Retail Focus

NOVEMBER 7, 2022

More recently, sustainability has also been reflected in how brands furnish their stores and the equipment they focus on making their stores more sustainable. Fashion brands investments are more concentrated towards creating value for customers, engaging them, and engaging with them.

Brand Management 130

Brand Management Fashion Management Perspective 130

Inside Retail

FEBRUARY 19, 2024

You don’t have to be a marketing expert to know that Taylor Swift is a bulletproof brand that consistently improves, regardless of the challenges she faces or the challenges she sets for herself. There are countless examples of brands leveraging their success stories through various PR strategies.

Marketing 290

Marketing Engagement Strategy Social Media 290

Retail Focus

FEBRUARY 9, 2023

Urban proximity concepts are becoming more relevant, and rural proximity concepts are retreating to less relevant formats. Given this situation, startups have been invited to invest in their local communities to revive the street with local concepts. The retail environment concept, theme and offer display.

Social Media 264

Social Media Concept Shopping Beauty and Health 264

Inside Retail

JUNE 18, 2023

“We’re a sports company, but I also see us as a movement and wellness company – this means embracing and celebrating all forms of movement and all health journeys, and being your authentic self,” said Liz Weldon, VP of Global Nike Women’s brand management. “We

Marketing 130

Marketing Engagement Space Brand Management 130

Retail Focus

AUGUST 10, 2023

Recently, they crossed all boundaries to discover the vast opportunities for their brands to evolve and grow. Market penetration into diverse sectors enables luxury brands to diversify revenue streams, opening doors to uncharted markets and widening their scope of influence. However, this journey is not without its share of pitfalls.

Expansion 130

Expansion Balance Boutique Curate 130

Inside Retail

JUNE 1, 2022

“Our private-label strategy is one of identifying gaps or opportunities in categories that we know well, and is based on data collected from our deeply engaged community.”. Viviology will be marketed to all genders, Morris said, as men demonstrate increasing engagement with the skincare category. “We

Social Media 182

Social Media Engagement Line Strategy 182

Inside Retail

AUGUST 5, 2021

Singapore-based online marketplace Carousell has appointed Kevin Huang as its new managing director for its Hong Kong operations. Online platform OnTheList gets new brand manager. OnTheList appointed Alexis Fredet as its new brand manager for Australia. He started in June this year.

Management 130

Management Brand Management Strategy Architecture 130