Inside Retail

FEBRUARY 22, 2024

Her savvy for social media not only sells out products but landed her a role as head of sales for ANZ at LTK, the world’s largest premium influencer marketing platform. At first it started as a fashion blog; we launched a small clothing line that didn’t get so much traction and then pivoted into leather accessories.

Social Media 130

Social Media Fashion Department Stores Accessories 130

Inside Retail

MAY 13, 2024

Cheng explained that Sneaker Laundry’s main point of difference is its product line. Cheng said that oftentimes people bring sneakers in from other sneaker laundries or even from their attempts at home and ask the team to give it their best shot to try to improve it. Why Bangkok?

Social Media 147

Social Media Location Marketing Planning 147

RetailMinded

JULY 29, 2023

I’ll then suggest some effective strategies that independent retailers can use to stay ahead of the competition. To stay competitive, retailers must go beyond generic mass marketing strategy and focus on creating tailored campaigns that deliver value to each customer. So let’s get to it! But that’s not all.

Strategy 52

Strategy Consumer Social Media Customer Engagement 52

RetailMinded

JULY 29, 2023

I’ll then suggest some effective strategies that independent retailers can use to stay ahead of the competition. To stay competitive, retailers must go beyond generic mass marketing strategy and focus on creating tailored campaigns that deliver value to each customer. So let’s get to it! But that’s not all.

Strategy 52

Strategy Consumer Social Media Customer Engagement 52

Inside Retail

JANUARY 15, 2024

Digital strategies to decode Gen Z” was the topic of one of the opening panels. To navigate this, McDonald’s Pearson has coined the term “sharing the pen” to describe the act of letting Gen Z consumers help shape a brand’s marketing strategy and engaging with these creatively-minded consumers afterwards.

Social Media 246

Social Media Engagement Consumer Artistic 246

Inside Retail

MARCH 19, 2024

But there is a fine line between success and failure. Daly advocates creating a loyalty program to reward top customers and keep them coming back and progressively localising your website and marketing engagement strategy to connect with the local target audience. The post Planning to sell online in the US?

Planning 290

Planning Customer Retention Social Media Marketing 290

Inside Retail

FEBRUARY 8, 2024

Over the past few years, there has been a dramatic increase in live streamers and individuals alike recording or broadcasting the unboxing experience of online purchases and sharing the excitement of their purchase on social media. “It Abbe’s team has incorporated an Advent Calendar into the packaging for a beverage company client.

Social Media 279

Social Media Gifts Display Marketing 279

Inside Retail

FEBRUARY 21, 2024

Gem’s considered approach to oral hygiene has required the business to rewrite the playbook when it comes to marketing toothpaste and other products – discarding primary colours, before and after images, metallic boxes, overt signage and performance claims.

Beauty and Health 130

Beauty and Health Marketing Social Media Strategy 130

Inside Retail

FEBRUARY 20, 2024

Millennials were both the target market and, in some cases, the founders of this new breed of retail business, so it’s no surprise that many of them focused on fashion and other discretionary purchases relevant to consumers in their mid-20s. The business is expecting double-digit growth.

Target Market 244

Target Market Marketing Social Media Line 244

Hunton Andrews Kurth

MAY 31, 2023

In addition to a variety of legal consequences and the sometimes massive effect on companies’ bottom lines, counterfeit and pirated goods are often accompanied by risks to public health and safety and even national security. Please explain how any anticipated strategies will improve an overall anticounterfeiting and antipiracy strategy.

Strategy 52

Strategy Pattern Social Media Consumer 52

Inside Retail

JANUARY 3, 2024

Founded in 2022, Queensland Football Club is a fake footy club with a very real line of merchandise that has taken on a life of its own. I can pay for the next production line and then some. However, would I be making way more money by investing in other countries with cheaper labour, and using [cheaper] fabric? That’s true.

Apparel 130

Apparel Social Media Merchandising Balance 130

Inside Retail

OCTOBER 16, 2023

Many initially sold products through their websites and social media platforms but have since expanded their reach by leveraging e-commerce platforms like Amazon and Flipkart. These brands differentiate themselves by offering product quality, affordability and sustainability. What lies ahead?

Social Media 130

Social Media Beauty and Health Consumer Electronics Consumer 130

Retail Bound

APRIL 30, 2024

For example, if you are launching a luxury skincare line, you may want to work with a distributor that specializes in high-end beauty products. On the other hand, if your product is more budget-friendly and appeals to a wider audience, then partnering with a larger distributor that caters to a mass market may be the way to go.

