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Crafting luxury brand narratives through popup stores

Retail Focus

Moreover, brands could encourage customers and visitors to actively participate and share their experiences through social media. This scarcity creates a sense of urgency and exclusivity, driving customer engagement and brand loyalty. It has designed popup stores with Instagram-worthy moments in mind.

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Day two at NRF: Retail bosses debunk Gen Z myths and discuss growth

Inside Retail

Although these three brands operate in very different retail sectors, Li, Piper and Pearson agreed on a few common tactics for effectively engaging with the Gen Z consumer, from focusing on and enhancing the in-store shopping experience to learning how to “share the pen” with this younger, social-media-savvy shopper.

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Why Wilson is bringing its A-game to physical retail in the US market

Inside Retail

Wilson Sporting Goods Co recently unveiled its first retail store in California, located within the well-known Third Street Promenade shopping district in Santa Monica. The 4,500 square foot space is the company’s first bricks-and-mortar location on the West Coast. This changes the classic retail model of purchasing and reselling.

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The new trend in retail is hyper-efficiency

Inside Retail

Online and in-person selling quickly became complementary strategies and soon that model gave way to omnichannel retailing – delivering a seamless customer experience across all platforms including physical space, e-commerce, mobile applications, and social media. Efficiency redefined.

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Meet Daniel Broderick, a New Yorker helming New Era’s APAC operations

Inside Retail

He went on to say that the city’s diverse and multicultural population also presents an opportunity for New Era to tap into various customer segments. The brand also invested in targeted marketing campaigns, leveraging social media and celebrity endorsements to engage with a younger demographic. “My

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Still wondering what the metaverse is? Here’s what you need to know

Inside Retail

Since the pandemic started, retail brands have been forced to make the shift to digital at warp speed – prioritising a major shift towards online purchases, customer engagement and social amplification in order to maintain relevance in this brave new world.

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4 Retail Resolutions to Help Businesses Become More Profitable

RetailMinded

Through data, the most favorable carriers based on transit time, pickup locations and more can be identified – ultimately helping shippers to reduce unexpected fees and meet shipping expectations. From a texting perspective, it almost forces you to keep things clear and concise – a winning duo when it comes to customer communication.