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“Running is on trend right now”: New Balance expands hybrid retail model

Inside Retail

Melbourne’s fashion capital Chadstone has been tapped as the second Australian location for New Balance’s UCC format store. The New Balance UCC (uncommonly common concept) store is redefining the traditional retail experience by placing people, not products, at the forefront of the retail experience.

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How New Balance is stepping into sneaker resale with Reconsidered launch

Inside Retail

Earlier this month, American footwear brand New Balance announced the launch of its new resale program, Reconsidered. An ​​​​in-store trade-in program is being piloted at eight New Balance retail locations before scaling into more US stores later this year. New Balance is just the latest fashion brand to hop onto the resale trend.

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From New Balance to Louis Vuitton: Why brands are tapping into tennis

Inside Retail

Old sport, New Balance approach. New Balance recently signed a three-year deal as the official performance apparel and footwear provider of the Australian Open and United Cup. New Balance is a privately owned, Boston-based sports footwear and apparel brand, founded in 1906 by William Riley.

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Intersection of sport and culture: what’s behind New Balance’s rapid growth

Inside Retail

In the fiercely contested and competitive footwear and apparel space, New Balance is one of the fastest-growing global sports brands, with the organisation attracting and engaging the next generation of customers. New Balance is also expanding in Australia, this month opening a new concept store in Bondi Junction , Sydney.

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Norm Architects balances "richness and restraint" in refresh of Alsterhaus' menswear department

Dezeen

Spanning 24,000 square metres, the department store offers a mix of fashion, accessories, beauty products and homeware. This balance between richness and restraint affords the user a unique and engaging shopping experience, relying on a considered quality of materiality and space," added Thorning.

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The Unlikely Harmony: Where Couture Meets Card Games

Retail Focus

Player Engagement and Retention VI. This foray into iGaming is not merely a dalliance but a strategic move by luxury fashion brands to explore uncharted territories, marking a significant shift in how they engage with their audience. This, in turn, instills confidence in players, making them more inclined to engage with these casinos.

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L’OBJET Appoints New CEO, Stanislas Le Bert

Retail Focus

His multi-disciplinary work offers unlimited opportunities to L’OBJET, being already a reference in luxury tableware and home accessories. L’OBJET is one of those gems that will effortlessly stand the test of time, skillfully balancing heritage and modernity, with rich sensorial pallets which have not finished surprising us yet.