Inside Retail

JANUARY 2, 2024

Throughout every year, a multitude of major and minor calendar events offer great opportunities to engage with customers at a time when they are open to shopping for friends, families or themselves. This is a highly effective tool for reaching your most engaged customers. For example, April Fool’s Day is a time for playful humour.

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Inside Retail

JULY 6, 2023

The weeks leading up to Christmas, Cyber Monday, and Black Friday typically see a surge in promotional activity that can account for a significant portion of a brand’s annual revenue. This to ensure that there’s sufficient hype and energy surrounding its promotions, and that it’s able to scale its operations to meet demand.

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Inside Retail

AUGUST 20, 2022

The number of touchpoints to reach them and the amount of data being generated, continues to skyrocket, which can sometimes make for a very disjointed customer engagement strategy. . When customer engagement is done right, brands can build customer loyalty by providing impactful, user-centric experiences.

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Inside Retail

JANUARY 26, 2023

Almost a decade ago, Harvard Business School professor Gary Pisano famously wrote that companies should consider creating an innovation strategy. Today, an innovation strategy is not just an optional nice thing to have — it’s a requirement for companies that want to be successful.

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Inside Retail

NOVEMBER 16, 2023

As the annual Black Friday Cyber Monday (BFCM) shopping season nears, it’s not too late to review strategies to optimise sales during this key annual retail festival. Klaviyo recommends tailoring early access deals for VIP customers to optimise their engagement. But for those who have not — it’s not too late!

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Strategy Engagement Planning Promotion 130

RetailMinded

JANUARY 8, 2024

We’re diving into how a dash of philanthropy and a strategic approach called moves management can create an unbeatable combo. Now hold up, what’s this move management deal? Stick around as we unpack this strategy! But here’s the kicker: we take that special-sauce strategy and lay it down in retail land.

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Management Strategy Shopping Engagement 59

Inside Retail

APRIL 10, 2024

Essentials have also been the priority for 74 per cent of American consumers in the last three months, with 31 per cent of Americans reducing non-essential purchases as their number on savings strategy, according to a survey conducted by NIQ.

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Inside Retail

APRIL 29, 2021

After the success of this campaign, the two companies will continue to work on new methods of collecting consumer data and improving customer engagement using zero-party data. The second was that the preference data they collected in the form of zero-party data can now be used for sales promotions in-store. Campaign objectives.

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Strategy Hobbies Color Customer Engagement 230

Inside Retail

JULY 27, 2021

By developing decisions based on sound, sustainable analytics-based information, multinational retail consultancy Scalene Group is positively impacting product ranging, category space allocation, store network development and even promotional pricing for retailers spanning three continents. Click through to Scalene’s website for further info.

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Retail Focus

APRIL 20, 2023

Akeneo , the product experience company, is pleased to announce that it has been recognised by Ventana Research , an independent market research and technology advisory services firm, as a Value Index Leader in the 2023 Product Experience Management (PXM) Value Index. To learn more about Akeneo, please visit www.akeneo.com.

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Creative Displays Now

MARCH 4, 2024

Whether you’re an experienced product developer or new to the retail industry, you must know strategies for introducing customers to your products and continuing to grow revenue. In-store marketing: These are the marketing collateral and techniques businesses use to promote their products within a physical environment.

Retail Marketing 52

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Inside Retail

OCTOBER 13, 2022

SMS marketing is a staple in today’s direct-to-consumer toolkit, opening new opportunities for customer engagement, retention, and revenue growth. These Australian brands have told us exactly what prompted them to add SMS to their marketing strategy, along with which texting tactics have worked best for them so far. Bangn Body.

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Marketing Promotion Flow Strategy 278

Inside Retail

NOVEMBER 14, 2022

This means adopting new-generation technologies such as digital signage, powered by a robust operating system, enabling remote management, personalisation and interactivity with in-store signage. “As We offer them a sort of digital canvas: retailers have their own strategy and we give them the digital medium to execute inside their stores.”.

