Inside Retail

APRIL 19, 2024

As I listened to customer feedback, I made a strategic shift, pivoting the company towards apparel, and that’s when sales really took off! IR : You seem to have an amazing ability to leverage social media and partnerships to drive growth. AC: Social media is my passion. I had zero mentors to learn from.

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Inside Retail

JANUARY 28, 2024

While the typeface might not have changed, over the past three years, Banana Republic has successfully evolved into a fashion brand for the modern social media era. Building a legacy with a lifestyle brand Now, Banana Republic is diversifying its portfolio with other product segments beyond apparel and accessories.

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Inside Retail

JANUARY 12, 2023

Social commerce – shopping on social media platforms – is expected to reach US$1.2 McKinsey & Co stated in mid-2022 that social commerce comprised more than 13 per cent of China’s total e-commerce sales. Apparel, beauty, health and wellness were the biggest beneficiaries at that time. trillion ($1.9

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Inside Retail

OCTOBER 31, 2023

One Premiership team has hired a creative director to expand its apparel offering, while Adidas in September launched an “exclusively off-pitch” apparel collection for some of the big-name teams it sponsors. In August, Crystal Palace hired Kenny Annan-Jonathan as creative director focused on apparel.

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Hunton Andrews Kurth

MAY 16, 2022

The FTC continues its pursuit of deceptive Made in USA claims, this time with allegations that company Lions Not Sheep and its owner, Sean Whalen, marketed apparel as being “Made in USA,” “Made in America,” “100% AMERICAN MADE,” and “BEST DAMN AMERICAN MADE GEAR ON THE PLANET” when in fact the products were made in China.

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Inside Retail

JANUARY 7, 2024

Since TikTok first came onto the scene in 2016, certain retailers have excelled at harnessing the power of the social media platform to go viral and sell products ranging from makeup to perfume to home decor. But what about home workout products? The brand concluded FY23 with US$1.13 That is where TikTok comes in.

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Inside Retail

FEBRUARY 15, 2024

Live streaming is key According to Roberts, in China’s competitive social media landscape, a new era of livestreaming is capturing the attention of discerning Chinese netizens.

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Inside Retail

AUGUST 22, 2023

Earlier this month, popular US-based intimates brand Parade was acquired by Ariela & Associates International (AAI), a global manufacturer of branded and private-label apparel. To maintain the brand’s legacy, AAI will need to avoid watering down the brand’s essence for something that may be considered more mainstream.

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Inside Retail

JULY 31, 2022

It’s no surprise that the largest sports apparel brand in the world, Nike, has bridged the physical and digital divide. It’s one of the first major apparel projects to incorporate both digital and physical elements. We’re starting to see NFC tags emerge more in apparel.

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Inside Retail

JUNE 5, 2023

US-based adventure brand National Geographic has unveiled a new retail offering in Australia and New Zealand, as the 135-year-old organisation looks to capitalise on its high level of brand awareness and strong social media following to grow its foothold in the fashion industry. They love it and want to replicate it overseas.”

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Inside Retail

NOVEMBER 30, 2023

The growth experienced by CSB can be felt industry-wide as the demand for active apparel in the Australian market proves insatiable. billion is expected to be generated by women’s sports apparel. Australia’s sportswear industry is worth $8.5 billion, according to 2020 data that was released in 2022 by GlobalData. billion by 2025.

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Inside Retail

NOVEMBER 14, 2021

The most valuable apparel brand in the world has its sights set on being prepared for shoppers in online virtual environments. These trademarks will come into effect only when virtual apparel and accessories are in commercial use. In this way, the most valuable apparel brand in the world will continue to dominate.

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Inside Retail

MAY 10, 2021

” By offering a highly exclusive range, Ikea has sought to generated buzz and excitement around its launch on social media, pointed out Miranda. Alternatively, they may become the innovators in apparel trends, and develop ongoing collections such as the H&M designer capsule ranges,” she observed.

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Inside Retail

JUNE 19, 2023

Global apparel brand Superdry is embracing innovative new advertising technology with its use of 3D billboards in Melbourne’s CBD. Located over six stories on the corner of Bourke Street and Lonsdale Street, the billboard will show six 3D videos, which will also be shared across Superdry’s website and social media platforms.

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Inside Retail

JULY 26, 2021

These tactics also highlight the influence and impact social media has on creating and converting demand. Also common on social media feeds are people sharing the adventurous behavior of shoppers, as push turns to shove in order to get hold of items that fit. Here are some emerging facets of retail and e-commerce.

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Inside Retail

MAY 9, 2024

OHTNYC is a New York-based accessories and apparel brand founded by Jinsol Woo, a one-time engineering student turned jewellery designer. Harnessing the power of TikTok Like many brands that launched in the early stages of the pandemic, Woo knew he could build brand awareness through social media and zeroed in on this marketing tactic.

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Inside Retail

SEPTEMBER 12, 2023

Gender neutral fashion, often also referred to as unisex fashion, has a few different definitions within the apparel industry. Thanks to social media platforms like TikTok, setting and following new fashion trends, from cottagecore to balletcore, has never been easier nor as popular. What does gender-neutral fashion mean?

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Inside Retail

OCTOBER 25, 2021

The new collection of body-hugging apparel is slated to be launched on Nov 9 and was jointly designed by Kardashian West and British fashion designer Kim Jones, said Fendi, LVMH’s Italian luxury fashion house. Skims, which in April was valued at US$1.6 Fendi has previously worked with rapper Nicki Minaj and artist Joshua Vides.

