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Inside Ikkari’s first physical store – and its plans for more

Inside Retail

The plan from the beginning was to make something that would synergise with the Aje Collective’s other businesses, and which complemented the health-focused lifestyle Norris saw in Aje’s target market. New opportunities While Ikkari is still young, it already has big plans. Innovation is a big part of our range. “Our

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How to Plan a Successful Product Launch at Trade Shows

Trade Show Booth Companies - Trade Group

Other benefits of launching new products at trade shows include: Attracting new and current customers at the same time A set deadline that helps motivate work on the project to reach completion Raising awareness of company and industry news Creating excitement among the target market Generating leads and building relationships.

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Fine jewellery in your 50s: Meet the matriarch proving age is just a number

Inside Retail

For the past 15 years, the brand has operated with a significant presence in Hong Kong, and Angus plans “to further develop international markets as well as to consolidate domestically”. It fosters a sense of community and strengthens the brand presence in targeted markets”.

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5 Retail Marketing Strategies to Drive Sales

Creative Displays Now

Whether you’re an experienced product developer or new to the retail industry, you must know strategies for introducing customers to your products and continuing to grow revenue. In most cases, consumer product manufacturers use a combination of online and offline marketing strategies to reach as many customers as possible.

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Aligning Ambition: Bridging the Gap Between Design Vision and Commercial Fitout Strategy

Greater Group

A company must connect its design vision with its commercial fitout strategy to be able to communicate it effectively to its fitout provider, and ultimately, complete a fitout best equipped to achieve its business goals. Relate these common words to the company branding and the needs of the target market.

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How to Price Your Product for a Successful Retail Launch

Retail Bound

Understand Your Target Market Knowing your target market is essential in pricing your product successfully. You need to understand their spending habits, income levels, and perceived value of similar products in the market. This can significantly impact your overall pricing strategy and profitability.

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Meet Daniel Broderick, a New Yorker helming New Era’s APAC operations

Inside Retail

The brand also invested in targeted marketing campaigns, leveraging social media and celebrity endorsements to engage with a younger demographic. “My Broderick said that he gained valuable insights into effective brand positioning, marketing strategies, and building strong partnerships with retailers and influencers.