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Survey: How Australians are changing their gift-giving plans pre-Christmas

Inside Retail

Times might be tough for many Australians right now, but when it comes to gift-giving consumers will still be spending this year – however, they will be very focused on value. On the flip side, recipients may grapple with similar emotions when presented with gifts during a period of high living costs,” the report finds.

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As budgets tighten, Aussie gift-givers are seeking more personalisation

Inside Retail

Times might be tough for the average Australian – with research showing nine out of 10 consumers will seek better deals this Christmas – but they’re still planning to give gifts. They’re interested in the wrapping of the gift item, and they’re interested in how they can personalise the delivery mechanism,” says Marsh.

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How Salvos aims to break the stigma around secondhand Christmas gifts

Inside Retail

The tradition of gift-giving at Christmas drives billions of dollars in retail sales every year. But the reality is that the pressure to purchase meaningful items for dozens of friends and family members leads to millions of unwanted gifts being purchased each year – only to be thrown away.

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LSKD appoints first chief retail officer as part of its “audacious” growth plan

Inside Retail

Customer experience LSKD has ‘audacious’ growth plans for the next few years and Shaughnessy is expected to play a key role in helping the brand create a unique in-store experience and ensuring the right products are stocked in each store. LSKD was recently named ‘Business of the Year’ in the 2024 Telstra Best of Business Awards.

Planning 264
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Six must-have email marketing flows to elevate your customer journey

Inside Retail

Email marketing flows are crucial for crafting a seamless and personalised customer journey. With Klaviyo , an intelligent marketing automation platform, retailers can set up automated email flows triggered by specific customer actions, ensuring timely and relevant communication.

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Ready, set, sale: Why your Black Friday marketing should start now

Inside Retail

Christmas is coming early for retailers, with Australians preparing to spend $11 billion on Christmas gifts and a staggering 80 per cent expected to purchase before December, figures from Roy Morgan show. Take your marketing a step further and do outreach to ensure you’re included in third-party sales round-ups and seasonal gift guides.

Marketing 238
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With new store, Nere seeks to elevate travel for the mass market

Inside Retail

Australian luggage brand Nere is anticipating strong sales this holiday season, thanks to the ongoing travel boom, growing appeal of practical gifts like suitcases, and high-profile location of its first stand-alone store, which opened in November. We’re very much about value and being accessible to all.”

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