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How to nail your BFCM strategy without adding to the noise

Inside Retail

As Aussie shoppers’ expectations grow, your BFCM (Black Friday Cyber Monday) planning needs to start earlier every year. But if you’re in the habit of just doing a big promotion and blasting it at your customers and followers, you’re in for a rude shock this year. Get in front of your customers (or in their pocket).

Strategy 243
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Ready, set, BFCM: five winning strategies you can implement right now

Inside Retail

As the annual Black Friday Cyber Monday (BFCM) shopping season nears, it’s not too late to review strategies to optimise sales during this key annual retail festival. If you are using dynamic codes, be sure to upload enough codes for the number of people you plan to send them to.

Strategy 130
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Adapting To Changing Consumer Behavior: Strategies For Indie Retailers

RetailMinded

According to McKinsey & Company , 75% of consumers are exploring new shopping behaviors, indicating a significant change in their preferences and priorities. I’ll then suggest some effective strategies that independent retailers can use to stay ahead of the competition. So let’s get to it!

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Adapting To Changing Consumer Behavior: Strategies For Indie Retailers

RetailMinded

According to McKinsey & Company , 75% of consumers are exploring new shopping behaviors, indicating a significant change in their preferences and priorities. I’ll then suggest some effective strategies that independent retailers can use to stay ahead of the competition. So let’s get to it!

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Myer’s latest trading update is a testament to putting the customer first

Inside Retail

It’s no secret that consumer-facing retail has had a tough year trying to stay price-competitive for customers. Over the last five years as CEO, King has been enacting his ‘customer-first plan’ which has re-established Myer as Australia’s 8th most trusted brand, according to Roy Morgan.

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How to create an Effective Merchandising Plan

Compliantia

It wasn’t too long ago that retailers and consumers were facing a plague of out-of-stock merchandise and empty shelves — on account of supply-chain disruptions in global retail. This is where a merchandising plan can help. This article will guide you through the process of crafting an effective merchandising plan for your retail store.

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Retail’s returns challenge: How to balance customer demands and overheads

Inside Retail

Growing consumer expectations of free delivery and free returns are placing pressure on retailers who on one hand recognise customer demand, but on the other are trying to reduce their operating costs. Retailers faced with rising delivery costs driven by shippers can implement several strategies to mitigate the problem, said Pope.

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