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How to nail your BFCM strategy without adding to the noise

Inside Retail

As Aussie shoppers’ expectations grow, your BFCM (Black Friday Cyber Monday) planning needs to start earlier every year. But if you’re in the habit of just doing a big promotion and blasting it at your customers and followers, you’re in for a rude shock this year. That means your promotional campaigns need to work smarter.

Strategy 243
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ICYMI: Here are five strategies to leverage marketable moments in 2024

Inside Retail

Klaviyo – an intelligent marketing automation platform – has created the ultimate calendar with more than 150 key e-commerce dates to consider when planning and executing your year-long marketing strategy. Consider ‘launching’ a new collaboration or product colourway that no one would be expecting.

Strategy 130
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How to Use Social Media for Small Business: 6 Simple Tips

Snap Retail

Everyone is online, making the social media platforms one of the most profitable spaces to place your business, attract new clients, meet those selling goals, and evolve. And while it may seem easy, it’s harder than it looks, but with a great plan comes great revenue! Plan it Out. Who is your target audience?

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5 Retail Marketing Strategies to Drive Sales

Creative Displays Now

Whether you’re an experienced product developer or new to the retail industry, you must know strategies for introducing customers to your products and continuing to grow revenue. In-store marketing: These are the marketing collateral and techniques businesses use to promote their products within a physical environment.

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How to Plan a Successful In-Store Product Launch

Retail Bound

A well-planned in-store product launch can greatly impact the success of your product and brand in the retail industry. In this step-by-step guide, we will discuss how to plan a successful retail product launch. Step 1: Define Your Goals The first step in planning any successful launch is to define your goals. Who are they?

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Essential Things To Include In Your Product Marketing Strategy

RetailMinded

If you own your own business or have a senior position at a company, a product marketing strategy is an effective approach you may take for future success. Whether you are in the run-up to launching a new product or service or trying to boost and improve existing ones, a well-constructed strategy makes all the difference.

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Trade Show Planning Timeline & Checklist  

Trade Show Booth Companies - Trade Group

Today, we will take you step by step into the planning period for your next trade show or expo event. You’ll find some helpful tips as well as a planning timeline that’ll help guide you through your important pre-show process. Planning at least 12 months in advance will take the burden off of you and your team.