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How Shein’s social media tactics have won over ‘eco-conscious’ Gen Z

Inside Retail

million downloads in July 2021 across Android and iOS, according to data presented by OnlineCasinoMaxi.de. And thanks to the data-driven business model, pushed by founder and CEO Chris Xu , previously a successful SEO consultant, Shein has continued to grow its overseas market presence. Social media sensation.

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Four out-of-the-box influencer marketing strategies

Inside Retail

Even as businesses reopen in many parts of the world and people swap masks for makeup, 2021 continues to be a time of transition, with the rules of post-pandemic life still taking shape. Like just about every industry, the influencer economy evolved significantly from 2020 to 2021. million EMV. content creators. million EMV.

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Understanding the consumer of 2021

Inside Retail

The majority of those who occupied themselves by watching TV, shopping, gaming and engaging with social media say time spent on these activities will either taper this year or revert to pre-pandemic levels. Effective omni-channel strategies are more important than ever before. Understanding the consumer of 2021.

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8 Sustainable Retail Strategies for 2024

Parcel Pending

According to a recent report: “every percentage point increase in the circular economy market – including renting, reselling, repairing, refurbishing – could save 13 million tons of CO2 equivalent.” The global secondhand apparel market is expected to reach $350 billion by 2027, according to resale site thredUP, up from $177 billion in 2022.

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The Hottest Marketing Trends from 2023 KBIS/IBS  

Trade Show Booth Companies - Trade Group

Las Vagas, NV — The KBIS/IBS show floor has always been electrifying, but this year’s edition was packed full of astounding showcases of impressive exhibits and marketing know-how. Here are some of the hottest marketing trends from 2023 KBIS/IBS show floor. The Trade Group is a full-service trade show and event marketing company.

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Buckle Up, Retailers: Strategies For Growth During The Most Frugal Holiday Season Ever

RetailMinded

In 2020, lockdown-fuelled online shopping surges led to mass stockouts; 2021 brought global supply chain issues and delays; and this year, among skyrocketing inflation and the cost-of-living crisis, there’s a widely expected lack of demand. . Quit The Sporadic Marketing. Tactics To Grow And Protect Cash Flow.

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Behind Love Bonito’s latest foray into the booming activewear market

Inside Retail

Love, Bonito has recently entered into the booming activewear market with the acquisition of Butter – to be rebranded as Cheak – and a small stake investment in Singapore-based natural healthcare start-up Moom Health, marking its first acquisitions in its 10-year history. Asia Pacific’s activewear market was valued at US$125.6

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