Creative Displays Now

MARCH 4, 2024

Retail marketing, or retail advertising, includes various tactics to spread awareness to your target audience and increase sales — from old favorites to newly launched goods. There are three primary types of retail marketing. Engage online with your audience. Keep your brand at the front of customers’ minds.

Retail Marketing 52

Retail Marketing Strategy Marketing Social Media 52

RetailMinded

FEBRUARY 24, 2021

When was the last time you received a promotional text message from a retailer, restaurant or other company you opted into? Text message marketing has become increasingly popular but more so, purposeful and profitable for brands to introduce into their marketing strategies. Sounds too good to be true, doesn’t it?

Strategy 80

Strategy Marketing Customer Engagement Engagement 80

Inside Retail

APRIL 29, 2021

After the success of this campaign, the two companies will continue to work on new methods of collecting consumer data and improving customer engagement using zero-party data. Consumers were asked to choose their favourite long sleeve polo colours and vote against other colours. Campaign objectives.

Strategy 230

Strategy Hobbies Color Customer Engagement 230

Retail Times

APRIL 24, 2024

Brands will struggle to scale their video usage and harness critical customer engagement opportunities if they can’t overcome post-production challenges according to the first Cloudinary Global Video Survey of web developers, marketers and other business leaders across 15 countries.

Customer Engagement 52

Customer Engagement Engagement Other Marketing 52

Inside Retail

JANUARY 15, 2024

Although these three brands operate in very different retail sectors, Li, Piper and Pearson agreed on a few common tactics for effectively engaging with the Gen Z consumer, from focusing on and enhancing the in-store shopping experience to learning how to “share the pen” with this younger, social-media-savvy shopper.

Social Media 246

Social Media Engagement Consumer Artistic 246

Inside Retail

NOVEMBER 14, 2022

As retail evolves, market-leading brands understand that consumers don’t separate their online shopping experience from their physical shopping experience and that shoppers expect a seamless experience in both,” explains Cameron Hanns, director at Entwined, a digital signage and kiosk solution provider.

Engagement 289

Engagement Customer Engagement Strategy Promotion 289

Inside Retail

JANUARY 5, 2023

While she says that customer data will be carefully mined for insights, she believes that NTC’s primary function will be to maximise customer engagement. It has a very powerful effect in building that initial customer relationship well before the customer engages with other more transactional platforms or experiences.”.

Customer Engagement 244

Customer Engagement Engagement Consumer Strategy 244

Inside Retail

OCTOBER 5, 2021

Powering retail growth: the next generation of contact centres presents the most important retail customer service statistics and insights in the market, painting a picture of what the future of retail contact centres looks like. About the author: Andrew Antal is Head of Marketing at Talkdesk APAC. .

Social Media 246

Social Media Customer Engagement Engagement Management 246

Inside Retail

JANUARY 12, 2023

TikTok Shop is currently available in the UK and a number of Southeast Asian markets. In Singapore, people living in the same apartment building have created community Facebook accounts to perform group buys, discovering products that others in their building are buying. Benefits far outweigh the drawbacks. Social commerce is maturing.

Social Media 264

Social Media Beauty and Health Engagement Customer Engagement 264

Retail Focus

APRIL 4, 2024

For decades, these brands, whether in fashion, automotive, hospitality, or any other domain, have held a steadfast position at the pinnacle of their respective industries. Modern luxury marketing relies on the omnichannel experience. Understanding the evolving consumer landscape is vital for tailoring marketing and service strategies.

Social Media 147

Social Media Strategy Balance Engagement 147

Inside Retail

AUGUST 1, 2023

Premium chocolatiers, much like other companies specialising in discretionary goods, are facing challenges brought about by current macroeconomic conditions. As a result, chocolate confectionery prices in Australia have surged, with companies targeting both ends of the market to stimulate sales.

Gifts 246

Gifts Customer Engagement Apparel Balance 246

Inside Retail

OCTOBER 9, 2023

As a market leader, we recognise our responsibility and ability to create a difference and build a more sustainable future for fashion. Aside from other efforts to invest in renewable materials, recycling and reuse, democratising sustainable fashion is also a key focus for us,” she noted.

Fashion 130

Fashion Engagement Shopping Customer Engagement 130

Inside Retail

NOVEMBER 24, 2021

“We’re still live, so [orders are] still rolling through,” Jade Cameron, head of customer support and community engagement, told Inside Retail. SMS marketing is a relatively new channel for LSKD, which partnered with Yotpo around six months ago. Taking customer-first to the next level.

