Compliantia

MARCH 31, 2023

Retail consultant and influencer, Ian Scott , says, “If stores are poorly presented, all the hard work from marketing, advertising, sourcing, and construction is wasted because shoppers won’t be inspired at the final point of purchase.” Typically, in-store signage is of three types: informational, navigational, and promotional.

Merchandising 93

Merchandising Planning Visual Merchandising Display 93

Inside Retail

NOVEMBER 27, 2023

As we edge closer to 2024, this phygital wave is being propelled by a raft of emerging technologies that promise to redefine the contours of retail operations, marketing strategies and customer engagement paradigms. Moreover, this technology extends its utility beyond mere product recommendations.

Consumer 147

Consumer Engagement Shopping Pattern 147

Compliantia

JULY 4, 2023

Varying local and regional laws and regulations Different locations often have specific laws and regulations related to promotions, discounts, and advertising. It’s essential to stay informed and ensure that all promotional activities comply with the local regulations to avoid any legal issues.

Promotion 95

Promotion Location Management Tailored 95