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Airport Advertising Tips

Contra

Airport Advertising Tips Targeting travellers at an airport is an excellent option for advertising. Airport advertising is very effective as it targets people with usually long wait times before they board or while they are waiting for their bags. Advertisements are available to be put both inside and outside the lift.

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Marketing in a post-cookie world: It’s all about trust and personalisation

Inside Retail

A recent study conducted by customer engagement platform Twilio revealed that marketers in the Asia-Pacific (APAC) region are not only embracing this transition but also recognising the vast potential of alternative data sources, particularly zero and first-party data.

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4 More Key Design Considerations To Create Captivating Displays for Restaurants, Retail Environments, and Cannabis Dispensaries 

Show Best

In cannabis dispensaries, interactive screens can provide detailed product information, dosage recommendations, and educational content. Integrating technology not only modernizes the display but also provides valuable information to customers.

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How AI could help solve the disconnect between online and offline retail

Inside Retail

Online, the frustration is often due to inadequate product information and a cumbersome process for product returns, all of which are areas ripe for AI integration,” he told Inside Retail. They should empower employees with AI-driven tools for better customer engagement, ensuring a consistent experience across all channels,” he added.

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Decoding the journey from online research to in-store purchase

Inside Retail

In fact, while internet search is the most common method of gathering information for an upcoming shop, catalogues are a close second, ahead of social media and more traditional forms of advertising. Watch the full webinar here. And, according to Straw, data will play a key role in this transition. “I

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How to Launch New Products on Amazon

Retail Bound

Write a compelling and informative product description that highlights the benefits of your product and makes customers want to buy it. Don’t forget to also include accurate and detailed information about your product, such as size, color, materials, etc.

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How top retailers have transformed customer experience

Inside Retail

Combine this with a customer base whose expectations of what makes a great experience have continued to rise, and in some cases are heightened through periods of lockdown, and you have a sense of the challenge facing the retail sector. For more information visit Localz. Click and Collect no longer nice to have.

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