Inside Retail
JULY 4, 2021
Toys “R” Us has announced the appointment of chief operating officer, Lian Yu, who has been promoted from her previous position of general manager of the brand. In her new role, Yu will oversee all Toys “R” Us ANZ Limited operations, including Funtastic, Toys “R” Us, Babies “R” Us, Hobby Warehouse and Mittoni.
Inside Retail
APRIL 29, 2021
The second was that the preference data they collected in the form of zero-party data can now be used for sales promotions in-store. They were able to link customer IDs and preference data like hobbies, tastes, and purchase intentions, to make the in-store shopping experience more customised. Check it out here.
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Snap Retail
JUNE 10, 2021
However, most marketing that is spread on these social media platforms is oriented towards promoting a product or service. Social marketing is a marketing strategy that is designed to create social change, not to directly benefit a brand or from it. It is a strategy to changing human behavior. So, what is social marketing?
Retail Focus
AUGUST 10, 2022
The restrictions imposed during the coronavirus pandemic resulted in many people learning new skills or returning to hobbies that had previously fallen by the wayside. It helps to set out a strategy and define your objectives. Marketing strategy – One of your main goals will be to attract customers, so you’ll need a strategy to do so.
Inside Retail
JUNE 1, 2023
IR: What is your approach to promoting a healthy work-life balance for yourself, and your employees? Do you use apps for this purpose, or other strategies or techniques? Annually, we have a management retreat to consolidate and give focus to our work, goals and strategy. IR: How do you turn off from work at the end of the day?
RetailMinded
OCTOBER 13, 2023
From fostering a positive workplace culture to promoting work-life balance, these tips will help you create an environment where employees want to stay long-term. It’s a cost-effective but highly impactful strategy where recognition goes a long way. It could be outdoor team-building exercises or even relaxed office parties.
Inside Retail
FEBRUARY 23, 2023
Playing a part in Officeworks’ success story in the early days was pretty special, and being promoted to a buyer in the merchandise function early in my career was a pivotal moment for me. As I’ve progressed in my career, I’ve spent more time focusing on strategy, team culture and supporting our people rather than the ‘doing’.
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