Inside Retail

DECEMBER 5, 2023

Black Friday Cyber Monday (BFCM) will have been a customer data goldmine for every retailer, delivering a huge increase in traffic and engagement across websites and messaging. That represents a massive opportunity to engage prospects and convert them into customers. Who within your audience was most engaged?

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Inside Retail

JANUARY 2, 2024

Throughout every year, a multitude of major and minor calendar events offer great opportunities to engage with customers at a time when they are open to shopping for friends, families or themselves. This is a highly effective tool for reaching your most engaged customers. For example, April Fool’s Day is a time for playful humour.

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Retail Focus

NOVEMBER 28, 2022

Having found out that “traditional” management tools have become less relevant, brands were forced to rethink their processes to survive, stay relevant and true to their audiences. . If experience has become an integral part of brand strategy, it is because brands are more customer-focused than ever.

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Inside Retail

JANUARY 26, 2023

Almost a decade ago, Harvard Business School professor Gary Pisano famously wrote that companies should consider creating an innovation strategy. Today, an innovation strategy is not just an optional nice thing to have — it’s a requirement for companies that want to be successful.

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Inside Retail

AUGUST 20, 2022

The number of touchpoints to reach them and the amount of data being generated, continues to skyrocket, which can sometimes make for a very disjointed customer engagement strategy. . When customer engagement is done right, brands can build customer loyalty by providing impactful, user-centric experiences.

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RetailMinded

JANUARY 8, 2024

We’re diving into how a dash of philanthropy and a strategic approach called moves management can create an unbeatable combo. Now hold up, what’s this move management deal? Stick around as we unpack this strategy! But here’s the kicker: we take that special-sauce strategy and lay it down in retail land.

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Inside Retail

NOVEMBER 16, 2023

As the annual Black Friday Cyber Monday (BFCM) shopping season nears, it’s not too late to review strategies to optimise sales during this key annual retail festival. Klaviyo recommends tailoring early access deals for VIP customers to optimise their engagement. But for those who have not — it’s not too late!

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Inside Retail

JULY 6, 2023

We’re seeing more resilience from brands with every-day and low-price strategies. He noted that many consumers are now waiting for sales events before they spend money on discretionary items, so retailers should consider using this time to attract new shoppers who might otherwise not consider engaging or spending with their brand.

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Inside Retail

FEBRUARY 19, 2024

Rather than investing in and delivering on their brand promise, they focus on other, often supplementary, marketing strategies such as launching engaging campaigns, brands may believe they can substitute competence with warmth. Swift’s brand promise has always centred on quality products.

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Retail Focus

APRIL 20, 2023

Akeneo , the product experience company, is pleased to announce that it has been recognised by Ventana Research , an independent market research and technology advisory services firm, as a Value Index Leader in the 2023 Product Experience Management (PXM) Value Index. To learn more about Akeneo, please visit www.akeneo.com.

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Inside Retail

APRIL 29, 2021

After the success of this campaign, the two companies will continue to work on new methods of collecting consumer data and improving customer engagement using zero-party data. The post Lacoste Japan advances towards a zero-party data strategy appeared first on Inside Retail. Campaign objectives. Check it out here.

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Compliantia

JULY 4, 2023

Understanding how to manage seasonal sales and promotions is key to running a successful store. This job of managing promotions becomes more complex when you start adding multiple locations into the mix. This job of managing promotions becomes more complex when you start adding multiple locations into the mix.

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RetailMinded

APRIL 2, 2024

So, let’s talk about strategies where your customers’ wishes and yours best meet. Using Google Consent Management Partner The first tool that your customers will see when coming to your site is Google Consent Management Partner (CMP). You can have a team of professionals external to your business, helping you create a strategy.

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Inside Retail

JULY 27, 2021

A lot of category managers tend to think about the range they have, but not the combination of range and store. You sometimes hear retailers say retail is a simple game – that it’s about providing customers with a product they want, and engaging with them where they are. Click through to Scalene’s website for further info.

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Inside Retail

MAY 18, 2022

This can cause confusion and make your initial engagement with the new setting challenging. I have met many people who are domestically successful and believe that the strategies they used to build relationships and negotiate business at home will work overseas. It almost never works.

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Parcel Pending

APRIL 25, 2024

This blog will explore the trends currently impacting plumbing distributors and wholesalers, as well as share ways to improve your business’s inventory and supply management to deliver more value for your customers and contractors – in 2024 and beyond. In 2023, it managed an impressive 52.3 Sources: Krawcke, Nicole. www.pmmag.com.

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Retail Focus

APRIL 4, 2024

Expert Manager at Univers Retail | Ephemeral Retailing Specialist | Published Author | Speaker In the dynamic and ever-evolving landscape of contemporary business, the concept of digital transformation has emerged as a pivotal force shaping industries and strategies at an unprecedented pace. Ghalia BOUSTANI.

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Inside Retail

APRIL 29, 2024

Inside Retail spoke to Tim Page, New Balance’s Pacific retail manager, to discuss how the latest Chadstone concept store is creating the next generation of immersive and engaging shopping experiences. New Balance sits at the intersection of sports and cultural heritage and its new UCC concept stores aim to reflect that.

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Inside Retail

JULY 19, 2022

The Raffles team plans to complete the mall rejuvenation program by the end of the year, with the plan to execute more unique, experiential events and activities to engage shoppers. The post Revealed: Raffles’ strategy to lure back in luxury customers appeared first on Inside Retail. Attracting crowds. A focus on sustainability.