Social Media 130

Social Media Engagement Customer Engagement Marketing 130

Inside Retail

OCTOBER 14, 2021

Barbeques Galore has launched a brand-new customer loyalty program, the Barbeque Legends Club, with a distinct offering of expertise and experience, following extensive market research by the brand. Beyond this program, we continue to invest heavily in other digital capabilities to further enhance the customer experience.

Engagement 130

Engagement Outdoor Customer Engagement Marketing 130

Inside Retail

FEBRUARY 11, 2024

The streetwear retailer is Australian-owned and operated, with a commitment to being a responsible, sustainable business that cares for its supply chain, people, and the planet, with a mission to inspire others to be 1 per cent better every day. LSKD was recently named ‘Business of the Year’ in the 2024 Telstra Best of Business Awards.

Planning 264

Planning Strategy Expansion Shopping 264

Inside Retail

MARCH 7, 2024

Despite a slight dip in 2020, the global apparel market is set to grow to about US$2 trillion by 2028, from US$1.79 Locally, women’s apparel represents the largest segment with an estimated market volume of US$11.86 billion; the men’s apparel market is about half of that, worth US$6.35 billion apparel industry in Australia.

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Apparel Boutique Fashion Expansion 130

RetailMinded

SEPTEMBER 19, 2022

Emily Washcovnick, Senior Field Marketing Manager, Yelp. “Retail Recharge is a first-of-its-kind event for Kentucky retailers to connect with others in the industry and learn how to better navigate the retail environment we face today,” said Tod Griffin, President of the Kentucky Retail Federation. billion in wages annually.

Social Media 98

Social Media Flow Customer Engagement Engagement 98

Inside Retail

SEPTEMBER 21, 2023

In marketing for BFCM, the spotlight has now shifted dramatically from email to exceptionally effective SMS campaigns. Research from the Sinch group shows 98 per cent open rates and 36 per cent clickthrough rates for SMS marketing, a level of performance unparalleled by other channels.

Engagement 130

Engagement Strategy Promotion Customer Engagement 130

Retail Focus

MAY 30, 2023

Creating a brand community has always been an important marketing concept and a valuable brand asset. Examples of brand communities include Apple enthusiasts forming online forums, Harley-Davidson motorcycle owners participating in rallies, or Nike fans engaging on social media. Ghalia BOUSTANI.

Retail Design 130

Retail Design Design Engagement Display 130

Inside Retail

JULY 23, 2023

Other groups really hold their membership to just their group – and we’re more relaxed about that. “We The business went “gangbusters” amid Covid-19 restrictions in Victoria, with customers saving money and spending more on home improvements. We don’t tell our members what to do.

Engagement 130

Engagement Customer Engagement Planning Other 130

Inside Retail

NOVEMBER 14, 2023

As the year-end shopping season kicks off, Zalora , one of Asia’s leading online fashion retailers, and part of Global Fashion Group (GFG), is ramping up its marketing to capture consumers’ attention. It facilitates wider brand reach, quicker inventory turnover, and direct engagement, thereby fostering increased brand loyalty.

Fashion 130

Fashion Tailored Engagement Shopping 130

Inside Retail

AUGUST 1, 2023

In-house teams focus on using AI for personalization, customer segmentation, and search optimization. However, with the advent of General AI, such as ChatGPT and others, we believe a new era of AI is unfolding,” he told Inside Retail. We are actively exploring the potential of General AI to automate technology creation and other areas.

Engagement 130

Engagement Tailored Customer Engagement Strategy 130

Inside Retail

SEPTEMBER 25, 2023

“My digital transformation experience is shaped by my experience handling the various nuances and needs of customers that span geographies across different industries and making sure they are delighted at every touchpoint,” he told Inside Retail. Some cultures value individual achievement, while others emphasise collective success.

Tailored 130

Tailored Strategy Engagement Accessories 130

Retail Focus

NOVEMBER 22, 2023

Furthermore, I assess their impact on the visibility of a brand, customer engagement, and overall success. Cross-Marketing Opportunities: Collaborations and partnerships with other luxury brands or influencers broaden the appeal and reach of Christmas pop-ups.

