Consumer Form Perspective Social Media 
Design Week
AUGUST 17, 2021
But you probably know her best for her work creating augmented reality (AR) social media filters for some of the world’s biggest brands. “Everything is new in AR” The scope of social media filters is considerable – Galinari’s work has so far gained more than 400 million impressions across platforms. .
Inside Retail
NOVEMBER 1, 2022
Bunnings has printed its last-ever catalogue after the hardware titan axed the glossy bright paper in favour of an entirely digital marketing mix, as the last vestiges from the print era continue to crumble in an increasingly pixelated consumer market. But have some brands been too quick to declare the catalogue a dated relic of a bygone era?
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Inside Retail
JULY 7, 2021
But the industry is increasingly under scrutiny, due to the impact content can have on the mental health of young people, with many influencers criticised for misleading consumers about products and their appearance through the use of editing tools. billion this year, up from US$9.7 Importance of authenticity.
Inside Retail
SEPTEMBER 22, 2021
We know for a fact that consumers are tired of not seeing themselves reflected in advertising and marketing and are finally starting to vocalise this, thanks to the help of platforms like social media,” she said. Consumers] don’t always want to see the slender, 20-year-old model featured in the campaigns for the brands they buy.
Inside Retail
NOVEMBER 7, 2023
Headlines blared that these iconic US-based brands would be replaced by the newly formed Kenvue and Kellanova, respectively. The announcements lit up the social media sphere as another example of corporatisation gone too far: “How dare they even think about dropping the typeface.” Well, kind of anyway. I’ll clear that up later.
Trade Show Booth Companies - Trade Group
JUNE 22, 2023
To put this year’s awards into perspective, here’s how they compare other 2018 sporting events: The 2018 U.S. For brands, more is needed to reach the esports consumer. Consumers, in general, do not relate to brands in the same way they did even a few years ago. A slow-motion video at a Red Platform.
Retail Focus
FEBRUARY 2, 2024
Prioritise Personalised Customer Interactions According to a 2022 survey, 62% of buyers who bought something online in the past six months stated that brands would lose customer loyalty if they delivered a non-personalised experience to consumers. It gives your team an insider’s perspective into customers’ pain points and experiences.
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