Inside Retail

AUGUST 22, 2023

According to a report conducted by business consulting firm Grand View Research, the global market for sustainable athleisure was valued at US$63.1 In February, Losano collaborated with 3D knit production house Tailored Industry to launch a six-piece knitwear collection. billion in 2020 and is expected to reach US$117.4

Apparel 130

Apparel Tailored Fashion Marketing 130

Retail Bound

JANUARY 30, 2024

Step 2: Understand Your Target Audience Knowing your target audience is crucial for any successful retail product launch. By understanding your target audience, you can tailor your marketing efforts to effectively reach and engage them. Who are they? What are their needs, wants, and preferences?

Planning 52

Planning Social Media Engagement Strategy 52

Inside Retail

OCTOBER 13, 2021

Equally importantly, properly managed retail media campaigns are far more effective than mass-market solutions such as printing and distributing paper catalogues, only a small proportion of which are likely to be read and acted upon. Ultimately, we see retail media as a win-win for retailers and their brand partners or vendors.”.

Marketing 277

Marketing Social Media Advertising Consumer Electronics 277

Inside Retail

AUGUST 14, 2023

Zak Mian, chief transformation and technology officer at the John Lewis Partnership, said a potential use case was an image scanning feature in the John Lewis app, which customers could use to show the retailer’s home design stylists a room they’re looking to furnish. We’re looking forward to an era of fresh innovation,” Mian said.

Perspective 130

Perspective Balance Tailored Marketing 130

RetailMinded

SEPTEMBER 26, 2023

Thanks to the diverse array of brands and tailored educational experiences at the STIMULATE Show, we’ve successfully found our footing in the mainstream retail space. Being an award-winning, mission-drive sexual health and wellness company, our journey to connect with a wider audience has had its challenges.

Beauty and Health 111

Beauty and Health Tailored Space Engagement 111

Inside Retail

SEPTEMBER 12, 2023

According to Bastion Insights, a strategy consultancy specialising in cross-cultural insights, luxury Australian retailers have – by and large – struggled to effectively engage with local consumers of South Asian or Mainland Chinese descent.

Consumer 263

Consumer Department Stores Contrast Engagement 263

Frank Mayer

MAY 27, 2022

POP displays are a category of retail marketing that helps brands and retailers advertise products and influence purchasing decisions. Building activity into a display also means you’re increasing engagement time with your potential customers, leading to a higher likelihood of a sale. Enter point of purchase displays.

Display 76

Display Merchandising Advertising Location 76

Inside Retail

MARCH 21, 2024

Last year, retailers were forced to focus on finding ways to mitigate the impact of the cost-of-living crisis on shoppers. Choco Up commissioned this report because we believe it is paramount that leaders of e-commerce businesses who are seeking sustained success understand the diverse shopper personas in today’s retail market.”

Consumer 130

Consumer Tailored Management Shopping 130

Creative Displays Now

DECEMBER 30, 2020

Everything from your company story to your marketing cultivates a culture around your products and employees. When your organizational culture matches your brand, your employees will support and engage with it. They’ll live and breathe the messaging you want to convey to customers. Try Custom Product Packaging.

Color 76

Color Display Social Media Marketing 76

Barber Design

APRIL 27, 2017

Economic pressures on the high street, including the shift from physical to online sales have had a dramatic impact on the nature of retail. Retailers are constantly developing more effective methods for engaging with customers – not just to make a sale, but to promote their brand and instil customer loyalty.

Tailored 52

Tailored Engagement Social Media Outdoor 52

Inside Retail

MARCH 21, 2023

Every retailer wants to stand out, but the familiar approaches you’ve used in the past may not always get you the attention you want. That’s where innovative and engaging shopper interactions come in. The ‘play’ approach involves using gamification to make the membership experience more fun and engaging.

Curate 130

Curate Engagement Space Social Media 130