Retail Focus

OCTOBER 17, 2023

Regular readers of Retail Focus will remember a recent article that focused on surfaces in retail and how shops and other venues can utilise these as part of their marketing strategy to help drive more sales. Then there is the floor beneath them.

Promotion 162

Promotion Outdoor Space Display 162

Inside Retail

JUNE 28, 2021

In today’s new normal, the shopping experience is no longer defined by the boundaries of bricks-and-mortar, but by the customer journey as a whole. Consumers now expect retailers to engage them whenever and wherever they want, with a shopping experience tailored to their individual needs. And consumers can feel it.

Customer Retention 221

Customer Retention Engagement Advertising Consumer 221

Retail Bound

APRIL 11, 2022

Today’s modern retail ecosystem is dynamic, complex, and involves multiple channels like large-chain, specialty and regional stores, catalog retailers, ecommerce sites, TV shopping networks, incentive, and reward marketing channels, and B2B verticals like hospitality, travel, and more. Retail Marketing Channels.

Retail Marketing 52

Retail Marketing Marketing Planning Promotion 52

Inside Retail

MAY 31, 2023

That means it can promote thousands of Chinese small businesses and micro-brands yet need not store any inventory. Traditionally, small businesses have struggled to break into a retail market dominated by global brands and manufacturers, lacking the marketing strength to become a cross-border retailer on their own.

Social Media 130

Social Media Consumer Fashion Marketing 130

Retail Focus

DECEMBER 3, 2023

Looking at the current market, there are plenty of examples of how AI is improving retail both for businesses in the market and the consumer. Retail Focus has received plenty of emails on the subject from early adopters of AI in the sector, setting out how AI has helped them improve as a business.

Advertising 147

Advertising Focal Point Display Shopping 147

Retail Bound

DECEMBER 26, 2023

Product launches from manufacturers have been a crucial part of the retail industry for many years, serving as a driving force for companies to stay ahead of competitors and meet the ever-changing demands of consumers. Sustainability As consumers become more environmentally conscious, sustainability has become a top priority for many.

Social Media 52

Social Media Promotion Tailored Strategy 52

Inside Retail

AUGUST 20, 2022

As we know, today’s consumers are doing much of their shopping online. To help navigate this cookieless world, Braze released a Retail Customer Engagement Review that looks to solve three common challenges being faced by retailers today. billion on online retail , accounting for around 13.2

Customer Engagement 130

Customer Engagement Engagement Reimagine Strategy 130

Retail Bound

MAY 9, 2023

Influencer marketing is a form of marketing where businesses partner with social media influencers to promote their products or services. Retail-specific influencers play a significant role in promoting products and driving sales for brands at specific retailers.

Retail Sales 98

Retail Sales Promotion Social Media Engagement 98

Inside Retail

JANUARY 24, 2023

To what extent can City Chic’s half-year results be attributed to external trends and changes in consumer behaviour? As reported by Inside Retail , the plus-sized womenswear retailer recorded a sales dip of about eight per cent to $168.6 As such, retailers need to be strategic and forward-thinking in how they participate.

Promotion 130

Promotion Fashion Marketing Apparel 130

Inside Retail

MARCH 29, 2022

Pre-Covid, augmented reality, the metaverse and livestream shopping were distant concepts for many mainstream retailers. We are at the forefront of innovation with social commerce, enhanced retailing and emerging retailing. While TikTok is an emerging platform, purchases from it are significantly less (12 per cent).

Social Media 130

Social Media Engagement Shopping Concept 130

Retail Focus

FEBRUARY 2, 2024

Surviving and thriving in today’s competitive retail market requires more than offering quality products at best prices. These statistics highlight the significance of personalised customer interactions in the retail space. By learning how they think and feel, you can enhance their shopping experience with your brand.

Social Media 130

Social Media Perspective Tailored Strategy 130

Creative Displays Now

JANUARY 17, 2023

Custom retail displays use eye-catching material to make your product and brand stand out among your competitors and offer promotions and discounts to increase sales. They target consumers who are ready to buy your product but need one final push. They target consumers who are ready to buy your product but need one final push.

Display 98

Display Advertising Promotion Strategy 98

RetailMinded

JANUARY 4, 2022

Retail marketing has never been the same, especially with the changes brought about by the pandemic. These significant changes in the digital and marketing spaces altered customer expectations, shopping processes, and online experiences. Retail marketing isn’t easy. Facial Recognition .

Social Media 98

Social Media Marketing Promotion Shopping 98

Inside Retail

APRIL 28, 2021

Like many talented industry professionals last year, Uniek founder Katherine Gracey was motivated to finally take the plunge and launch her own loungewear direct-to-consumer business. You launched Uniek with the aim to shine a light on older women who are normally overlooked by other retailers. Keep it simple.

Marketing 246

Marketing Fashion Promotion Light 246

Retail Focus

OCTOBER 18, 2022

Rising inflation is playing a part in homeowners cutting back on non-essential spending in the run-up to Christmas but how serious an issue is this for the retail industry? . But it isn’t likely to be the disaster in the overall retail market that some people predict. People Are Still Carrying Out DIY Jobs.

