Inside Retail

FEBRUARY 1, 2024

As the Lunar New Year approaches, retailers around the globe are eagerly gearing up to embrace the festive spirit and capitalise on the significant market opportunities that this joyous occasion brings. Another company rolling out huge discounts in the Chinese market is JD.com.

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Retail Focus

FEBRUARY 15, 2024

Understanding the psychology behind consumer behaviour is crucial for businesses and marketers aiming to tailor their strategies effectively. For students, grappling with academic demands often leads to unique consumer patterns, especially when seeking services that align with their educational needs. Social Influence.

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Inside Retail

JANUARY 8, 2024

Consumers empowered by social media are now dictating to brands which trends they need to meet. Pinterest recently forecasted the biggest consumer-led trends for 2024 with its Pinterest Predicts report using its search engine database which has over 400 million monthly users.

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Inside Retail

APRIL 12, 2024

Data from the Australian Bureau of Statistics (ABS) shows that outlet shopping has seen steady growth over the past few years, as an increasing number of consumers seek value-driven shopping experiences, driven by economic factors such as the rising cost of living. As a touch point, we measure brands and energy. “As What’s the driver?

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Inside Retail

AUGUST 29, 2023

per cent in the June financial year driven by soft consumer demand in all markets. million as demand remained volatile across its markets, despite a 12 per cent increase in the active customer base to 970,000. The post Soft consumer demand dents City Chic’s sales, fuelling loss appeared first on Inside Retail.

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Inside Retail

OCTOBER 13, 2022

SMS marketing is a staple in today’s direct-to-consumer toolkit, opening new opportunities for customer engagement, retention, and revenue growth. The channel’s reach and popularity have extended to all corners of the world, including in Australia, where more brands and consumers are going mobile to not only communicate but shop.

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Bish

FEBRUARY 20, 2024

In today's rapidly evolving marketing landscape, the merging of online and offline channels has revolutionized the way consumers interact with brands AND how brands interact with their partners The post Adapting End-to-End Strategies appeared first on Bish Creative.

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Creative Displays Now

MARCH 4, 2024

Whether you’re an experienced product developer or new to the retail industry, you must know strategies for introducing customers to your products and continuing to grow revenue. There are three primary types of retail marketing. Today, online marketing has revolutionized everything. What Is Retail Advertising?

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Inside Retail

DECEMBER 5, 2023

A 2023 BFCM Aftermath Report by Klaviyo – an intelligent marketing automation platform – found that 25 per cent of all consumers and 32 per cent of Gen Z consumers are still holiday shopping post-BFCM. For starters, consider these guiding questions: What marketing initiatives worked well for this BFCM?

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Inside Retail

NOVEMBER 8, 2022

We have 75 per cent market share of sporting equipment in boxing, so online is a growing area that exploded during Covid-19, as everyone was setting up home gyms,” Norton said. “We The market is holdings its breath. Designworks is expanding because it sees opportunities to bring new, international brands into the market.

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Inside Retail

FEBRUARY 1, 2024

It’s no secret performance marketing on social media platforms isn’t what it used to be but it’s where consumers reside. Michelle Evans, global lead of retail and digital insights at Euromonitor International, said in a statement that “consumers are also seeking more power in their relationships with brands”.

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Inside Retail

AUGUST 3, 2023

Strategies like this have become commonplace in the fast food sector, as restaurants seek to generate publicity and drive sales by rolling out outrageous gastronomic creations that they hope will become viral sensations. Ng said that consumers appreciate seeing brands come together, or extending their offerings into new formats or categories.

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Inside Retail

JULY 14, 2023

The way the data is captured means that businesses will be able to glean a far greater amount of information from it, which could be invaluable during a time of shifting consumer behaviour. ” If businesses use first-party data, they’re more likely to see and understand any changes in consumer behaviour.

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Inside Retail

NOVEMBER 3, 2022

It seems like every day a new piece of content is published about the metaverse that defines the metaverse, projects its market size, and offers frameworks for conceptual understanding. At Microsoft, we break down the metaverse i nto three strategies: consumer, enterprise, and industrial. Consumer metaverse. Enterprise.

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Inside Retail

NOVEMBER 28, 2023

Email marketing flows are crucial for crafting a seamless and personalised customer journey. With Klaviyo , an intelligent marketing automation platform, retailers can set up automated email flows triggered by specific customer actions, ensuring timely and relevant communication.

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Retail Focus

OCTOBER 21, 2021

A good video marketing strategy will help you engage with your audience and help make your brand known across digital and social media platforms. If you want to be a successful digital marketer, it is imperative that you understand the power of video as a tool for your social media and marketing strategy.

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Inside Retail

NOVEMBER 27, 2023

While Australian retail’s annual peak season may have dawned, “a perfect storm of challenges” has created an extremely difficult time for retailers who are facing higher overheads and falling spending as consumers adapt to the cost of living crisis. Zahra also believes it is essential that retailers appeal to consumer values.

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Inside Retail

AUGUST 12, 2021

Meanwhile, the growing influence of gen Z consumers, who deeply value individuality and creativity, paved the way for a proliferation of avant-garde makeup trends. In short, the old rules of influencer marketing were out — and to succeed, brands, like influencers, had to think outside the box. content creators. 1 earner with $2.6

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Inside Retail

APRIL 10, 2024

In an era marked by escalating living expenses and an ever-growing environmental consciousness, consumers worldwide are reshaping their purchasing behaviours, with potentially significant impacts on the retail industry. A birds eye view According to Zuniga, global consumer sentiment is increasingly prioritising sustainability.