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Inside Retail

APRIL 26, 2024

But, with an aggressive spend on social media, they are hard to ignore. Online consignment store ThredUp’s Resale Report found the global secondhand market is set to nearly double by 2027, reaching US$350 billion with the resale market growing three times faster than the apparel market.

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Inside Retail

FEBRUARY 15, 2024

Swift and savvy retailers embracing the Eras Ebay has curated a dedicated landing page to help Swifties get concert ready, showcasing both pre-loved and brand-new Eras-inspired apparel and accessories.

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VMS

DECEMBER 14, 2021

Apparel and accessories from fast fashion brand Forever 21 (Los Angeles) will available online and at JCPenney stores, according to a press release. The launch is supported by a 360-marketing campaign that includes in-store, e-commerce, social media and direct mail promotions.

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Inside Retail

JANUARY 31, 2024

The company behind Arc’teryx outdoor apparel , Salomon sporting goods and Wilson tennis gear generated 19.4 Social media platform Reddit is planning to list in New York in March, Reuters reported last week, in one of 2024’s most-anticipated listings. per cent in 2020, according to its IPO prospectus.

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Inside Retail

MAY 22, 2023

Formula 1 and Puma recently inked a deal that will make Puma the official supplier at F1 races, granting the brand the right to produce F1-branded apparel, footwear and accessories for both F1 staff at the track and fans. billion viewers, and race attendance reached record levels in 2022, with the sport continuing to grow on social media.

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Inside Retail

MAY 5, 2021

Disney announced that over the next year, it will focus on its website revamp by providing a more seamless, personalised and franchise-focused e-commerce experience through its online ShopDisney platform, which will be integrated with its Disney Parks apps and social media platforms.

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Inside Retail

MAY 14, 2024

By that, I mean, there’s a fandom around Liquid Death that’s actually more synonymous with your favorite band and we see that translate when you look at our apparel and merchandise sales.” Bertha noted, “At least on Liquid Death’s side, that ad is our highest viewed on our socials.

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Inside Retail

SEPTEMBER 5, 2023

“Merchandise for the signature drink this year hasn’t been as popular, with the number of pumpkin spice latte apparel available on US retailers’ sites dropping 24 per cent versus the previous year,” a representative from the retail intelligence company Edited, told Inside Retail. The odds are low.

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Inside Retail

APRIL 10, 2022

Upon announcing Off-White would begin accepting cryptocurrency in exchange for apparel and accessories, the popular brand said in a statement: “This is another important step in the growth of the brand, that looks towards the future including Web 3.0 With the rise of social media came business opportunities.

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Inside Retail

DECEMBER 11, 2023

Regional apparel retailer RB Sellars, founded in 1996, is its biggest business. If you look at our social media and Instagram you’ll see that horses feature often with our customer base, and so having an equestrian [business] come into the group just made sense,” Elliott explained. Elliott told Inside Retail.

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Inside Retail

SEPTEMBER 13, 2021

Pearson sees apparel, homewares and toys as being “destination” categories for Target, where it not only can compete against other value retailers on quality and price, but take market share off of premium specialty stores. It has also improved marketing its products through social media and other digital channels.

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VMS

JUNE 1, 2021

United Colors of Benetton (Ponzano Veneto, Italy) is among the apparel retailers jumping into the second-hand shopping marketplace with a collaboration with Depop, reports WWD. A video created by both brands and shared on social media promotes the collaboration and highlights sellers “talking about what they stand for.”.

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Inside Retail

APRIL 22, 2021

As the world’s most valuable apparel brand, Nike dominates in clothing, sneakers and culture, from high quality performance wear for elite athletes to limited release sneakers that people line up for overnight. Nike even analyses the data I load into the Nike Run Club app each morning, which tracks distance, location, average pace and time.

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VMS

NOVEMBER 18, 2022

That figure was disclosed in the specialty apparel company’s financial results for its third quarter ended Oct. As reported previously, Ye experienced pushback for antisemitic sentiments he’d posted on social media and stated elsewhere in recent weeks.

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Inside Retail

APRIL 6, 2021

Having a diverse workforce was pivotal in helping sports apparel retailer Lululemon face the challenges Covid-19 brought to the business with fresh ideas, new programs and different perspectives. “In This means, according to Saunders, that demand for workout apparel has not really dissipated for Lululemon.

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Inside Retail

MAY 5, 2022

million (€39 million) despite doubling its marketing investment, as consumers rushed to purchase the new designs at full price,” said Louise Deglise-Favre, apparel analyst at GlobalData. “This enabled the group to grow its operating profit by $41.4

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Inside Retail

AUGUST 7, 2022

The brand has a strong social media presence, with around 570,000 followers on Instagram, and is stocked in over 2000 retailers in 60 countries worldwide. That comes from social media and surveys and doing expos and trade shows. It currently turns over around $15 million, and Mathers sees significant headroom for growth.

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Inside Retail

JANUARY 31, 2023

It was a high-profile signal that with the easing of Covid-related outdoor movement restrictions, the market for athletic footwear and apparel in China is set to get a huge shot in the arm. Sportswear, which includes athletic footwear, apparel and accessories, is already a $50 billion market in China.

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Inside Retail

JANUARY 31, 2023

According to associate apparel analyst at GlobalData Darcey Jupp, H&M was impacted by a tough macroeconomic climate in the European market, and is now lagging far behind key rival Inditex. Consumers have [begun] reducing apparel spend and have become more selective over the brands they shop with,” Jupp said. “So

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