Consumer 130

Consumer Shopping Retail Marketing Retail Design 130

Inside Retail

JUNE 25, 2023

Central Retail’s Tops Club, a 15,000sqm affair unveiled at Central Rama 2 shopping mall in south Bangkok last September, is a good example. Shopping at Tops Club also requires membership but the fee is likely to be more like gravy than a key component of revenue needed to drive profit, as it is with Costco.

Concept 130

Concept Reimagine Interior Design Marketing 130

Inside Retail

MARCH 21, 2024

Last year, retailers were forced to focus on finding ways to mitigate the impact of the cost-of-living crisis on shoppers. Choco Up surveyed more than 500 shoppers and asked them what they love about their favourite retailers – and why they avoid others.

Consumer 130

Consumer Tailored Management Shopping 130

Retail Prophet

AUGUST 11, 2023

E-commerce, which in 2003 amounted to a rounding error on most retailers’ profit and loss statements, has become table stakes for any business wishing to survive. But the shift is bigger than consumer-facing innovations. Because, as it turns out, attracting attention and promoting recall are what art does best.

Art 52

Art Consumer Artistic Form 52

Retailing Insight

MARCH 24, 2021

Retailers and indeed, many other brands, understand the quintessential need for unique consumer experiences which foster a human bond. Pop-ups started based on this need – think Farmer’s Markets – but they’ve quickly evolved. That shows how short-term shop spaces are a proven vehicle for doing just that. The Concept.

Social Media 98

Social Media Concept Engagement Artistic 98

Inside Retail

SEPTEMBER 12, 2023

Recent research has revealed that luxury Australia retailers aren’t doing enough to capture the attention of, and drive consumer spending by, migrants of Asian background and heritage. In order to do so effectively, she stressed the importance of understanding the various factors and intricacies that inform their consumer behaviour.

Consumer 263

Consumer Department Stores Contrast Engagement 263

CAAD

NOVEMBER 9, 2022

Although for decades and decades it has been a minor issue in the retail sector , the check-out process has become the new battleground for retail operations to engage and retain customers. This is part of the ongoing need to improve the customer experience in the physical shop and of course in the digital store.

Line 52

Line Shopping Accessories Accessories 52

CAAD

APRIL 27, 2022

Everyone is aware of the importance of storytelling in the retail sector, but how many good examples can we find today? . Storytelling in retail design is the commitment to capture the consumer through a visual narrative , in which history, tradition, values and the company’s business idea are the main protagonists. .

Retail Design 52

Retail Design Design Visual Merchandising Interior Design 52

Inside Retail

FEBRUARY 16, 2023

As travel picks up in Southeast Asia, retailers, brands and marketers are revving up promotions and campaigns to encourage consumers to splurge on impulse purchases. “We We’ve observed an acceleration of the ultra prestige segment, especially in the more mature luxury markets of Asia and the Gulf,” she stressed.

Retail Marketing 130

Retail Marketing Marketing Artistic Gifts 130

Rose

MARCH 24, 2020

In years past, visual merchandising strategy consisted largely of displays, fixtures and signware designed to attract, engage and motivate a customer toward making a purchase — part of a retail experience that could be described as transactional. Manufacturers often provide such promotional tools; don’t hesitate to use them.

Visual Merchandising 64

Visual Merchandising Merchandising Art Display 64

Retail Focus

SEPTEMBER 17, 2023

Brands then tell a story that their consumers can engage with. A store’s layout design can communicate a product’s value and price as well as influence how people shop with you. Marketing effort is rewarded Many retailers failed to promote Christmas for many years.

Display 130

Display Merchandising Social Media Visual Merchandising 130

Inside Retail

NOVEMBER 21, 2022

By using future-focused insights, retailing marketers can evolve their strategies to stay abreast of change. A marketer’s crystal ball? TRA is currently working on a foresight project for a large retailer in Australia to help them understand the attitudes of a particular demographic and how they affect shopping behaviour.

Strategy 245

Strategy Marketing Consumer Planning 245

Barber Design

APRIL 27, 2017

Retailers are constantly developing more effective methods for engaging with customers – not just to make a sale, but to promote their brand and instil customer loyalty. In the past retailers would broadcast one single message for all customers to consume. Showing rather than telling. is it waterproof? –

Tailored 52

Tailored Engagement Social Media Outdoor 52

Greater Group

DECEMBER 24, 2019

Experiential retail has developed out of the need to adapt to the changing market due to the rapid growth of the online market. While a considerate percentage of shopping nowadays takes place online – especially among millennials and Gen Z – it remains favourable for brands to keep one foot on the ground. Galaxy Harajuku.

Social Media 52

Social Media Concept Gifts Color 52

Inside Retail

MARCH 21, 2023

These companies provide trusted sources of information that save consumers’ time by quickly sorting through the vast amount of available information. For a retail brand, this approach can involve offering in-depth product reviews and comparisons or creating helpful buying guides for different product categories.

Curate 130

Curate Engagement Space Social Media 130