Inside Retail

APRIL 29, 2021

The second was that the preference data they collected in the form of zero-party data can now be used for sales promotions in-store. They were able to link customer IDs and preference data like hobbies, tastes, and purchase intentions, to make the in-store shopping experience more customised. Check it out here.

Strategy 230

Strategy Hobbies Color Customer Engagement 230

Inside Retail

FEBRUARY 23, 2023

Playing a part in Officeworks’ success story in the early days was pretty special, and being promoted to a buyer in the merchandise function early in my career was a pivotal moment for me. As I’ve progressed in my career, I’ve spent more time focusing on strategy, team culture and supporting our people rather than the ‘doing’.

Balance 130

Balance Merchandising Hobbies Management 130

RetailMinded

OCTOBER 13, 2023

From fostering a positive workplace culture to promoting work-life balance, these tips will help you create an environment where employees want to stay long-term. It’s a cost-effective but highly impactful strategy where recognition goes a long way. It could be outdoor team-building exercises or even relaxed office parties.

Hobbies 52

Hobbies Balance Promotion Gifts 52

Design Week

AUGUST 2, 2021

Believe me, there is nothing more confusing than a portfolio stuffed with brand design, UI design, illustration, photography, painting, pottery, and your weekend flower arrangement hobby. It gives you multiple perspectives to think about a problem or challenge. In short: Edit, edit, edit, then edit some more.

Design 144

Design Perspective Hobbies Art 144