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Accessories brand Zagg opens first Apac store, in Sydney

Inside Retail

Zagg, a global retailer of electronic device accessories, has opened its first store in Australia, marking the first step in an expansion strategy in the Apac region. Zagg is a global brand providing accessories and technologies that empower mobile lifestyles such as screen protection, power management solutions and mobile keyboards.

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Casetify’s VP of business strategy on the phone case brand’s US expansion

Inside Retail

Tech accessory juggernaut Casetify is making waves in the American retail landscape via its landmark partnership with consumer electronics giant Best Buy. This expansion is more than just a growth strategy; it’s a testament to Casetify’s ambition to capture a larger slice of the global tech accessory market.

Strategy 130
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10 Custom Accessories for Trade Show Booths 

Trade Show Booth Companies - Trade Group

Maybe all it needs is one or two custom accessories. When done right, custom accessories for trade show booths can elevate the experience for attendees. Here are ten custom accessories for trade show booths that can help you put your best foot forward. It requires social instincts and strategy to pick the right option.

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Oroton Group boosts profits as growth strategy kicks in

Inside Retail

Oroton CEO, Jennifer Child, said the result demonstrates “strong early progress” in the retailer’s growth strategy. It’s clear our apparel strategy is working, both from a sales perspective but also in terms of adding relevance and resonance to the brand. “We In August, the brand opened a concept store in Paddington, Sydney.

Strategy 246
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How Mimco MD Sarah Rovis is driving the accessories brand into the future

Inside Retail

The accessories brand’s managing director reveals the two women who have inspired her most and the biggest lessons she’s learned. Without them, strategy will never be successful. No one knew all the answers or if the strategy was going to work, but we believed in it, backed it and engaged the teams to bring them along on the journey.

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Same product, new name: Inside Mon Purse’s relaunch strategy

Inside Retail

This time last year, the business was on the brink of collapse after nine months of border closures left it with an oversupply of travel bags and accessories. The most noticeable change is the retailer’s rebrand from Mon Purse to Mon, which is part of a broader strategy to offer a bigger product range for men. “We

Strategy 130
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Under Armour launches sportswear range exclusive to Australia

Inside Retail

Under Armour has announced an expanded range of apparel, footwear, and accessories exclusively for the Australian market. The campaign – named ‘Live in UA’ – marks a pivotal shift in strategy and approach, representing a fusion of functionality and fashion, according to the brand.

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