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The digital-led trends that will drive consumers to check out in 2024

Inside Retail

Consumers empowered by social media are now dictating to brands which trends they need to meet. Pinterest recently forecasted the biggest consumer-led trends for 2024 with its Pinterest Predicts report using its search engine database which has over 400 million monthly users.

Consumer 245
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Casetify’s VP of business strategy on the phone case brand’s US expansion

Inside Retail

Tech accessory juggernaut Casetify is making waves in the American retail landscape via its landmark partnership with consumer electronics giant Best Buy. This expansion is more than just a growth strategy; it’s a testament to Casetify’s ambition to capture a larger slice of the global tech accessory market.

Strategy 130
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Generative AI is supercharging retail, what does this mean for consumers?

Inside Retail

So as more and more retailers integrate the benefits of AI into their growth strategy, what will be next for this transformative technology? Today’s consumers are craving a truly unique shopping experience. The post Generative AI is supercharging retail, what does this mean for consumers? And how will it shape the way we shop?

Consumer 266
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Pricing and consumer perception: Why fast-fashion brands launch premium ranges

Inside Retail

Inside Retail spoke to Rosanna Iacono, CEO and advisor at The Growth Activists, to unpack the potential strategies driving fast-fashion brands to enter the premium garment space. Fast fashion brands have been curating elevated collections as part of their merchandise strategy for many years now but with varying levels of success.

Fashion 130
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Soft consumer demand dents City Chic’s sales, fuelling loss

Inside Retail

per cent in the June financial year driven by soft consumer demand in all markets. Phil Ryan, CEO and MD of City Chic, said: “We have exited FY23 with a materially improved inventory position and have a clear strategy in place to return the business to profitability based on getting back to what we are good at.”

Consumer 246
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Strategies for success: LSKD and Shippit on preparing for peak season

Inside Retail

As a result, many consumers are expected to postpone discretionary purchases until peak season, where they are more likely to find sales and discounts. Meanwhile, consumers hard hit by economic challenges might hold off on discretionary purchases all together due to financial constraints.

Strategy 242
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What consumers will buy on marketplaces this year

Inside Retail

Australian consumers are increasingly turning to marketplaces to search, discover and purchase new products, offering major opportunities for local brands. New research from Pattern’s Marketplace Consumer Trends Report – 2023 highlights that 92 per cent of consumers plan to shop on a marketplace this year.

Consumer 130