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Engagement Customer Engagement Strategy Promotion 289

Retail Focus

APRIL 4, 2024

Expert Manager at Univers Retail | Ephemeral Retailing Specialist | Published Author | Speaker In the dynamic and ever-evolving landscape of contemporary business, the concept of digital transformation has emerged as a pivotal force shaping industries and strategies at an unprecedented pace. Ghalia BOUSTANI.

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Social Media Strategy Balance Engagement 147

Inside Retail

FEBRUARY 8, 2024

Like many retailers, we have had to contend with inflationary pressures and greater promotional cadence, which has had an impact on profits,” said King. Our focus remains on seeking to drive further and sustainable cost efficiencies and inventory management,” he added.

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Inside Retail

APRIL 26, 2024

Thanks to rapid innovations in supply chain management, AI technology and digital marketing, e-commerce is increasingly playing an integral role in the lives of everyday Aussies. With this momentum continuing into this year, it’s the perfect time for retailers to reexamine their strategies and restructure with growth and scale in mind.

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Customer Retention Social Media Curate Advertising 277

Parcel Pending

APRIL 25, 2024

This blog will explore the trends currently impacting plumbing distributors and wholesalers, as well as share ways to improve your business’s inventory and supply management to deliver more value for your customers and contractors – in 2024 and beyond. In 2023, it managed an impressive 52.3

Management 52

Management Outdoor Social Media Marketing 52

Inside Retail

DECEMBER 17, 2023

The last quarter of the year typically sees retailers jump behind any promotional event as a way to entice consumers over competition. These promotional events have traditionally seen retailers shift huge amounts of stock and provided bumper sales to round off the quarter. But this shouldn’t just be a retail race to the bottom.

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RetailMinded

OCTOBER 2, 2023

Effectively managing a retail supply chain is essential for meeting customer demands and maintaining a competitive edge in the market. Tackling retail supply chain challenges is a blend of smart strategies and the right technologies. Risk Management and Resilience: Develop robust risk management strategies and contingency plans.

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Inside Retail

FEBRUARY 26, 2024

Set benchmarks for inventory management, including the rate of inventory turnover and tracking and fill rate. Focus on contingency planning for best- and worst-case scenarios, particularly around supply-chain management, and continueto monitor and identify alternative suppliers to keep the business moving, should disruptions occur.

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Customer Retention Strategy Consumer Promotion 147

RetailMinded

OCTOBER 1, 2023

The fusion of digital technology, experiential engagement, and personalized narratives empowers these retailers to thrive. Understanding Your Audience Any effective marketing strategy is based on a profound understanding of the target market. These displays create deep brand connections, fostering loyalty and emotional engagement.

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Strategy Social Media Display Engagement 52

RetailMinded

JULY 29, 2023

I’ll then suggest some effective strategies that independent retailers can use to stay ahead of the competition. They want an engaging shopping experience that is tailored to their specific needs. These elements play a crucial role in sustaining customer engagement and interest. So let’s get to it!

Strategy 52

Strategy Consumer Social Media Customer Engagement 52

RetailMinded

JULY 29, 2023

I’ll then suggest some effective strategies that independent retailers can use to stay ahead of the competition. They want an engaging shopping experience that is tailored to their specific needs. These elements play a crucial role in sustaining customer engagement and interest. So let’s get to it!

Strategy 52

Strategy Consumer Social Media Customer Engagement 52

Inside Retail

JUNE 1, 2023

Sophia Pope is the sales and customer success leader for Shipstation, a leading web-based order management and shipping software designed to help retailers efficiently process, fulfil and ship their e-commerce orders. link] “One is a multi-carrier strategy. Another strategy, she says, is to automate fulfilment.

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Balance Promotion Strategy Consumer 234

Trade Group

APRIL 26, 2021

If you’re an event manager who wants to get promoted, the answer is YES! This extended break from live events allows you extra time to prove your value, plus earning a promotion takes time. Find alternative ways to promote your business. Engaging and building rapport via Zoom is a whole lot different than face-to-face.