Social Media 162

Social Media Gifts Jewelry Curate 162

Inside Retail

JANUARY 24, 2022

As seen in major supermarkets, click-and-collect and self-service kiosks are now an in-store fixture, although there are more retailers from other categories deploying similar initiatives, such as sporting goods retailers, DIY stores and home hypermarkets. Customers come back for the conversation.

Engagement 162

Engagement Customer Engagement Sporting Goods Shopping 162

Inside Retail

AUGUST 7, 2021

Redemption rate (RR), which provides insights into whether customers are actively engaging with a retailer’s loyalty program, can help determine who are the most enthusiastic loyalty members and indicate which types of points and rewards are redeemed more than others. Customer retention rate.

Customer Retention 130

Customer Retention Engagement Customer Engagement Strategy 130

RetailMinded

APRIL 5, 2024

Understanding Your Market The first step in running a successful retail store is understanding your market. Offering products that blend these practical benefits with stylish designs can set your store apart in the competitive accessory market. When it comes to Apple Watch accessories, variety is key.

Accessories 52

Accessories Accessories Curate Fashion 52

Inside Retail

APRIL 14, 2024

There have been other women trailblazers in major retail companies such as Dawn Robertson as Myer managing director, Clare Peters as Woolworths supermarkets MD and Launa Inman as Target MD, but never three in headline roles at the same time.

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Management Retail Chains Department Stores Contrast 130

Inside Retail

AUGUST 17, 2021

Shopping habits also shifted as we were forced to shop online, having no other options available during lockdown periods. From a seamless online presence to physical retail via its recently acquired Browns boutiques in the UK, it’s clear Farfetch dominates in retail and has also developed technology to support other retailers.

Fashion 130

Fashion Customer Engagement Beauty and Health Engagement 130

Inside Retail

JULY 11, 2023

. “Our customers can look forward to a refreshed experience, including the relaunch of our website with a new online experience in two months and rollout of the revamped store design across all our other seven outlets by the end of September this year,” she told Inside Retail. So, that’s what we are doing now.”

Reimagine 130

Reimagine Social Media Customer Engagement Management 130

Inside Retail

FEBRUARY 27, 2023

The ‘Yanxi AI’ platform, which was developed from JD’s early smart customer service chatbot, applies dialogue generation in both customer service and generating marketing content like selling points. It can auto-generate short- and long-form copy for businesses to use in marketing.

Engagement 130

Engagement Customer Engagement Form Marketing 130

Retail Bound

NOVEMBER 7, 2023

WHERE TO ALLOCATE PR FUNDS Many companies seem to place PR within their marketing department budgets. Other companies see PR as more of an executive department expense. Does your reason for running a PR campaign align more closely with your marketing department’s objectives or your executive team’s objectives?

Social Media 52

Social Media Promotion Customer Engagement Advertising 52

RetailMinded

JANUARY 10, 2024

This makes for a winning partnership and the confidence in knowing you are supporting a small or mid-size business, just as you with others often did more routinely, as well. Looking ahead into 2024, it’s time to keep up with how consumers truly prefer to engage. In other words, don’t over complicate it. Learn more here.

Social Media 86

Social Media Strategy Engagement Jewelry 86

Inside Retail

MAY 25, 2023

Moving forward, we look to partner with other brands that celebrate the playfulness of our heritage and brand nostalgia. The SoHo pop-up will help the company adapt its offering for the Esprit shopper in North America, and provide insight around how customers engage with the team, product and overall store environment.

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Planning Pattern Space Perspective 130

Inside Retail

NOVEMBER 27, 2023

As we edge closer to 2024, this phygital wave is being propelled by a raft of emerging technologies that promise to redefine the contours of retail operations, marketing strategies and customer engagement paradigms. Here, we delve deeper into some of the key technologies already steering this change.

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Consumer Engagement Shopping Pattern 147

Inside Retail

OCTOBER 24, 2021

Australian e-commerce is booming in the wake of the pandemic, with vast new groups of consumers coming into the market who have only recently latched onto the benefits of digital shopping, and businesses that have adopted strong customer service strategies delivered via mobile channels are being rewarded.

Form 130

Form Engagement Consumer Customer Engagement 130

Retail Bound

APRIL 2, 2024

This includes researching the market demand for your product, understanding your target audience, and analyzing the competition. By doing this research, you’ll gain valuable insights into the potential success of your product and how to position it in the market. So make sure to prioritize this aspect of your business.

Social Media 40

Social Media Advertising Strategy Color 40