Target Market 52

Target Market Strategy Social Media Marketing 52

Inside Retail

MAY 9, 2022

Upon entering Nonstop Community, players can interact with other members, look through makeup tips from professionals and receive product release information from Nars. Lastly, Nonstop Play is a space for people to play Nars games, which change regularly in line with the brand’s latest campaigns. Loyalty in the metaverse.

Social Media 130

Social Media Location Engagement Gifts 130

Retailing Insight

MAY 2, 2024

An omni-channel approach allows you to build a seamless journey for your customers, whether they’re browsing your products online, visiting your physical store, or engaging with you on social media. A robust inventory management system is a must-have for any retailer juggling number of product lines it takes to fill a store.

Social Media 52

Social Media Management Customer Engagement Engagement 52

RetailMinded

JANUARY 10, 2024

This makes for a winning partnership and the confidence in knowing you are supporting a small or mid-size business, just as you with others often did more routinely, as well. So that makes us wonder… are your shipping strategies as seamless and as reduced in overhead as they can be? Do you offer a multi-carrier shipping strategy?

Social Media 86

Social Media Strategy Engagement Jewelry 86

Inside Retail

MAY 3, 2021

Online and in-person selling quickly became complementary strategies and soon that model gave way to omnichannel retailing – delivering a seamless customer experience across all platforms including physical space, e-commerce, mobile applications, and social media. It didn’t last long. per cent, which represents an 18.7

Social Media 279

Social Media Light Reimagine Engagement 279

Inside Retail

FEBRUARY 17, 2022

It’s likely to completely replace the internet as we experience it today, connecting the realms of gaming, e-commerce, social media and more into one large, seamless digital experience. First step towards the metaverse is design strategy. Where does your brand strategy fit in? How does your brand intend to evolve overall?

Social Media 231

Social Media Fashion Strategy Engagement 231

Inside Retail

JUNE 1, 2022

After selling other brands’ beauty products for the last 22 years, online retailer Adore Beauty has finally launched its own skincare line, Viviology. Adore Beauty founder Kate Morris said the decision to launch a skincare line was based on data. It marks the company’s first foray into private label.

Social Media 182

Social Media Engagement Line Strategy 182

RetailMinded

AUGUST 25, 2023

Ranging from mastering social media marketing to embracing advanced SEO techniques, these strategies will help reshape your digital storefront for success. Leverage Social Media Marketing for a Wider Audience Reach Promoting your online store on social media is no longer optional.

Social Media 52

Social Media Customer Retention Strategy Engagement 52

Inside Retail

OCTOBER 9, 2023

Other Australian retail brands that have come to grief overseas include Country Road and Peter Alexander in the US, both of which are now exploring opportunities in other countries under new ownership. Jewellery retailer Michael Hill International has exited the US, but found Canada a more accommodating market.

Expansion 264

Expansion Social Media Marketing Management 264

Retail Focus

JUNE 9, 2023

Modern shopping is a blend of digital and in-person experiences – from online stores and social media to in-person events and bricks-and-mortar high streets. over the previous two years.

Social Media 130

Social Media Apparel Space Light 130

Inside Retail

OCTOBER 24, 2022

The number of Godfrey retail outlets has fallen by 16 per cent since the 2018 takeover – from 210 outlets to 175, according to The Australian Financial Review – but the management team has placed a focus on three key pillars of the business: its product line, property holdings and people. From our stockroom perspective, it’s nice and clean.

Perspective 246

Perspective Social Media Promotion Engagement 246

Inside Retail

JULY 7, 2021

This has been an unexpected silver lining, but it also comes when darker clouds are gathering for retailers looking to sustain and build upon this growth. Today, people go online for three things: entertainment, information and connection with others. The new consumer path to purchase.

Social Media 230

Social Media Advertising Consumer Form 230

Retailing Insight

NOVEMBER 14, 2023

Books abound about living in blue zones or adopting a blue zone lifestyle, and the internet is replete with supplements, nutritional advice, beauty and other kinds of products, body improvement programs, and more, all focused on increasing your life expectancy. This change alone can quickly reflect in your bottom line.

