Retail Focus

NOVEMBER 22, 2023

The holiday season’s magical air of celebration and joy influences how people shop and engage with brands. Furthermore, I assess their impact on the visibility of a brand, customer engagement, and overall success. Social Media Buzz: Luxury pop-up stores become social media sensations during the Christmas period.

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Social Media Gifts Jewelry Curate 162

Inside Retail

APRIL 7, 2024

Learn more “City Beach Australia has recently built a strong relationship with BMS Brands,” explains Reece Foster, menswear accessory buyer at City Beach Australia. “We With products meticulously crafted to spark imagination and engage the senses, Magic Sensory promises to captivate young minds and foster developmental growth.

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Inside Retail

FEBRUARY 22, 2024

Her savvy for social media not only sells out products but landed her a role as head of sales for ANZ at LTK, the world’s largest premium influencer marketing platform. At first it started as a fashion blog; we launched a small clothing line that didn’t get so much traction and then pivoted into leather accessories.

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Social Media Fashion Department Stores Accessories 130

Inside Retail

JANUARY 24, 2024

With a focus on the digital landscape, Bata Thailand strategically harnessed the power of social media, employing influencers to generate perception-altering content on digital platforms. Social media and influencers Social media and online content platforms are part and parcel of any company’s marketing strategy.

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Social Media Customer Retention Visual Merchandising Strategy 130

Inside Retail

OCTOBER 25, 2022

A new generation of social marketing. Traditional marketing strategies are unlikely to attract the attention of Gen Z, who are famously glued to their phones. Social media is the way forward, but it’s not enough to simply convert your existing TV or online ads and slap them on social. .

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Shopping Advertising Social Media Fashion 246

Inside Retail

DECEMBER 13, 2023

Addison Cain, a beauty strategy and innovation manager at consumer behavior and trend analysis company Spate, shared that the average number of Google searches for Hannukkah has reached 874,700 per month, an increase of 38.2 per cent year over year.

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Gifts Accessories Accessories Social Media 130

Inside Retail

SEPTEMBER 6, 2022

The digital fashion collection can be experienced in two ways: live via AR or by uploading a full-body picture so that items can be overlaid onto the image, which can be shared on social media. Snapchat was one of the first social platforms to enhance its AR capability to handle clothing and accessories.

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Fashion Social Media Space Accessories 147

RetailMinded

JANUARY 10, 2024

In fact, this is a huge appeal to customers across the generations and has opportunities that appeal to many categories that include home decor, beauty and wellness, accessories and fashion, paper goods, pet products, kids and baby goods, and jewelry. Do you offer a multi-carrier shipping strategy? Why or why not? Learn more here.

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Social Media Strategy Engagement Jewelry 86

Inside Retail

FEBRUARY 17, 2022

Since the pandemic started, retail brands have been forced to make the shift to digital at warp speed – prioritising a major shift towards online purchases, customer engagement and social amplification in order to maintain relevance in this brave new world. What is the metaverse? Another dimension for shoppers.

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Social Media Fashion Strategy Engagement 231

Inside Retail

OCTOBER 14, 2021

The broadcast aired across multiple channels and was met with phenomenal engagement worldwide. Today, we must find new ways to connect and engage, becoming pioneers of new messages. To receive billions of views across 30 platforms simultaneously requires immense strategy, planning and execution. million views.

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Social Media Fashion Engagement Reimagine 246

Inside Retail

OCTOBER 24, 2023

The brand also invested in targeted marketing campaigns, leveraging social media and celebrity endorsements to engage with a younger demographic. “My Broderick said that he gained valuable insights into effective brand positioning, marketing strategies, and building strong partnerships with retailers and influencers.

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Inside Retail

AUGUST 22, 2023

Over the last four years, the brand has built a strong direct-to-consumer and retail presence and loyal consumer base, thanks to its variety of brightly colored and boldly patterned intimates and other apparel, and a marketing strategy centred on micro-influencers and user-generated content.

