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FTC Looks to Crack Down on Subscription and Membership Auto-Renewals

Hunton Andrews Kurth

The proposed rule is part of a broader FTC initiative designed to crack down on “ dark pattern ” tactics that retailers employ to aid in customer acquisition and retention, among other things. The restraints on cancellation procedures may have an even greater impact on customer retention.

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The 4 pillars of e-commerce profitability (promos aren’t always the answer)

Inside Retail

Retailers should also consider the differences between new and existing customers and shape retention strategies accordingly. Pillar 2: Product selection, pricing, and promotions. Additionally, many retailers continue to push e-commerce offers and promotions, despite thin profit margins.

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5 Impactful Ways To Improve Your Online Store — And Drive More Sales

RetailMinded

Leverage Social Media Marketing for a Wider Audience Reach Promoting your online store on social media is no longer optional. Maximize Email Marketing Tactics for Re-engagement Email marketing remains a powerful tool for customer retention and re-engagement. Sharing product images or user experiences encourages engagement.

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A Short Guide To Technographic Data And The Information It Provides For Retailers

RetailMinded

These software solutions are especially adept at recognizing recurring patterns in extensive volumes of data. All information about customer buying habits, demographics, usage statics, etc., In that case, this kind of data can give you valuable information on how to design, promote, and sell your product to customers. .

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Influencer-Inspired Packaging Trends 2023

CRP

Consumers have understandably grown skeptical about brands indulging in self-promotion. Born in Denmark and brought up in Sweden, Anine Bing started as a model and became an influencer promoting several fashion brands on her Instagram account as early as 2010. million followers, which she uses to promote her campaigns and products.

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Adapting To Changing Consumer Behavior: Strategies For Indie Retailers

RetailMinded

Emerging Trends and Shifts in Consumer Expectations The retail industry is constantly evolving, and customers’ expectations are changing right along with it. Sustainability: This is becoming one of the factors that influence purchasing decisions of customers. But that’s not all.

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Adapting To Changing Consumer Behavior: Strategies For Indie Retailers

RetailMinded

Emerging Trends and Shifts in Consumer Expectations The retail industry is constantly evolving, and customers’ expectations are changing right along with it. Sustainability: This is becoming one of the factors that influence purchasing decisions of customers. But that’s not all.