Parker Design

FEBRUARY 11, 2024

That’s why the use of infographics can really help you maximise the effectiveness of your marketing or internal engagement campaigns, as they allow your audience to understand complex messages quickly. Here are 10 different ways that have helped our clients communicate with audiences through the power of infographics.

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Parcel Pending

DECEMBER 2, 2023

The concept of student engagement leaped to the forefront of the minds of professors and teachers as they strived to educate, interact, and encourage student participation during pandemic-induced online learning initiatives. Actively engaged students have been linked to improved achievement, persistence, and retention.

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Engagement Strategy Social Media Management 52

Inside Retail

JANUARY 14, 2024

Deep fakes were once a futuristic concept that was seen to be concerning, but more for entertainment purposes. Scammers lure consumers in with enticing discounted prices on products that are advertised and targeted towards them just like any other legitimate business would on social media, search engines and other online channels.

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Retail Focus

APRIL 4, 2024

Expert Manager at Univers Retail | Ephemeral Retailing Specialist | Published Author | Speaker In the dynamic and ever-evolving landscape of contemporary business, the concept of digital transformation has emerged as a pivotal force shaping industries and strategies at an unprecedented pace. Ghalia BOUSTANI.

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Inside Retail

OCTOBER 12, 2023

And publishing content on social media does not automatically equate to being an influencer either. Not everyone can be, or wants to be a thought leader, high-profile influencer or media personality. Thought leaders develop and create unique solutions, ideas and concepts for significant impact and change.

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Inside Retail

FEBRUARY 19, 2024

Nothing replaces delivering on brand promise As obvious as it may sound, we have seen many brands take the concept of “delivering on brand promise” for granted, assuming they can win over consumers’ hearts and wallets through shortcuts.

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Retail Focus

JUNE 16, 2023

With the customers’ increased demand for novelty and uniqueness, brands could be inclined to present concepts that meet their needs. Crafting brand narratives through popup stores can be an effective strategy to engage customers, create buzz, and build a unique brand experience. Crafting brand narratives through pop-up stores.

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Retail Focus

FEBRUARY 9, 2023

Urban proximity concepts are becoming more relevant, and rural proximity concepts are retreating to less relevant formats. Given this situation, startups have been invited to invest in their local communities to revive the street with local concepts. The retail environment concept, theme and offer display.

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Retail Bound

FEBRUARY 29, 2024

Selling a product to retail involves numerous steps, spanning from idea conception and production to placing it on store shelves. Let’s delve into how smart devices evolve from initial concepts to being available for purchase in stores. Ideation and design All man-made creations start from a simple concept.

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Inside Retail

NOVEMBER 7, 2023

Smthgood isn’t just another online shopping destination; it’s actually harnessing the power of gamification, engagement and loyalty to incentivise consumers to make more thoughtful purchases. Lookbooks are also mini storefronts that users can buy items from.

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Inside Retail

JANUARY 19, 2022

.” Another factor the company cites in its improved performance is the rollout of its new store concept with 31 stores now converted, including its second flagship Plaza 66 in Shanghai. Another 19 are expected to be completed by the end of the financial year. A digital focus has also driven growth. “We

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Inside Retail

MARCH 19, 2024

Brands like Shein, Boohoo and Cider are liberated from the concept of seasonal collections. The ultra-fast fashion model thrives on data and addictive social media marketing to create insatiable consumer demand. The critical crackdown Some brands are actively engaged and working towards a more sustainable future.

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Retail Focus

NOVEMBER 8, 2022

Interactive displays, KENJILand game merchandise, and a seamless connection with social media sharing are all part of the brand’s blending of offline and online. The immersive virtual experience enables users to interact with a digital community and experience an array of virtual worlds.

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Inside Retail

NOVEMBER 8, 2023

Jenner-Leuthart said that Belles had been considering the crowdfunding concept for a few years, but the timing is now right – with a new location set to open in Adelaide early next year. We see crowdfunding as a way to engage these customers, and include them as part of our journey as we grow and expand further.”

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Inside Retail

JANUARY 24, 2024

With a focus on the digital landscape, Bata Thailand strategically harnessed the power of social media, employing influencers to generate perception-altering content on digital platforms. Simultaneously, the brand introduced a new concept in its stores, physically manifesting the shift in its identity.

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Social Media Customer Retention Visual Merchandising Strategy 130

Inside Retail

MARCH 27, 2024

Founded in 2020 by Brandon Lim and Khiara Mia, the company introduced a concept in the form of frozen vacuum-packed, ready-to-cook meals in 15 minutes. An essential part of our approach involves deconstructing these recipes and integrating them into our overall concept.

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Inside Retail

DECEMBER 18, 2023

What should follow is a golden era of customer engagement. It’s an easy pick-up point for tabloids and talkback and it’s running hot on social media. The next battleground is retail media. Again, social media drives this scrutiny. Human-to-human engagement, genuine and authentic, is the key to its success.

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Inside Retail

JULY 2, 2023

YouTube is committed to building an engaging, informative and entertaining shopping experience for all users, including in Korea,” a YouTube spokesperson told Yonhap. “To YouTube isn’t the only social media stepping up its shopping capabilities. It’s exciting for all e-commerce businesses,” Whitlock said. What’s next?

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Inside Retail

MARCH 3, 2024

This means a larger and more engaging booth this year at the golf club, special guest moments with our international golf ambassadors, further amplified by activations with prizes to win in all our concept stores, and communicated across the various publications, digital and social media platforms,” he told Inside Retail.