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Inside Retail

NOVEMBER 14, 2023

The report found that Gen Y, also known as the millennial generation, is at the forefront of ethical consumption, with over 70 per cent actively engaged, surpassing Gen Z (66 per cent), Gen X (61 per cent), and Baby Boomers (54 per cent). Notably, there has been a 12.5 However, there is a “significant gap between awareness and action.”

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Inside Retail

SEPTEMBER 7, 2023

It’s safe to say the platform has some winning strategies that keep consumers coming back. An effective marketing strategy Unlike other e-commerce platforms that focus on functional benefits such as saving money, Temu caters to consumers’ emotional needs. An AI-powered promotional strategy. Search engine marketing.

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Advertising Promotion Strategy Consumer 130

Inside Retail

APRIL 4, 2024

A journey that began with product adaptation is now advancing into store design, staff training and the embrace of sales channels like influencers and social media platforms that not so long ago might have seemed unimaginable for a conservative, traditional Italian shoemaker. “We Omnichannel is the only strategy for brands.”

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Strategy Consumer Marketing Fashion 130

Inside Retail

SEPTEMBER 17, 2023

It comes as no surprise that difficulty with sensory input is a common barrier for neurodivergent people and their families engaging in public spaces. While these differences can bring great joy, they can also be distracting, stressful, overwhelming and even painful.

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Inside Retail

JUNE 20, 2021

The majority of those who occupied themselves by watching TV, shopping, gaming and engaging with social media say time spent on these activities will either taper this year or revert to pre-pandemic levels. Effective omni-channel strategies are more important than ever before. Have new behaviours become habits?

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Consumer Beauty and Health Consumer Electronics Social Media 242

Inside Retail

MAY 13, 2021

But creating engaging digital shows is just half the battle: prior to the pandemic, Fashion Week was beginning to represent a massive influencer marketing opportunity, with backstage passes, front row seats, and exclusive parties prompting high-impact social content from bloggers. Don’t underestimate the power of fun.

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Fashion Social Media Gifts Marketing 147

Inside Retail

SEPTEMBER 5, 2023

We engaged with brand influencers and we got in touch with the best sneaker stores in the world. Holistic strategies The company uses ingredients like jojoba oil and coconut extracts to make sure every formulation is all-natural. They focused on the ‘long game’ and started connecting with consumers in a premium and ‘fun’ way. “We

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Social Media Strategy Marketing Balance 130

Inside Retail

JUNE 10, 2021

Digital showrooms and interactive virtual spaces are becoming the norm in retail as entirely new channels to engage and showcase products. When we’re not confined by physical walls, we have the potential to craft experiences that redefine brand engagement and can touch people anywhere in the world.

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Social Media Fashion Boutique Engagement 130

Inside Retail

JANUARY 16, 2022

“While inclusive messaging and celebrity clout have been integral to their success, their influencer and ambassador marketing strategy has also allowed the brand to leverage the reach of a wide range of both macro and micro influencers across social media,” Reid said. Opportunity for storytelling.

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Social Media Fashion Marketing Light 130

Inside Retail

APRIL 22, 2021

And like Apple, Nike’s access to global data and consumer insights informs its strategies. Platforms that we may consider being a waste of time such as computer games, content streaming sites, and social media apps, are normal environments where kids thrive, socialise, create, and develop important skills.

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Inside Retail

APRIL 6, 2023

As traditional bricks-and-mortar stores face new challenges and e-commerce continues to grow, retailers are looking for innovative ways to reach consumers and provide engaging shopping experiences. strategy aligns with the company as a whole. strategy, as well as the company’s overall commitment to digital transformation.

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Fashion Apparel Social Media Shopping 130

Inside Retail

FEBRUARY 6, 2022

I think we’ve really differentiated ourselves by being customer-obsessed, social media-driven and, what we call ourselves, a content powerhouse. IR: The womenswear market is flooded with so many different brands now, especially on social media. We have great engagement on the [SMS] channel.

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Social Media Fashion Strategy Expansion 130

Inside Retail

JULY 19, 2021

New brands may want to work on their brand awareness, and social media may be something they can use for that. We have a social media team that works with brands on creating content and engaging audiences, and we have our own crew of Zalora influencers that works with the brands on promoting partnerships, events and campaigns.

