Information Promotion Tailored Target Market 
Inside Retail
MARCH 27, 2024
The Iconic has partnered with the Cancer Council with support from the Australian Government to promote sun-smart dressing as part of a joint cancer prevention and advocacy effort. Bringing its fashion lens to the Cancer Council’s research, The Iconic aims to motivate consumers to make more informed and healthier styling choices.
Inside Retail
MAY 1, 2023
A range of data analytics tools are available to help retailers save money, make more informed decisions and better understand their customers. Doing this involves crunching a huge amount of data to enable highly targeted marketing campaigns and personalised product recommendations.
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Retail Bound
MAY 21, 2024
It’s also important to understand their target market, as this will help you tailor your pitch to the company. When reaching out, make sure to provide all necessary information about your product, including its features, target market, and why it would be a good fit for their stores.
Inside Retail
DECEMBER 3, 2023
Aussie shoppers are increasing brand-switching habits by always comparing prices (73 per cent); making unplanned purchases after seeing promotions and discounts (68 per cent) and stocking up on sale items (80 per cent) (1). Using a high-propensity audience is a very effective way to promote your products or services through digital channels.
Trade Show Booth Companies - Trade Group
SEPTEMBER 20, 2023
Segment your target market through psychographics Psychographics involve targeting an audience by analyzing their values, attitudes, and motivations. Recognizing the nuances of psychographic distinctions enables more precise targeting. Take Generation Z, for instance.
Retail Bound
FEBRUARY 29, 2024
Marketing and Promo Marketing and promotion are absolutely essential for educating potential users about your product and driving sales. The strategies used during this phase can have a major impact on how well your product is received in the market and how successful your sales are.
RetailMinded
SEPTEMBER 12, 2023
Winning the International Market for Your Small E-Commerce Business Know Your Audience Before you can start selling to people from different countries, it’s crucial to understand who they are and what they like. Getting to know your audience will help you tailor your products and marketing strategies.
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