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The four trends defining online retail in 2024

Inside Retail

Customer retention With both consumers and retailers feeling the pinch of increasing costs, customer retention will be a key theme of 2024. The competitive landscape is overflowing, making customer acquisition more expensive. Customer retention efforts are six to seven times more cost-effective.

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Why Innovative Loyalty Card Programs Can Significantly Improve Customer Retention & Engagement

Parcel Pending

Savvy retailers are updating their customer loyalty programs to increase customer satisfaction and ensure customer retention. The lure of loyalty cards remains the same since its inception: it’s more cost efficient to retain an existing customer than it is to acquire a new customer. Parcel Pending.

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Frequent flyer initiatives saved airlines – can loyalty programs save retail?

Inside Retail

Frequent flyer programs infamously saved airlines’ profit margins by driving customer retention and eventually lucrative partnerships with banks. But other Australian retailers are defining a new loyalty standard for the industry.

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Retention and loyalty – how to grow when the market is down

Inside Retail

For those retailers who do not have an established loyalty program, don’t worry; there are other ways to achieve loyalty and retain shoppers without a formalised program. For those retailers with existing loyalty programs, there are several key internal and shopper-driven actions you can take to maximise ROI.

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“No immediate impact”: Experts weigh in on Senate Committee’s recommendations

Inside Retail

The review looked at whether the mergers and acquisitions reforms in other sectors such as hardware and liquor are currently adequate for competition laws. .” – Dr Kevin Argus Flow-on from a more transparent supermarket sector “There is a common theme of transparency in the recommendations.

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Driving demand with data: a recovery roadmap for retailers

Inside Retail

Shoppers are using a multi-channel approach to satisfy their needs – and this seismic shift, from both a consumer as well as a marketing perspective, has seen a huge increase in competition across every marketing channel in the customer journey. . o n Facebook tracking and user fragmentation, especially with the rise of TikTok.

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Survival guide: The keys to resilience and success in tough times

Inside Retail

About 180 retail businesses collapsed in the September quarter alone; only the construction, accommodation and other services sectors had more attrition. The global economic outlook continues to be unsettled, as financial, geopolitical and other challenges weigh on confidence, force costs higher and erode margins.