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Social Media Fashion Consumer Marketing 130

Trade Show Booth Companies - Trade Group

AUGUST 28, 2023

At trade shows, you can Get exposure to new markets Showcase innovations and products Directly interact with potential customers Analyze the competition’s offerings Exhibiting at automotive trade shows can significantly contribute to business success by facilitating brand exposure, customer engagement, and competitive analysis.

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Social Media Customer Retention Engagement Strategy 52

Inside Retail

JUNE 9, 2021

Since Afterpay Australian Fashion Week wrapped up last Friday night, critics have come out on social media, accusing it of ‘tokenistic’ attempts at diversity and inclusion. It’s not about turning up at a parade or posting on social media, it’s about getting to the root cause of an issue and affecting systemic change.

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Fashion Social Media Texture Advertising 264

Inside Retail

APRIL 25, 2022

There are reports Meta will be following close behind, in an effort to push NFTs into mainstream social media platforms. The new Harvey Nichols retail strategy to sell blue-chip NFTs, produce physical products from NFTs and provide NFT services is not to be underestimated. Have you considered your crypto business strategy yet?

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Retail Space Space Department Stores Art 130

Inside Retail

MARCH 28, 2022

In APAC, we are communicating to our customers through our onsite/app, CRM channels, social media and additionally digital branding ad placements and performance marketing channels. VM: More than a misconception, we want to continue educating the wider audience on the different reasons why our community engages with pre-loved fashion.

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Fashion Marketing Social Media Strategy 130

Inside Retail

FEBRUARY 22, 2023

Heritage and luxury brands such as Burberry, Gucci, and Tommy Hilfiger have sought new channels to engage a youthful audience. Yet consumer demand is not wavering and fashion trend cycles are shorter than ever due to social media, fast fashion, and technology. And Nike and Adidas entered the metaverse at full speed.

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Strategy Fashion Apparel Advertising 147

Trade Show Booth Companies - Trade Group

JANUARY 26, 2022

Your booth is engaging and eye-catching. Instead of the fishbowl, create a strategy to distribute the swag. Since the reason for your giveaway is to make contact with prospective clients, you want to make sure that attendees engage with your booth staff before walking away with your swag. Your staff is trained and charming.

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Gifts Social Media Engagement Color 52

CAAD

NOVEMBER 9, 2022

Although for decades and decades it has been a minor issue in the retail sector , the check-out process has become the new battleground for retail operations to engage and retain customers. It encourages customers to use social media , as it is a fundamental element of retailer marketing. Tips and tricks to improve check-out.

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Line Shopping Accessories Accessories 52

Rose

MARCH 24, 2020

In years past, visual merchandising strategy consisted largely of displays, fixtures and signware designed to attract, engage and motivate a customer toward making a purchase — part of a retail experience that could be described as transactional. Visual Merchandising Techniques and Strategies. Aspirational Retailing.

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CRP

JANUARY 27, 2023

This is why the demand for unique and innovative digital marketing strategies has increased. A short production time, combined with a cohesive brand, marketing, and e-commerce strategy, paved Bing’s way to community-driven success. Businesses – startups or big players – have inundated the online world with marketing static.

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Gifts Fashion Color Promotion 52

Inside Retail

MAY 31, 2023

Using a differentiation strategy allows retailers to create a unique in-store shopping experience – that can’t be replicated online, and will set you apart from the competition. Implementing a differentiation strategy requires a variety of tactics. Ensure you always train staff to be knowledgeable, friendly and helpful.

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Layout Promotion Social Media Display 334

Inside Retail

APRIL 3, 2024

Systems have been streamlined over the years allowing for faster shipping times and happier customers and our stronger presence on social media means that we can truly engage with our community. IR: Can you speak to the wholesale and retail partnerships strategy and how this was established and has evolved?

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Inside Retail

JANUARY 11, 2024

The collaboration is the latest example of the surprising level of demand for the humble reusable water bottle, with brands such as Australian label Frank Green and US label Stanley becoming status symbols, thanks to their savvy social media marketing. Frank Green now retails their own purpose-built car cup holder.

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