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Loyalty card wallet app Stocard drawing shoppers to engage with brands

Inside Retail

Retailers have clocked a seismic shift in customers being more open and willing to share their data to enjoy a tailored, holistic and rewarding shopping experience. We can run multiple creative solutions for brands and retailers to engage with the user base.”. To read more, click here to visit the company’s website.

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Why teddy-bear brand Steiff sees a big opportunity to grow in China

Inside Retail

Meanwhile, Melchers, established in Germany in 1806, boasts a storied history deeply intertwined with the evolution of global trade and a steadfast commitment to delivering tailored market approaches.

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Traditional learning methods are failing: How new techniques can succeed

Inside Retail

The result, he says, is poor knowledge retention, minimal insights, low engagement and wasted resources of time and money. We are looking at ways to get across more engaging learning content because most retail workers are younger and these younger generations ingest media differently to you and me,” Eggers told Inside Retail.

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Stop, collaborate and listen: What big business can learn from small stores

Inside Retail

They actively engage with residents, support local causes, sponsor events, and often collaborate with neighbouring businesses creating a network of support that fuels community development. By forming partnerships, local traders can leverage their collective strengths, share resources, and engage in joint marketing efforts.

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Why Innovative Loyalty Card Programs Can Significantly Improve Customer Retention & Engagement

Parcel Pending

Membership levels based upon the amount a customer spends are the most common form of loyalty program. Instead, shoppers are clamoring for instant benefits in the form of immediate discounts on their purchase (53%) and faster shipping (51%). Starbucks customers, for example, feel engaged with its annual free birthday drink.

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Six must-have email marketing flows to elevate your customer journey

Inside Retail

From the initial welcome series that set the tone for a customer relationship through to re-engagement campaigns that reignite interest and post-purchase flows that build loyalty, establishing an email marketing flow is critical to the success of a retailer-customer relationship.

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Tumi creative director Victor Sanz on the brand’s push into women’s fashion

Inside Retail

He added that he wanted to create an approachable product with a sophisticated design language -– the soft structure with beautiful, tailored elements. We wanted to be a bit playful and bring fun and joy to this design with handcrafted tailored elements, pleating, coordinating hardware and a knotted shoulder strap,” he added.

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