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Planning to sell online in the US? Here are some tactics to ensure success

Inside Retail

“You need to really lean into understanding your customer and their value and create personalised experiences that minimise wasteful spending for you as a retailer and that also drive customer retention.” Once you understand the patterns of buying behaviour, then you can outsource to a local third-party logistics (3PL) partner.

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One in 10: How retailers can navigate the looming threat of “returns fraud”

Inside Retail

Other potential measures include encouraging staff to request identification – through a driver’s licence or photo ID – as part of the return process, strengthening employee training related to the proper handling of returns, and using data analysis to track return patterns, and flag abnormal behaviour.

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FTC Looks to Crack Down on Subscription and Membership Auto-Renewals

Hunton Andrews Kurth

The proposed rule is part of a broader FTC initiative designed to crack down on “ dark pattern ” tactics that retailers employ to aid in customer acquisition and retention, among other things. The restraints on cancellation procedures may have an even greater impact on customer retention.

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5 Impactful Ways To Improve Your Online Store — And Drive More Sales

RetailMinded

Maximize Email Marketing Tactics for Re-engagement Email marketing remains a powerful tool for customer retention and re-engagement. It allows you to communicate directly with your customers, offer them exclusive deals, and update them on new product lines or changes in policies.

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A Short Guide To Technographic Data And The Information It Provides For Retailers

RetailMinded

These software solutions are especially adept at recognizing recurring patterns in extensive volumes of data. All information about customer buying habits, demographics, usage statics, etc., You can start with a simple method by seeing what kind of phones your customers are using to contact your business.

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The 4 pillars of e-commerce profitability (promos aren’t always the answer)

Inside Retail

With enough high-quality data, retailers can identify trends that can help anticipate buying patterns, optimise inventory levels, right-size the workforce, and set prices and promotions that maximise revenue. Data analysis, AI, and machine learning are increasingly being adopted across the retail sector.

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5 Reasons Why Online Business Is Better

RetailMinded

M-commerce gives businesses access to consumer data, which can be useful for customer retention and product development. This data can also help companies understand why customers buy from them instead of their competitors. With m-commerce, customers can shop at any time, anywhere.