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How beauty brands are powering growth on Tiktok

Inside Retail

In this article, we’ll explore the influencer marketing strategies that three of TikTok’s top beauty brands — e.l.f., Good Molecules and CeraVe — have leveraged to attract content creators and consumers on 2021’s hottest social media platform. million views, while posts tagged #EyesLipsFace have accrued 7.8

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Why Amazon challenger Temu is so addictive to shoppers

Inside Retail

It’s safe to say the platform has some winning strategies that keep consumers coming back. But beyond that, similar to other e-commerce platforms, using it isn’t entirely risk- or guilt-free. Value Many Australians might associate “made in China” with cheap price tags and low quality. An AI-powered promotional strategy.

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A sensory journey infused with traditional Chinese flavours!

Design Middleeast

From the décor to the presentation of dishes, we’ve created an environment that caters to the social media era, where guests can capture and share their dining experiences. Food and drinks are the main highlights of any restaurant. How much do you depend on word of mouth and social media?

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Retail Innovation Roundup: 9 Trends and Technologies That are Changing How Consumers Shop

Retail Times

Have a look and see if you can incorporate these into your retail strategy. Social shopping. As consumers settled into their ability to shop from the couch, trends like shopping directly from Instagram posts took hold and social media is now much more than a social platform — it is part of a retail experience.

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The return of Tigerlily: An in-depth interview with the new CEO

Inside Retail

That goes from expense optimisation, to digital strategy, to products. With that strategy comes demand creation. We signed up with two new agencies in September as well, so we’re rolling out much more aggressive social media advertising and Google Shopping campaigns. And that’s really what it has been.

Strategy 246
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Custom Packaging Trends 2024: Three Innovations Transforming the Retail & Restaurant Industries

CRP

Apple’s product packaging often uses FSC-certified paper as part of its strategy to meet net-zero carbon emissions. Apple's product packaging often uses FSC-certified paper as part of its strategy to meet net-zero carbon emissions.