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Inside Retail

FEBRUARY 20, 2024

In the early 2010s, the Millennial generation gave rise to a slew of direct-to-consumer brands, such as Everlane, Warby Parker and Bonobos. The generational disruptors Born between 1980-1995, Millennials are known for their thoughtful purchasing habits that place brand value and actions ahead of tradition, according to IMARC market research.

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Inside Retail

JULY 25, 2023

Investors will be pushing Puma and Adidas on broader strategies to navigate weak consumer demand at second-quarter results on July 26 and Aug. Nike last month reported its slowest sales growth in four quarters in North America, its biggest market, highlighting a weaker than expected US consumer. 3 respectively.

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Inside Retail

SEPTEMBER 29, 2023

Tech accessory juggernaut Casetify is making waves in the American retail landscape via its landmark partnership with consumer electronics giant Best Buy. This expansion is more than just a growth strategy; it’s a testament to Casetify’s ambition to capture a larger slice of the global tech accessory market.

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Inside Retail

APRIL 10, 2024

Cost-of-living has gone from crunch to crisis and with this new economic reality has come new consumer behaviours. This shift in shopping behaviour is not particularly surprising for retailers but it does present a unique marketing challenge.

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Inside Retail

MARCH 25, 2024

Inside Retail spoke to Rosanna Iacono, CEO and advisor at The Growth Activists, to unpack the potential strategies driving fast-fashion brands to enter the premium garment space. Fast fashion brands have been curating elevated collections as part of their merchandise strategy for many years now but with varying levels of success.

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Inside Retail

NOVEMBER 23, 2023

For the past few years, consumers have been more than willing to dip into their bursting savings accounts – thanks in large part to the pandemic – to spend on Black Friday. Because of the psychology of sales and the immediacy of it, there’s that fear of missing out, and many consumers are exposing themselves to making impulse purchases.”

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Retail Focus

JUNE 19, 2023

Akeneo , the Product Experience company, today released its 2023 B2C Survey: Product Experience Satisfaction Around the World , an annual mission to understand how consumers make decisions when buying products, how product experiences impact those decisions and what product information is important to them.

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Bay Cities

SEPTEMBER 28, 2021

Considering retail displays for your marketing strategy? While the process of getting a display program with a retailer may seem daunting (especially for first-time brands), retail displays are one of the most profitable investments in marketing. A study by the Shop!

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Inside Retail

NOVEMBER 16, 2023

As the annual Black Friday Cyber Monday (BFCM) shopping season nears, it’s not too late to review strategies to optimise sales during this key annual retail festival. Enter Klaviyo – an intelligent marketing automation platform with the tools to help retailers optimise their BFCM success. But for those who have not — it’s not too late!

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Inside Retail

OCTOBER 11, 2023

Comparatively, the Australian furniture market is worth $10.9 The United States is key to the King Living global expansion strategy and the market provides us with an unparalleled growth opportunity,” Woollcott said. “We According to Statista, the US furniture retail category is worth $379.6 per cent between 2023 and 2028.

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Inside Retail

AUGUST 27, 2023

According to our 2023 Consumer Sentiment Survey, 67 per cent of Aussies have subscribed to receive SMS from businesses, and 64 per cent expect to be able to message you and receive a response within 24 hours. That won’t happen unless your post-sales messaging is as slick and on-point as your marketing campaigns. Check it out here.

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Inside Retail

FEBRUARY 21, 2023

per cent, as orders were impacted by the impact of inflation on consumer spending. The post Domino’s Pizza profit slumps as inflation hits consumer spending appeared first on Inside Retail. Domino’s Pizza Enterprises said its first-half net profit fell 21.5 million on global sales of $1.97

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Inside Retail

APRIL 2, 2024

In a world where technology, from smartphones to AI, is being integrated into almost every aspect of daily life, it may surprise some people to learn that the stationery market is thriving. per cent during the forecast period between 2024 to 2029. per cent during the forecast period between 2024 to 2029.

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Inside Retail

NOVEMBER 9, 2023

Global Fashion Group’s third-quarter revenue declined as consumer spending dropped amid cost of living pressures. “Despite prolonged headwinds across our markets and the sector impacting our Q3 results, we remain resolute in executing our strategy. . million as net merchandise value slid 19.4 per cent to $476.3

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Inside Retail

FEBRUARY 23, 2022

The e-commerce boom of the last two years has been felt across the globe, and the Australian market is no exception. If last year felt slightly less volatile than the one before it, it might be because business owners and markets as a whole have learned to keep a finger on the pulse of change and respond quickly.

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RetailMinded

JULY 29, 2023

According to McKinsey & Company , 75% of consumers are exploring new shopping behaviors, indicating a significant change in their preferences and priorities. I’ll then suggest some effective strategies that independent retailers can use to stay ahead of the competition. So let’s get to it!

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RetailMinded

JULY 29, 2023

According to McKinsey & Company , 75% of consumers are exploring new shopping behaviors, indicating a significant change in their preferences and priorities. I’ll then suggest some effective strategies that independent retailers can use to stay ahead of the competition. So let’s get to it!

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Strategy Consumer Social Media Customer Engagement 52

Inside Retail

NOVEMBER 29, 2023

It recently opened its first corporate office in Singapore, marking a significant milestone in the company’s expansion strategy. This move also enhances the company’s ability to serve Southeast Asian consumers. According to Masterman, the stores aim to address specific market needs and gaps in Singapore and Southeast Asia.

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