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Planning to sell online in the US? Here are some tactics to ensure success

Inside Retail

Tara Daly, senior director of product marketing at Loop Returns , shares with Inside Retail advice on getting started in the US market, some tips on cross-border shipping and logistics – including managing returns in a way that builds customer loyalty – and how to drive repeat business. Begin with baby steps, she advocates.

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One in 10: How retailers can navigate the looming threat of “returns fraud”

Inside Retail

For instance, The Iconic’s ‘find your fit’ feature ensures that customers purchase right-sized products, and have a sense of how it will look on them prior to purchase. Charging for returns could possibly erode customer goodwill, and thus is not a good idea, Townsley said. This, in turn, helps to eliminate the need for returns.

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5 Impactful Ways To Improve Your Online Store — And Drive More Sales

RetailMinded

Ranging from mastering social media marketing to embracing advanced SEO techniques, these strategies will help reshape your digital storefront for success. Leverage Social Media Marketing for a Wider Audience Reach Promoting your online store on social media is no longer optional.

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A Short Guide To Technographic Data And The Information It Provides For Retailers

RetailMinded

These software solutions are especially adept at recognizing recurring patterns in extensive volumes of data. All information about customer buying habits, demographics, usage statics, etc., This approach has proven useful in various fields, including digital marketing, ecommerce, B2B business, etc. Improved customer retention

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The 4 pillars of e-commerce profitability (promos aren’t always the answer)

Inside Retail

Just as product pricing may differ from channel to channel, so does customer marketing. The costs associated with drawing customers into stores vs onto mobile sites are markedly different. However, data can help find the answers. Data analysis, AI, and machine learning are increasingly being adopted across the retail sector.

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5 Reasons Why Online Business Is Better

RetailMinded

M-commerce gives businesses access to consumer data, which can be useful for customer retention and product development. This data can also help companies understand why customers buy from them instead of their competitors. With m-commerce, customers can shop at any time, anywhere.

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Influencer-Inspired Packaging Trends 2023

CRP

Businesses – startups or big players – have inundated the online world with marketing static. This is why the demand for unique and innovative digital marketing strategies has increased. According to studies, influencer marketing platforms are expected to hit a market size of $370 million by 2027.

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