Inside Retail

MAY 2, 2024

The Shopping Centre Council of Australia (SCCA), a national industry group for major shopping centre owners, managers and developers, praised the Queensland Government’s recent expansion of Jack’s Law as part of its Community Safety Plan.

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Inside Retail

OCTOBER 24, 2023

One significant milestone was the expansion of our distribution network, establishing partnerships with influential retailers and e-commerce platforms. The brand also invested in targeted marketing campaigns, leveraging social media and celebrity endorsements to engage with a younger demographic. “My

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Inside Retail

MARCH 19, 2024

Daly advocates creating a loyalty program to reward top customers and keep them coming back and progressively localising your website and marketing engagement strategy to connect with the local target audience. The post Planning to sell online in the US?

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Inside Retail

NOVEMBER 23, 2023

In a strategic move to redefine the retail landscape and foster community engagement, Singapore Land Group (SingLand) has embarked on a journey to transform West Mall, situated in the heart of Bukit Batok Central in Singapore. With the conversion, the plaza will be able to play host to a wider range of community engagement activities.

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Inside Retail

FEBRUARY 21, 2024

While packaging is often considered superficial or secondary when it comes to healthcare products, Gem has proven it to be an effective branding strategy that made a mundane category a mandatory purchase for its consumer base.

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Inside Retail

AUGUST 30, 2021

In this article, we’ll explore the influencer marketing strategies that three of TikTok’s top beauty brands — e.l.f., Good Molecules and CeraVe — have leveraged to attract content creators and consumers on 2021’s hottest social media platform. Innovative campaigns and quality products propel e.l.f. to TikTok stardom.

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Inside Retail

MAY 5, 2021

Over the past few years, we’ve been focused on meeting consumers where they are already spending their time, such as the expansion of Disney store shop-in-shops around the world,” said Stephanie Young, president of Disney’s Consumer Products Games and Publishing. “We I think it is a good move for Disney.

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Inside Retail

APRIL 11, 2024

Our products also available through JD.com, Tmall and social media channels also play a role,” he noted. By leveraging digital marketing strategies, Steiff aims to enhance brand visibility and accessibility to Chinese consumers, thereby fostering increased brand awareness.

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Trade Show Booth Companies - Trade Group

NOVEMBER 21, 2023

The Space Symposium, hosted at The Broadmoor and Cheyenne Mountain Resort in Colorado, USA, has brought together global space leaders since its inception in 1984 to engage in discussions, tackle challenges, and strategize for the future of space exploration. The dates for the 2024 Space Symposium are April 8 th – 11 th , 2024.

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Inside Retail

SEPTEMBER 14, 2022

Now, following its recent expansion into China off the back of a $100 million investment from Chinese private equity firm EverYi Capital, the business is preparing to broaden its reach in Asia. “We Together we knew we could create a brand around wellness, creativity and social media and turn it into something wonderful.”.

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Inside Retail

OCTOBER 24, 2022

Godfreys has reviewed its entire product range – investing in hard-floor cleaning products and robot vacuums – and is expanding its marketing and promotional strategy, engaging with influencers to reach a younger demographic. Flexible expansion plans. We have to keep them engaged, [while also attracting new customers].

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Inside Retail

JUNE 27, 2022

L Catterton’s strategic partnership with LVMH will also supercharge Sugar’s expansion in the near future. We will continue to build a strong community by focusing on creating solid content to keep educating and engaging our Sugar community across all platforms – digital and otherwise.”. Holistic expansion strategies.

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Inside Retail

AUGUST 27, 2023

Niche tie-ups Hydragun has engaged in a number of smaller retail partnerships, such as consignment deals in bricks-and-mortar stores and roadshows, to gain more visibility and increase touch points within the APAC marketplace. According to him, broader expansion offline will only make sense once it achieves a certain volume of sales online.

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Inside Retail

APRIL 10, 2024

Moreover, Gen Z and Millennials are proficient in using social media platforms. In developed markets, we’re seeing an expansion of resale services, with consumers placing high value on sustainability. They harness these tools to heighten awareness, influence attitudes, and demand brand transparency,” he elaborated.

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Inside Retail

FEBRUARY 6, 2022

Here, we chat with global performance director Kim Zorn about Princess Polly’s international expansion, how it stands out in a sea of DTC brands and the launch of its diversity and inclusion council. IR: Can you tell me a little bit about your international expansion plans in terms of the US and beyond? That’s difficult.

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Inside Retail

MAY 13, 2021

But creating engaging digital shows is just half the battle: prior to the pandemic, Fashion Week was beginning to represent a massive influencer marketing opportunity, with backstage passes, front row seats, and exclusive parties prompting high-impact social content from bloggers. Miu Miu revives Women’s Tales film series.