Promotion 40

Promotion Management Social Media Planning 40

Retail Focus

AUGUST 8, 2023

Order Fulfillment When outsourcing, retailers can benefit from streamlined inventory management, order processing, and shipping. Experts can create tailored marketing strategies and optimize your content to improve search engine rankings and increase brand awareness.

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Social Media Customer Retention Management Engagement 130

Inside Retail

APRIL 26, 2022

Here, Australia and New Zealand general manager Preet Bains discusses the brand’s omnichannel strategy, the sensory appeal of its unique stores and the key to maintaining the relevance of a legacy brand. . How would you describe Aesop’s strategy and approach to physical stores and their role? Please paint me a picture.

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Inside Retail

SEPTEMBER 21, 2023

What’s critical to being BFCM-ready is the understanding that this event – formerly characterised by multiple discount codes and hurriedly sent emails – has evolved into a well-structured strategic endeavour as retailers assemble cross-functional teams, chart out detailed promotional strategies and methodically segment their customer base.

Engagement 130

Engagement Strategy Promotion Customer Engagement 130

Parcel Pending

DECEMBER 7, 2023

This article will cover the importance of workplace safety and office security systems, and share 12 strategies to consider implementing to maximize safety in the workplace for your tenants and/or employees. 8 Promote Employee Hygiene Although social distancing rules are now over, health and safety remain top of mind.

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Strategy Promotion Design Trends Other 52

Retail Focus

DECEMBER 14, 2023

billion times (more if you include #tiktokmademebuythis), on diverse promoted products, it’s a clever marketing ploy that has woken many retailers and etailers to the potential of TikTok as an advertising platform. Poor bidding strategy Bidding is the term TikTok uses to refer to the amount you’re willing to spend on your ad campaign.

Advertising 147

Advertising Strategy Social Media Engagement 147

Retail Focus

MAY 16, 2024

Although the competition is fierce, they’ve managed to stand out against the rest and provide their users with a satisfying experience on this page that keeps them coming back for more. In this article, we’ll explore the role of user experience in Bonus.org’s success story, and discuss different strategies to improve the UX of a site!

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Inside Retail

AUGUST 22, 2023

Super Retail Group’s managing director Anthony Heraghty told Inside Retail that Rebel sold upwards of 60,000 Matilda jerseys throughout its campaign – with about 99.5 Lorenzato added that the retail industry has a significant role to play in driving engagement in women’s sport. “As It provides numerous brand association opportunities.”

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RetailMinded

FEBRUARY 24, 2021

When was the last time you received a promotional text message from a retailer, restaurant or other company you opted into? Text message marketing has become increasingly popular but more so, purposeful and profitable for brands to introduce into their marketing strategies.

Strategy 80

Strategy Marketing Customer Engagement Engagement 80

Inside Retail

JULY 19, 2022

But now that customers are more tech-savvy and accustomed to online retail than ever before, brick-and-mortar retailers need to up their game and provide excellent in-store experiences if they want to lure people in and continue to engage them in-store. Here are a handful of ways that physical stores need to evolve in this new environment. .

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Display Promotion Engagement Shopping 246

Parcel Pending

JANUARY 10, 2023

Employee engagement is critical to motivating and retaining a workforce. When you have engaged employees, they display enthusiasm, involvement, and commitment to their jobs, and to the company as a whole. The Benefits of Improving Employee Engagement. Here are 8 ways to improve employee engagement across your organization.

Engagement 40

Engagement Management Perspective Strategy 40

Inside Retail

MARCH 8, 2023

Recent research by The Workforce Institute at UKG , indicates that 69 per cent of people think their manager has more impact on their mental health than their therapist or doctor, and a similar impact on their partner. As a manager, this can be a confronting reality. Integrated manager-led coaching. Simply, powerful LMS.

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Perspective Management Balance Form 246

Inside Retail

JANUARY 5, 2023

It will enable Nike to extend the reach of its workout program while enhancing brand visibility, and provide Netflix with highly engaging content. This includes access to customer data, which may be used for upcoming product and communication strategies. Cut through the noise. This is already happening,” she said. “In

Customer Engagement 244

Customer Engagement Engagement Consumer Strategy 244