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The Strongest Retail Marketing Strategies That Appeal to Students

Retail Focus

Understanding how to effectively appeal to this group requires a blend of traditional marketing wisdom and innovative strategies that resonate with the digital-native generation. The post The Strongest Retail Marketing Strategies That Appeal to Students appeared first on Retail Focus - Retail Design.

Strategy 130
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The Importance of Word of Mouth in Retail Marketing

Creative Displays Now

Referral marketing is among the most effective types of amplified WOM marketing that sparks conversations about your brand online and in person. Advantages of Word of Mouth in Retail Marketing WOM marketing has numerous benefits for businesses, reflected in improved bottom lines and brand image.

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Why teddy-bear brand Steiff sees a big opportunity to grow in China

Inside Retail

Meanwhile, Melchers, established in Germany in 1806, boasts a storied history deeply intertwined with the evolution of global trade and a steadfast commitment to delivering tailored market approaches.

Tailored 130
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What you need to know to be tech-ready for 2024

Inside Retail

Opt for expert guidance It’s perfectly natural to feel overwhelmed by the rapidly evolving retail marketing landscape, nobody expects one person to understand all the complexities involved. Put some budget aside to engage the guidance of experts in digital marketing and MarTech optimisation.

Strategy 246
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Latest retail marketing research reveals that ‘Generation Z’ still prefer real shops

Barber Design

According to the latest retail marketing research by IBM, ‘digital natives’ still prefer shopping in bricks and mortar stores to shopping online. And retailers must acknowledge and respond quickly to this – because ‘Generation Z’ is going to be much bigger than ‘Generation X’.

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How designer label Dion Lee is positioning itself for global expansion

Inside Retail

Global expansion Dion Lee’s biggest market is in the US, so expanding the brand’s physical store footprint to the States was the next logical move. “We We are thrilled to be opening our very first US Flagship in the Miami Design District and looking forward to continuing our footprint in the US retail market,” said Lee in a statement.

Expansion 130
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FASHION HOUSE opens €25m outlet centre in Bucharest

Retail Focus

Visitors to Bucharest’s newest shopping destination can access everyday discounts of up to 70 per cent off some of the world’s leading fashion brands including Puma, Killtec, Tom Tailor, Lee Cooper, Triumph, Otter, Sizeer, Ecco, Colin’s, US Polo Assn and many others.

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