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Trade Show Booth Companies - Trade Group

SEPTEMBER 25, 2023

Unlocking the secrets to achieving virality across social media platforms can be challenging, particularly regarding video content. As YouTube continues to establish itself as a dominant platform boasting billions of active users, it presents creators with an incredible chance to connect with an expansive audience.

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Design Middleeast

FEBRUARY 26, 2024

From the décor to the presentation of dishes, we’ve created an environment that caters to the social media era, where guests can capture and share their dining experiences. How much do you depend on word of mouth and social media? Responding to Feedback: Social media is a two-way conversation.

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RetailMinded

APRIL 4, 2023

In the future, it can also lead to opportunities for expansion and diversification of products or services within that niche once the brand becomes known as an expert in that field. Another effective strategy is to collaborate with influencers or run targeted ads to drive traffic to your website.

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Trade Group

NOVEMBER 15, 2021

You can think of this as the expansion pack. Experiential marketing is a marketing strategy centered on providing experiences to consumers. It’s sometimes called engagement marketing. And if participants find it easy to share on social media and do so, then you just got icing on the cake: free advertising.

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All Work

JULY 14, 2023

But what about other, less expansive ways to make a space feel inclusive? As a social media company, LinkedIn understands the importance of ensuring that team members feel like they belong to something bigger. Here are three ways to tell a more inclusive story in the workplace. Include employees as co-authors of the experience.

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Inside Retail

SEPTEMBER 13, 2022

We are not really in a niche market, as we cater to the middle and upper middle class demographic, so we need to be very careful with our pricing strategies,” she noted. We are definitely going to continue with our expansion plans in our current markets of Indonesia, Malaysia, Singapore and Taiwan.

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Greater Group

FEBRUARY 22, 2022

In recent years, retail designers have been met with a new challenge: to create shopping experiences that cater to digital-first generations while continuously engaging shoppers who primarily shop in-store. Before decorating your omnichannel retail strategy with expensive gimmicks, strip down to the basics.

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Creative Displays Now

JUNE 30, 2021

Rather than being used to like posts and share articles, social media has recently become a space for what’s known as social commerce. With the launch of native shopping on Facebook, Instagram and TikTok, the use of social media is gradually morphing from just networking to direct buying and selling.

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Greater Group

SEPTEMBER 24, 2019

In retail, the rise of e-commerce has sparked worry about the relevance of brick-and-mortar and prompted retailers to reimagine the way they use tech to promote their products and engage shoppers. ONLINE/OFFLINE INTEGRATION : Physical stores VS Online stores. SMALL & TEMPORARY FORMATS : Temporary retail building.

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Inside Retail

OCTOBER 17, 2023

The fact that all generations in the region are spending more time online and experimenting with new technologies such as AI, VR and healthtech, this will affect how Southeast Asian businesses can successfully engage with consumers,” he told Inside Retail. The Vietnamese home appliance company, Kangaroo, is a prime example.

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Inside Retail

MAY 29, 2022

Here are five key e-commerce trends to watch as retailers reshape their strategies. Consumers in Southeast Asia are more open to digital engagement with brands than those in Western countries and prefer making direct purchases from brand websites. DTC is poised to grow. The VMware Digital Frontiers 3.0

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Trade Group

SEPTEMBER 2, 2021

However, if you use your digital platforms effectively and keep your audience engaged, you’ll have no issue making up for missed leads due to a cancelled event. Still, you’ll get a video that you can use in various ways later on, such as putting highlights from the webinar on your website or sharing segments on social media.

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Inside Retail

AUGUST 15, 2023

It does so by engaging with everyone who comes into its orbit: from the coffee growers and communities the brand works within producing countries, to its team members, customers and the planet. It does so through a variety of methods, including the use of its website, social media, product packaging and custom-made postcards.

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Retailing Insight

JANUARY 22, 2024

These matched benefits and features will help you in develop targeted promotional, marketing and sales materials that will engage your customers. Your plan should include media strategies, specific messages, and market penetration techniques. Media usually has the largest audience reach and clout.

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Inside Retail

SEPTEMBER 20, 2022

Over the last 13 years, Japanese fashion brand Uniqlo has established a foothold of 26 stores in the ultra-competitive Singaporean market, and it is looking to grow even further with the opening of four new stores in the next six months and the continued expansion of its online to offline (O2O) strategy. An interesting collaboration.

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Greater Group

JUNE 9, 2023

Social shoppers tend to take their time in the store and move around at a more leisurely pace with the object of exploring and taking photos for social media. Seasonal zones often have pride of place in retail store layout designs so as to engage customers on sight.

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