the headwear industry and New Era.

Target Market 130

Target Market Social Media Fashion Tailored 130

Inside Retail

MARCH 3, 2024

In the new retail economy, retailers are under pressure to optimise supply chain efficiency and provide seamless service for customers via multiple channels. Innovations such as cardboard wrap-around machines, for example, are minimising packaging waste while simultaneously enhancing the customer experience with print-on-demand technology.

Tailored 130

Tailored Gifts Customer Engagement Strategy 130

Inside Retail

MARCH 7, 2024

Despite a slight dip in 2020, the global apparel market is set to grow to about US$2 trillion by 2028, from US$1.79 Locally, women’s apparel represents the largest segment with an estimated market volume of US$11.86 billion; the men’s apparel market is about half of that, worth US$6.35 billion apparel industry in Australia.

Apparel 130

Apparel Boutique Fashion Expansion 130

Inside Retail

SEPTEMBER 21, 2023

What’s critical to being BFCM-ready is the understanding that this event – formerly characterised by multiple discount codes and hurriedly sent emails – has evolved into a well-structured strategic endeavour as retailers assemble cross-functional teams, chart out detailed promotional strategies and methodically segment their customer base.

Engagement 130

Engagement Strategy Promotion Customer Engagement 130

Inside Retail

OCTOBER 11, 2023

A few years ago, it seemed like every new brand making noise in the market was adopting a direct-to-consumer (DTC) business model. The history and growth of DTC In the 2010s, early digital-native vertical brands (DNVB) such as Warby Parker and Glossier gained a lot of attention for their use of technology to reach consumers online.

Engagement 130

Engagement Strategy Consumer Marketing 130

Retail Focus

NOVEMBER 7, 2023

Brands can use hyperphysical retail to create brand awareness, enhance word-of-mouth strategies, and increase sales. They are creating hyperphysical retail experiences that engage multiple senses, foster community, and appeal to Gen Z consumers. 58% are influenced by excellent past customer service.

Engagement 147

Engagement Customer Engagement Layout Display 147

Inside Retail

FEBRUARY 8, 2022

Gifts have long since been a consumer favourite for Valentine’s Day celebrations. It’s a way for consumers to show their loved one’s admiration and gratitude on a love-filled day, yet as the global supply chain disruption lingers into 2022, consumers are becoming more reluctant in purchasing presents for this shopping event.

Gifts 130

Gifts Customer Retention Customer Engagement Consumer 130

Inside Retail

NOVEMBER 14, 2023

As the year-end shopping season kicks off, Zalora , one of Asia’s leading online fashion retailers, and part of Global Fashion Group (GFG), is ramping up its marketing to capture consumers’ attention. It facilitates wider brand reach, quicker inventory turnover, and direct engagement, thereby fostering increased brand loyalty.

Fashion 130

Fashion Tailored Engagement Shopping 130

Inside Retail

JUNE 15, 2021

Retailers and consumers have been urged — or forced — to take their transactions into the digital marketplace. New consumers. Gen Z (those born after 1997) is dramatically reshaping the consumer landscape in China and there are more than 300 million of them according to the latest census statistics. New brands . New operations.

Consumer 147

Consumer Strategy Engagement Marketing 147

RetailMinded

JANUARY 10, 2024

Of course, the reality is, there will be favorite brands and products that are easily recognized and loved by consumers always – which we value – but there is also value for many consumers in discovering products and brands that are lesser known. Do you offer a multi-carrier shipping strategy? Why or why not?

Social Media 86

Social Media Strategy Engagement Jewelry 86

Inside Retail

JULY 18, 2023

In our always-connected society, consumers are all the more demanding. In the store of tomorrow, technology and innovation play a lead role in enhancing the customer experience and delivering improved outcomes. Ultimately, creating more value and satisfaction for the consumer.

Consumer 130

Consumer Tailored Fashion Customer Engagement 130

Inside Retail

AUGUST 1, 2023

AI already plays a crucial role in our digital strategy. In-house teams focus on using AI for personalization, customer segmentation, and search optimization. And, by leveraging different content and product offerings to appeal to each customers’ preferences, there is now a seamless link between the app and the malls.

Engagement 130

Engagement Tailored Customer Engagement Strategy 130

Inside Retail

NOVEMBER 2, 2023

In his new role, he will expand his oversight to include regional teams across commercial, marketing and operations. In his new role, Zhou will lead the China team responsible for commercial, marketing and communications, customer engagement, and retail operations.

Customer Engagement 130

Customer Engagement Expansion Planning Management 130

Inside Retail

AUGUST 1, 2023

As cost of living pressures continue to rise, a large proportion of their consumer base is pulling back on non-essential items to ensure they can afford to pay bills and other essentials. As a result, chocolate confectionery prices in Australia have surged, with companies targeting both ends of the market to stimulate sales.

Gifts 246

Gifts Customer Engagement Apparel Balance 246

Inside Retail

SEPTEMBER 25, 2023

Founded in 2005, the group has successfully built a conglomerate that speaks to the heart of Indonesian consumers. This helps drive customer engagement, increase conversion rates and foster customer loyalty and trust. My strategies and processes have always been built around delighting both my customers,” he stressed.

Tailored 130

Tailored Strategy Engagement Accessories 130

Inside Retail

AUGUST 14, 2023

But in a race to the bottom are we creating a battlefield that will only encourage consumers to shop around and switch? And the way to do this is by creating experiences for customers over and above discounts and sales. Existing customers tend to spend nearly a third more too. How are your engagement scores?

Engagement 130

Engagement Strategy Customer Engagement Marketing 130

VMS

NOVEMBER 10, 2022

which specializes in customer engagement. Challenged to meet consumer demands for superior shopping experiences across numerous channels, Verint says this year’s holiday shopping season may be a reckoning for retailers in realizing the new reality of what it dubs “the automation imperative.”.

Customer Engagement 91

Customer Engagement Engagement Shopping Management 91

Inside Retail

APRIL 27, 2022

The report is designed for smart retailers seeking growth outside of their core markets, highlighting four distinct behaviours that have emerged from the latest consumer research. This is framed as four distinct opportunities for retailers to cast a wider net and engage new shoppers.

Social Media 130

Social Media Engagement Consumer Shopping 130

Retail Bound

MARCH 21, 2024

While various strategies exist to achieve these goals, leveraging net terms emerges as a powerful tool. Source: Source: Harvard Business Review – The Economics of E-Loyalty Gaining a Competitive Edge – In a competitive market, offering net terms can differentiate wholesale retailers from their competitors.

Expansion 52

Expansion Flow Customer Retention Strategy 52

Inside Retail

OCTOBER 9, 2023

As the fashion world grapples with rapid shifts in consumer behaviour, H&M is setting its sights on the digital frontier with its recent launch on Southeast Asian e-commerce platform Shopee. As a market leader, we recognise our responsibility and ability to create a difference and build a more sustainable future for fashion.

Fashion 130

Fashion Engagement Shopping Customer Engagement 130

Inside Retail

OCTOBER 24, 2021

Australian e-commerce is booming in the wake of the pandemic, with vast new groups of consumers coming into the market who have only recently latched onto the benefits of digital shopping, and businesses that have adopted strong customer service strategies delivered via mobile channels are being rewarded.

Form 130

Form Engagement Consumer Customer Engagement 130