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The four trends defining online retail in 2024

Inside Retail

Customer retention With both consumers and retailers feeling the pinch of increasing costs, customer retention will be a key theme of 2024. The competitive landscape is overflowing, making customer acquisition more expensive. Customer retention efforts are six to seven times more cost-effective.

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Why Innovative Loyalty Card Programs Can Significantly Improve Customer Retention & Engagement

Parcel Pending

Savvy retailers are updating their customer loyalty programs to increase customer satisfaction and ensure customer retention. The lure of loyalty cards remains the same since its inception: it’s more cost efficient to retain an existing customer than it is to acquire a new customer. Parcel Pending.

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Frequent flyer initiatives saved airlines – can loyalty programs save retail?

Inside Retail

Frequent flyer programs infamously saved airlines’ profit margins by driving customer retention and eventually lucrative partnerships with banks. Instead, Shelper said, retailers should focus on providing cost-effective value to their members to encourage deeper engagement.

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Loyalty card wallet app Stocard drawing shoppers to engage with brands

Inside Retail

That sharing leads to a better overall customer journey and stronger customer retention, as shoppers are exposed to content relevant to their preferences and lifestyle – versus offers that don’t fit their needs or wants. . We can run multiple creative solutions for brands and retailers to engage with the user base.”.

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Retention and loyalty – how to grow when the market is down

Inside Retail

As a retailer, you can achieve customer loyalty without having a loyalty program, and conversely, you can have a loyalty program without improving customer loyalty. For those retailers who do not have an established loyalty program, don’t worry; there are other ways to achieve loyalty and retain shoppers without a formalised program.

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Survival guide: The keys to resilience and success in tough times

Inside Retail

About 180 retail businesses collapsed in the September quarter alone; only the construction, accommodation and other services sectors had more attrition. The global economic outlook continues to be unsettled, as financial, geopolitical and other challenges weigh on confidence, force costs higher and erode margins.

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Planning to sell online in the US? Here are some tactics to ensure success

Inside Retail

“You need to really lean into understanding your customer and their value and create personalised experiences that minimise wasteful spending for you as a retailer and that also drive customer retention.”

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