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Inside Retail

JUNE 23, 2022

During the recent Global Fashion Summit in Copenhagen, Marie-Claire Daveu, Kering’s chief sustainability and institutional officer, and Bottega CEO Leo Rongone revealed Kering’s strategies towards sustainability and its vision for the future.

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Inside Retail

JUNE 1, 2022

In an industry that’s already heavily saturated, hundreds of emerging digital channels have made it increasingly difficult to stand out, writes Simon Kelly, solutions manager, Apac at ChannelAdvisor. Those with the right multichannel strategy will win in this volatile e-commerce climate. Still, it’s not a one-size-fits-all approach.

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Creative Displays Now

MARCH 4, 2024

Whether you’re an experienced product developer or new to the retail industry, you must know strategies for introducing customers to your products and continuing to grow revenue. In most cases, consumer product manufacturers use a combination of online and offline marketing strategies to reach as many customers as possible.

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Inside Retail

MAY 9, 2022

There are two ways retail business owners can approach product pricing strategy. What the competition is doing will also be a factor in determining pricing strategy but it’s not everything – business owners need to focus on their operation. Endlessly absorbing costs and making reckless price hikes are crazy brave strategies.

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RetailMinded

OCTOBER 2, 2023

Effectively managing a retail supply chain is essential for meeting customer demands and maintaining a competitive edge in the market. Tackling retail supply chain challenges is a blend of smart strategies and the right technologies. Risk Management and Resilience: Develop robust risk management strategies and contingency plans.

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Retail Bound

MARCH 7, 2024

Timely updates build trust and keep backers engaged post-campaign. Keep your backers engaged, excited, and entertained Continue providing exclusive content to backers after your campaign ends, such as behind-the-scenes footage, development updates, or early access to new features. Ready for your next big idea?

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Inside Retail

APRIL 26, 2024

Thanks to rapid innovations in supply chain management, AI technology and digital marketing, e-commerce is increasingly playing an integral role in the lives of everyday Aussies. With this momentum continuing into this year, it’s the perfect time for retailers to reexamine their strategies and restructure with growth and scale in mind.

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Inside Retail

FEBRUARY 8, 2024

Our focus remains on seeking to drive further and sustainable cost efficiencies and inventory management,” he added. The customer-first plan was introduced back in 2019 and remains the centrepiece of the company’s strategy to deliver for all its interested parties.

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Inside Retail

APRIL 10, 2024

Essentials have also been the priority for 74 per cent of American consumers in the last three months, with 31 per cent of Americans reducing non-essential purchases as their number on savings strategy, according to a survey conducted by NIQ.

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Inside Retail

NOVEMBER 15, 2023

Coles Liquor has partnered with not-for-profit DrinkWise to introduce in-store signage that gives customers easier access to support services if they need help managing their alcohol consumption. The rollout follows extensive trials at several stores in Queensland, NSW, SA and WA, where the signage received a positive customer response.

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RetailMinded

OCTOBER 1, 2023

The fusion of digital technology, experiential engagement, and personalized narratives empowers these retailers to thrive. Understanding Your Audience Any effective marketing strategy is based on a profound understanding of the target market. These displays create deep brand connections, fostering loyalty and emotional engagement.

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Retail Focus

NOVEMBER 7, 2022

Fashion brands investments are more concentrated towards creating value for customers, engaging them, and engaging with them. Being so, pop-up stores are becoming a place to apply the strategy of 5Rs: Re-cycle, Re-duce, Re-use, Re-sell, Re-value. Successful pop-up stores are engaging, immersive and fun.

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Inside Retail

APRIL 26, 2022

Here, Australia and New Zealand general manager Preet Bains discusses the brand’s omnichannel strategy, the sensory appeal of its unique stores and the key to maintaining the relevance of a legacy brand. . How would you describe Aesop’s strategy and approach to physical stores and their role? Please paint me a picture.

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Inside Retail

NOVEMBER 14, 2022

This means adopting new-generation technologies such as digital signage, powered by a robust operating system, enabling remote management, personalisation and interactivity with in-store signage. “As We offer them a sort of digital canvas: retailers have their own strategy and we give them the digital medium to execute inside their stores.”.

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RetailMinded

JULY 29, 2023

I’ll then suggest some effective strategies that independent retailers can use to stay ahead of the competition. They want an engaging shopping experience that is tailored to their specific needs. These elements play a crucial role in sustaining customer engagement and interest. So let’s get to it!

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RetailMinded

JULY 29, 2023

I’ll then suggest some effective strategies that independent retailers can use to stay ahead of the competition. They want an engaging shopping experience that is tailored to their specific needs. These elements play a crucial role in sustaining customer engagement and interest. So let’s get to it!

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Strategy Consumer Social Media Customer Engagement 52

Parcel Pending

JANUARY 10, 2023

Employee engagement is critical to motivating and retaining a workforce. When you have engaged employees, they display enthusiasm, involvement, and commitment to their jobs, and to the company as a whole. The Benefits of Improving Employee Engagement. Here are 8 ways to improve employee engagement across your organization.

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Eye on ESG

APRIL 13, 2023

This report provides crucial insights into the evolving landscape of ESG and sustainability-related regulations, practices and challenges facing the private equity industry in Asia, and tracks the ESG and sustainability journeys of private equity (PE) fund managers. Continue reading at Mayerbrown.com.

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