Retail Bound

FEBRUARY 14, 2022

The most basic function of a marketing plan is to meet whatever objectives it sets out to achieve and ultimately convert customers, if it does this then it can be considered to be successful. So, just like a pie has a recipe, a good marketing plan needs a framework. Get intimate with the market. Easy as pie.

Planning 52

Planning Marketing Social Media Target Market 52

Inside Retail

MARCH 28, 2022

However, if your profit margins are a bit lower at the moment, don’t worry, just be sure to have a plan for how these margins will improve over time as the volume grows. Know your Return on Advertising Spend (ROAS). Ideally, you want a fairly steady advertising spend, while your overall revenue has grown at a faster rate.

Advertising 130

Advertising Customer Retention Target Market Marketing 130

Retail Bound

JUNE 27, 2023

Step 2: Marketing Strategy The second crucial element you will want to present involves your current marketing strategy and how you have currently obtained sales or plan to. Your marketing and advertising strategy should communicate this USP effectively across various channels suitable for your audience.

Target Market 52

Target Market Strategy Promotion Expansion 52

Retail Bound

NOVEMBER 21, 2023

When planning your marketing strategy, consider educational content that addresses a pain point of your core community — whether it’s a tutorial, quick tips, or debunking popular (often viral) myths. In fact, social media advertising is expected to top $247 billion by 2027.

Consumer 52

Consumer Shopping Social Media Perspective 52

Inside Retail

JUNE 20, 2022

Although some digital-first challenger brands are showing interest in this space, most are still in the exploratory phase and yet to develop a strategy, while they wait for consumers to participate en masse. It’s no wonder that brands need to be social and mobile first to deliver personalised advertising experiences.

Art 130

Art Social Media Strategy Reimagine 130

Creative Displays Now

MARCH 8, 2022

It’s a crucial strategy to make your products stand out in a competitive retail space. Since then, the market has become saturated with competition. Now, visual merchandising is an essential strategy that brands use to sell more products inside the store. Target Market. Window Displays. Floor Displays.

Visual Merchandising 97

Visual Merchandising Merchandising Display Promotion 97

Trade Show Booth Companies - Trade Group

APRIL 7, 2022

Are you worn-out from planning for events that NEVER seem to meet expectations? Are you confronted with doubts and internal opposition about how productive your trade show marketing program is going to be for your business? It’s always best to have a plan. You plan to go to Acme Trade Show with a 40’x40’ exhibit (1,600 sq.

Marketing 52

Marketing Target Market Location Management 52