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Inside Retail

SEPTEMBER 6, 2022

The concept space, described as a “physical gateway into the metaverse”, has been designed for people to virtually try-on digital fashion via AR, using their smartphones. Digital-first retailers. Whether it’s for a bricks-and-mortar retailer, an e-commerce brand or both, new and immersive technologies enable retailers to become digital-first.

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Inside Retail

AUGUST 30, 2021

Good Molecules and CeraVe — have leveraged to attract content creators and consumers on 2021’s hottest social media platform. Good Molecules has consistently identified influencers with an organic affinity for its products in the past year and re-engaged its supporters to foster impactful, long-term relationships.

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Retail Focus

AUGUST 23, 2023

Luxury brands are constantly seeking innovative ways to engage their clientele and reinforce their exclusivity. One avenue that has gained significant traction is the concept of pop-up stores. Events: Pop-up stores serve as platforms for hosting events that engage consumers beyond shopping.

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Inside Retail

OCTOBER 13, 2021

The assets and opportunities of retail media include websites, EDMs, apps, in-store media – such as aisle-end or on-shelf displays and radio or TV – along with retailers’ social-media channels like Facebook, Instagram, TikTok, Pinterest, YouTube, Snap and LinkedIn, and online platforms like Google Search and Google Shopping.

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Inside Retail

JUNE 5, 2023

On the ground, there is high receptiveness to exciting brands and concepts like SSS. We aim to enhance our consumer-brand identification with consumers of the Southeast Asian region by engaging with customers directly and creating a tangible brand experience that will in turn strengthen customer loyalty,” he noted.

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Inside Retail

MAY 19, 2023

Time is a currency, so consumer time well spent in an interactive, engaging, experiential environment is critical,” he added. Consumer engagement Walker sees the ‘equipment room’ concept in the store as another interesting aspect that deserves attention. This changes the classic retail model of purchasing and reselling.

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Retail Focus

JANUARY 12, 2023

Having come to the realization that customers will be less able to purchase and that production itself is endangered, the concept of ownership is shifting towards sharing. As much as brands experiment with pop-up store formats, concepts, or themes, they should resonate with consumers as much as they do with their identity.

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Greater Group

JUNE 9, 2023

Retail design concepts have come a long way from simply putting one’s wares on display with the goal of getting people to buy. While that remains the bottom line of all retail design, the retail design concepts of today focus on forming a connection between a brand and the consumer. Retail Displays. Shelving and Storage.

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Retail Focus

DECEMBER 12, 2023

Retailers who incorporate interactive elements can encourage passersby to engage with the scene, which enhances the overall experience and makes it memorable. Retailers are no longer using static displays; now they use cutting-edge technology like augmented reality and interactive elements to engage passersby.

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Inside Retail

FEBRUARY 8, 2022

They could have put it in a catalogue, or put up some social media posts, but they chose to do a pop-up. You only need to look at leading retailers like Amazon using the format to test new retail concepts and technology to see the value of having real world interactions with customers,” Grinlinton told Inside Retail.

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Inside Retail

JULY 7, 2021

This distrust, combined with the digitised ability for consumers to create their own content on YouTube, social media, blogs, and most recently, platforms such as TikTok, has fundamentally changed how consumers are influenced on their path to purchase. It establishes a level of trust that brand-generated ads simply can’t.

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Social Media Advertising Consumer Form 230

RetailMinded

OCTOBER 1, 2023

In this era of the “Retail Renaissance,” independent retailers are in a prime position to carve their niche in the market through innovative marketing ideas and concepts. The fusion of digital technology, experiential engagement, and personalized narratives empowers these retailers to thrive. Let’s hop in!

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Inside Retail

FEBRUARY 17, 2022

Since the pandemic started, retail brands have been forced to make the shift to digital at warp speed – prioritising a major shift towards online purchases, customer engagement and social amplification in order to maintain relevance in this brave new world. What is the metaverse? Who will the metaverse be for?

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Inside Retail

JUNE 10, 2021

Digital showrooms and interactive virtual spaces are becoming the norm in retail as entirely new channels to engage and showcase products. When we’re not confined by physical walls, we have the potential to craft experiences that redefine brand engagement and can touch people anywhere in the world. From clicks to bricks.

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Social Media Fashion Boutique Engagement 130

Retail Focus

NOVEMBER 7, 2023

The Hyperphysical Retail Revolution Hyperphysical retail is an innovative concept, heralding a new era in the world of luxury shopping. This novel approach engages all the senses and elicits powerful emotions, transforming retail spaces into sanctuaries of connection, innovation, and individuality.

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Dezeen

AUGUST 2, 2020

The British fashion brand and China's largest social media company collaborated to design a shop that suited Shenzhen 's growing reputation for technology. Shoppers use WeChat, a Chinese messaging and social media app, to engage with the shop in Shenzhen's MixC development.

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Inside Retail

MARCH 13, 2022

From July 1, under new guidelines from the Therapeutic Goods Administration (TGA), social media influencers will no longer be paid to promote health and beauty products using their own personal experience. Nature’s Way engaged around 100 influencers in the last six months, stated the report, while Swisse worked with 76.

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Inside Retail

MAY 9, 2022

The innovative retail concept is exclusive to China Duty Free (CDF) in Hainan – one of the most popular duty-free shopping destinations in China since the pandemic, due to Hong Kong’s strict quarantine restrictions. At the core of these strategies are communities where people are talking about the brand 24/7.

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