Why General Pants is looking to stores, social media to grow in 2023
Inside Retail
MARCH 22, 2023
Facioni said General Pants was “underpenetrated in a number of key markets” and noted online sales tend to follow store growth. Facioni thinks these brands can go into the US and said General Pants is testing the waters in this new market through a combination of online direct-to consumer and wholesale. Download here.
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