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Three ways Amazon is leveraging AI technology to personalise online shopping

Inside Retail

Generative AI and machine learning is nothing new to Amazon.The e-commerce giant has been leveraging technology to personalise its customers’ shopping experience for decades now. Instead, Amazon’s AI shopping guides will blend educational content and customer insights to help shoppers make informed purchase decisions.

Shopping 243
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Luxury brand pop-up store hyperlocal retail strategies

Retail Focus

Their ability to create highly curated experiences that are tailored to regional tastes, cultural preferences, and local consumers is made possible by this approach. Brands demonstrate their understanding and respect for their unique identity by tailoring products and experiences to the local culture, traditions, and preferences.

Strategy 246
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The future of Australian retail: 2025 consumer trends you can’t ignore

Inside Retail

Australian retail is evolving at pace, and consumer expectations are higher than ever. Digital shopping habits are now firmly embedded, and this means that brands that fail to adapt risk being left behind. Content is a major driver of repeat engagement Consumers arent just engaging with brands when theyre ready to buy.

Consumer 130
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Ramadan shopping trends unpacked: What retailers need to know

Inside Retail

Ramadan continues to be a crucial shopping period across Southeast Asia, with evolving consumer behaviours and market dynamics shaping the retail landscape. However, Indonesia experienced an 11 per cent decline in online sales, pointing to shifting consumer preferences and the need for brands to refine their Ramadan strategies.

Shopping 130
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The consumer preferences driving the next generation of e-commerce

Inside Retail

The Australia Post eCommerce Report 2025 broke down the shopping habits, preferences and values that will define each generation’s spending into the next year and beyond. Retailers who understand the specific needs of each generation can tailor their marketing, product offerings and pricing strategies to match those preferences.

Consumer 130
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How Amazon, Temu, and Shein are reshaping Australia’s retail landscape

Inside Retail

They were visible in malls, high streets, shopping centres, or online marketplaces. million Australians now shopping on the platform every month. Shein: Dominating the fast-fashion market Shein has become a major player in Australian fashion, particularly among younger consumers. Once, we knew our competitors.

Fashion 246
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Decoding Chinese consumer spending behaviour in 2025 

Inside Retail

Chinese consumers are now adjusting to a “new normal” in response to evolving market conditions, prompting businesses to rethink their strategies. The 2025 China Consumer Survey by AlixPartners reveals a significant shift in spending priorities, reflecting changing consumer behaviours and economic dynamics.

Consumer 130