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Crafting A Unique Brand Identity And Customer Engagement In Retail

RetailMinded

Welcome to the world of crafting a unique brand identity and customer engagement in retail. This isn’t just about selling products; it’s about creating a brand that people genuinely want to engage with. Independent retailers must meticulously curate this identity to carve a niche in the competitive market.

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How social commerce platform Smthgood is reinventing eco-fashion in Asia

Inside Retail

Smthgood isn’t just another online shopping destination; it’s actually harnessing the power of gamification, engagement and loyalty to incentivise consumers to make more thoughtful purchases. Lookbooks are also mini storefronts that users can buy items from. In addition, with smartphone penetration in Southeast Asia reaching 326.3

Fashion 264
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Belles Hot Chicken talks crowdfunding campaign and global growth plans

Inside Retail

Jenner-Leuthart said that Belles had been considering the crowdfunding concept for a few years, but the timing is now right – with a new location set to open in Adelaide early next year. We see crowdfunding as a way to engage these customers, and include them as part of our journey as we grow and expand further.”

Planning 244
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Crafting luxury brand narratives through popup stores

Retail Focus

With the customers’ increased demand for novelty and uniqueness, brands could be inclined to present concepts that meet their needs. Crafting brand narratives through popup stores can be an effective strategy to engage customers, create buzz, and build a unique brand experience. Crafting brand narratives through pop-up stores.

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Pop-up Stores: Elevating Luxury Brands’ Experience Value

Retail Focus

Luxury brands are constantly seeking innovative ways to engage their clientele and reinforce their exclusivity. One avenue that has gained significant traction is the concept of pop-up stores. Events: Pop-up stores serve as platforms for hosting events that engage consumers beyond shopping.

Curate 130
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The Art and Business of Christmas Windows in Retail

Retail Focus

These meticulously curated displays are more than just aesthetics, they convey a diverse range of messages that encompass product offerings, discounts, overall ambiance, and brand identity. Retailers are no longer using static displays; now they use cutting-edge technology like augmented reality and interactive elements to engage passersby.

Art 264
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Abracadabra! Luxury Pop-up Stores Bringing Fantasy to Real Life

Retail Focus

As luxury brands invest in various areas, they aim to create immersive and unforgettable experiences for their customers with a focus on aesthetics, arts, technology, food and services, collaborations, exhibitions and museums, these brands are taking the concept of luxury pop-up shops to the next level. The Ephemeral Luxury Brand Strategy.

Art 100