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The impact of gamification on retail customer engagement

Inside Retail

The growth of gamification In 2021 the gamification market was estimated to be US$12.35 Increased engagement leads to higher sales. Shoppers today are happy to be entertained, nudged, challenged, and engaged beyond a product transaction,” said Kate Musgrove, MD at Bazaarvoice at Asia Pacific. Increase customer engagement.

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IRDC 2021: Engaging Your Community via Purpose-Driven Design

VMS

Register today for IRDC 2021 in Denver, Sept. The post IRDC 2021: Engaging Your Community via Purpose-Driven Design appeared first on Visual Merchandising and Store Design. Panelists: JILL RENSLOW, EVP, Marketing and Business Development, Mall of America. BETSY VOHS, Founder and CEO, Studio BV and Design Forward.

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Three practical solutions to drive brilliant customer engagement

Inside Retail

The number of touchpoints to reach them and the amount of data being generated, continues to skyrocket, which can sometimes make for a very disjointed customer engagement strategy. . When customer engagement is done right, brands can build customer loyalty by providing impactful, user-centric experiences. Take Ticketek , for example.

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Lush left social media in 2021. Here’s why – and what happened next

Inside Retail

To solidify our understanding of this, we recently published a Report, Digital Engagement: A Social Future. By this point, we had accumulated millions of followers across the platforms and recognised the power of social media for engaging customers. The post Lush left social media in 2021.

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Understanding the consumer of 2021

Inside Retail

The majority of those who occupied themselves by watching TV, shopping, gaming and engaging with social media say time spent on these activities will either taper this year or revert to pre-pandemic levels. Once businesses get this right there is a good foundation upon which to build a more engaging experience for shoppers.

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Is technology the answer to wrapping up 2021 in style?

Retail Focus

Randall feels that these findings mean it is crucial for businesses to focus equal attention on driving engagement across multiple environments this Christmas. The post Is technology the answer to wrapping up 2021 in style? appeared first on Retail Focus - Retail Design.

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2019 vs 2020 vs 2021: How has Covid impacted Christmas?

Inside Retail

The interesting thing is we started to see a few retailers starting Black Friday and Cyber Monday a few days earlier and starting to pull some of that early customer engagement into their pipeline,” observed Ioakim. In 2021, the festive period has continued to change. The post 2019 vs 2020 vs 2021: How has Covid impacted Christmas?

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