Social Media 97

Social Media Advertising Marketing Consumer 97

Inside Retail

AUGUST 3, 2023

Hong Kong-based fast-casual restaurant chain Treehouse has unveiled a new location in the heart of Causeway Bay, which features a more localised menu and communications strategy and eco-friendly store design, as it looks to drive growth in a tough economy post-Covid. Mongendre told Inside Retail. Treehouse founder Christian G.

Social Media 130

Social Media Strategy Concept Location 130

RetailMinded

FEBRUARY 20, 2023

adults reported buying or wanting to buy private label goods in apparel, pantry, personal care, and other categories. Take it a step further: For a relatively hands-off online strategy, it doesn’t get much easier than using Amazon’s Fulfillment by Amazon (FBA) program. Nearly 80% of U.S.

Retail Marketing 52

Retail Marketing Marketing Social Media Display 52

Inside Retail

APRIL 4, 2024

A journey that began with product adaptation is now advancing into store design, staff training and the embrace of sales channels like influencers and social media platforms that not so long ago might have seemed unimaginable for a conservative, traditional Italian shoemaker. “We Omnichannel is the only strategy for brands.”

Strategy 130

Strategy Consumer Marketing Fashion 130

Inside Retail

APRIL 25, 2022

The majority of NFTs are exclusively available for purchase at the HN NFT Vault only, in line with Harvey Nichols approach and reputation of sourcing the most desirable and cutting-edge designer brands since it opened in 1831. Shortly after taking over, Snoop Dogg announced plans to incorporate NFTs and other technologies into the business.

Retail Space 130

Retail Space Space Department Stores Art 130

Inside Retail

NOVEMBER 6, 2023

Combined with product flops, such as the overhyped but underperforming launch of the (currently discontinued) Glossier Play line, the brand went from social media darling to social outcast. I can’t imagine any other way for them to go. Currently, the beauty company sees an average of 944.2 I would be shocked.”

Social Media 130

Social Media Strategy Consumer Expansion 130

Inside Retail

APRIL 22, 2021

And while some are waiting for the cryptocurrency bubble to burst, others are doubling down with absolute certainty that blockchain and NFTs are here to stay. And like Apple, Nike’s access to global data and consumer insights informs its strategies. Gen Alpha won’t differentiate between online and offline as we have.

Social Media 217

Social Media Apparel Fashion Location 217

RetailMinded

APRIL 12, 2023

Hop on Social Media According to the Pew Research Center, 35% of US youth say that they are on at least one of the existing social media platforms almost constantly. This fact demonstrates the huge popularity of social media as a communication and leisure channel among students.

Marketing 52

Marketing Social Media Promotion Engagement 52

Creative Displays Now

MARCH 18, 2024

Below, we discuss everything you need to know about this strategy in retail. 92% of consumers trust recommendations from other customers over a company’s messaging. Globally, 88% of customers trust word-of-mouth recommendations from friends, family and acquaintances more than any other marketing channels.

Retail Marketing 52

Retail Marketing Marketing Social Media Display 52

Trade Show Booth Companies - Trade Group

FEBRUARY 15, 2024

Younger and Older Boomers tend to place a higher value on face-to-face meetings than other generations. Here are two case studies of exhibits that align with attendee intent, one B2C and the other B2B. They are recognized for their entrepreneurial mindset and attend events primarily for learning and product discovery. Riot Games Inc.

Social Media 52

Social Media Advertising Layout Engagement 52

Inside Retail

DECEMBER 19, 2022

Put those three words together and they give aspiration, perfection and a number of other ideals that are impossible to live up to. Read below for a brief explanation of the origins of this trend, some examples we’re seeing leading the way, and how you can pivot your brand’s strategy to take full advantage of this cultural current.

Beauty and Health 246

Beauty and Health Advertising Social Media Other 246

Inside Retail

FEBRUARY 22, 2022

Brik + Clik has recognised the common barriers affecting e-commerce brands, is challenging traditional business models by accepting bitcoin, and also operates a virtual-reality online store for its participating brands, which blurs the line between physical and digital retail channels. Recently valued at $1.9

Design 130

Design Social Media Strategy Engagement 130

Inside Retail

JUNE 9, 2021

Since Afterpay Australian Fashion Week wrapped up last Friday night, critics have come out on social media, accusing it of ‘tokenistic’ attempts at diversity and inclusion. In line with our values we requested models inclusive of shape, gender, size, age, ability and so much more.

Fashion 264

Fashion Social Media Texture Advertising 264