Inside Retail
JANUARY 12, 2023
Social commerce – shopping on social media platforms – is expected to reach US$1.2 McKinsey & Co stated in mid-2022 that social commerce comprised more than 13 per cent of China’s total e-commerce sales. All of which is to underscore that social commerce is big, and growing exponentially. trillion ($1.9
Inside Retail
AUGUST 10, 2023
With over 460 million people using social media platform Pinterest each month, there are countless opportunities for savvy retailers to capitalise on this engagement, and convert traffic into sales. They are coming because it’s away from the toxicity of other social media platforms,” she said.
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Retail Focus
JUNE 16, 2023
This is to tailor a brand story that resonates with them. Moreover, brands could encourage customers and visitors to actively participate and share their experiences through social media. Engaging with social media and influencers: Social media platforms play an important role in pop-up stores’ success.
Inside Retail
JULY 4, 2023
A new consumer behaviour trend has taken over social media that, ironically, is the complete antithesis of a trend. Imagine plain, logo-less cashmere sweaters, perfectly-tailored shirts and unrecognisable Swiss timepieces. Prada, Loewe and Bottega Veneta presented elevated basics intended for small and curated capsule wardrobes.
RetailMinded
SEPTEMBER 30, 2023
Independent retailers must meticulously curate this identity to carve a niche in the competitive market. Implementing ecommerce personalization strategies can significantly enhance the shopping journey by tailoring it to individual preferences. Every abandoned cart and lingered gaze helps in outlining consumer preferences.
Inside Retail
JUNE 15, 2023
We found that Gen Z values a dynamic, interactive, work-in-progress style of personal brand, rather than one that feels overly curated and fake. Regular self-monitoring of social media profiles is important to manage your desired online persona. This article is republished from The Conversation under a Creative Commons license.
Retail Focus
DECEMBER 12, 2023
These meticulously curated displays are more than just aesthetics, they convey a diverse range of messages that encompass product offerings, discounts, overall ambiance, and brand identity. Furthermore, a growing emphasis on environmental and social responsibility is expected to shape the design of Christmas window displays.
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